Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Analyzing word count on page SEO
-
Hey guys quick question,
when I am analyzing/ doing word count for a particluar key word and I want to make sure that i am no where near Keyword stuffing, does Google consider the alt and title tags keywords of images as part of the KW count when looking for on page Keyword stuffing.
For example. let say I have a page that i just created with 1000 words. and Only 2 of the words are my target Keywords. Then, if i add a picture and add the keyword to both the alt and title tag and description of the image, does google now consider the "page" to have a total of 5 keywords?
Also, a lot has changed recently since penguin and panda, is there a good rule of thumb for what ratio to stay under as far as keywords to text.?
-
gotchya Ian, thanks
-
I would precisely describe the image. If it's a picture of a doctor taking someone's blood pressure, the ALT should be "doctor taking someone's blood pressure". Don't insert the brand name unless the image contains it, or the person in the image uses the brand and the text below it is their testimonial.
-
hey thx for the awesome reply , but i still have the big question. if every image is somehow related to the brand term should i include it in every image?
for example, if there is an image of a dr on the LP, i can use the alt tag and say "dr for [brand name] "
or if its a testimonial I can say " cindy's testimonial for [brand name]
you get my drift. what do you guys suggest?
-
A better rule is to make sure it reads well. Don't focus on ratios - that's a huge mistake.
That said, I do recommend that you:
- Make sure you use the phrase that folks search for. If you sell 'running shoes', don't write about 'athletic footwear'.
- Make sure your writing is structure and styled so that your key phrase fits in naturally: When you write, you shouldn't have to force the key phrase into the page. It should end up in headings, captions, etc. because it makes sense. If that's not the case, double-check that you're writing the right thing.
- Check the grade level of your writing. I use http://www.readability-score.com/ most of the time. Grade level can impact bounce rate, which can impact rankings.
Hope this helps
-
Personally, I never really analyze keyword density. If you try to write/design a page around what users want, with good content, you should be fine.
You should always have your target keyword in your tags, and in your example, your target keyword only appearing twice out of a thousand words doesn't seem like a lot at all. I think naturally writing an article without SEO in mind you'd come up with that anyway.
I know some people really keep an eye on keyword density, and I'm sure they have a ratio they like to stay under, but I try to just be reasonable and write for users (with search engines in mind of course).
One thing about keyword stuffing that I'll say is only put the keyword in an image alt tag if it actually describes the image. Don't just do it to get another instance of the keyword on the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Word Count - Content site vs ecommerce site
Hi there, what are your thoughts on word count for a content site vs. an ecommerce site. A lot of content sites have no problem pushing out 500+ words per page, which for me is a decent amount to help you get traction. However on ecommerce sites, a lot of the time the product description only needs to be sub-100 words and the total word count on the page comes in at under 300 words, a lot of that could be considered duplicate. So what are your views? Do ecommerce sites still need to have a high word count on the product description page to rank better?
On-Page Optimization | | Bee1590 -
Best Tool for Retrieving Multiple URL Word Counts in Bulk?
I am doing some content analysis with over 200 URLs to go through! Does anybody know of, or can recommend any bulk on-page word count checkers which would help with the heavy lifting? Any suggestions are greatly appreciated. Thanks!
On-Page Optimization | | NickG-1230 -
Getting the Titles and Headings Right on Product Pages. Userbility vs SEO
Hey Mozzers, I am optimising a chaotic section of the site including many similar products. Writing unique content etc. The titles and urls were all over the place so my first job was to tidy them up so I could make some sense of the situation, especially as sometimes they didn't even match! I should point out were on Magento, so product name = Both the Heading and Title of the page, the meta title can be set separately. When i refer to title I mean both <title>and <h1></strong><br /><br />Before they existed as such<br />URL: domain.com/200-x-0-5-g-rs-232-balance.html<br />TItle: PC-1234 200 x 0.5g x 0.3 RS-232 Balance<br /><br />This format was (Product Code, Capacities, Resolutions, Accuracy, Product Title)<br /><br />The issue was all 60 products in a page followed this format. Navigating through the page was a nightmare and was just a jumble of numbers and highly confusing even to me who learnt what they all mean, especially when you had 8 products from the same range you got presented with<br /><br />APC-1234 200 x 0.5g x 0.3 RS-232 Balance<br />APC-1235 500 x 1g x 0.3 RS-232 Balance<br />APC-1236 1000 x 2g x 0.3 RS-232 Balance<br />APC-1238 5000 x 10g x 0.3 RS-232 Balance<br />APC-1239 10000 x 15g x 0.3 RS-232 Balance<br />APC-1210 20000 x 25g x 0.3 RS-232 Balance<br />APC-1211 50000 x 50g x 0.3 RS-232 Balance</p> <p>I changed them to something more user friendly.<br /><br />URL: domain.com/200g-precision-balance.html<br />Title: 200g Precision Balance<br /><br />This has seen the following benefits<br />- URL is now clear and means something to the user<br />- Product titles are easy to navigate and the page is more pleasing to the eye<br />- The jumble of numbers in the title are now all labelled and shown below each product listing in bullet point so the user can see the basic spec of a product without having to decipher any titles<br /><br />Upon reflection I has a couple of concerns I was hoping you could discuss, I am wondering if I have made the titles too simple.<br />1) I have no product code in the title<br />We have our own products manufactured and sell existing brands with their own product codes. Some of these can be lengthy. Adding them makes them hard to the eye and the page looked cramped.<br /><br />The codes are listed beneath each product title on category pages and on a list on the actual product page, but no where in the titles. <br /><br />2)None of our products have a brand listed in the title<br />None of the products on the site had brand names in anything but the images when i started and as such it snuck under my radar. But should i pre-fix all titles with a brand name?<br /><br />Should </p> <p>URL: domain.com/200g-precision-balance.html<br />Title: 200g Precision Balance</p> <p>become</p> <p>URL: domain.com/BRAND1-200g-precision-balance.html<br />Title: BRAND1 200g Precision Balance<br /><br />My instinct tells me to change things to include brands as its useful to the customer and should have an SEO benefit, but to leave out product codes as they are accessible to the customer where they are now and dont make things messy and unreadable.<br /><br />As always, thanks for the input!</p></title>
On-Page Optimization | | ATP0 -
SVG image files causing multiple title tags on page - SEO issue?
Does anyone have any experience with SVG image files and on-page SEO? A client is using them and it seems they use the title tag in the same way a regular image (JPG/PNG) would use an image ALT tag. I'm concerned that search engines will see the multiple title tags on the page and that this will cause SEO issues. Regular crawlers like Moz flag it as a second title tag, however it's outside the header and in a SVG wrap so the crawlers really should understand that this is a SVG title rather than a second page title. But is this the case? If anyone has experience with this, I'd love to hear about it.
On-Page Optimization | | mrdavidingram2 -
How will it effect SEO to have multiple h1 tags on a page?
I have a client who recieved this advice from his marketing consultant: "If there are multiple h1 tags on a page, this can confuse Google and it may have a negative impact on the keyword rankings. If you could ask your web developer to go in and remove the h1 tags on the header images that would be helpful. This way it will be easier for Google to index your site and will help your keyword rankings." How will it effect SEO to have multiple h1 tags on a page?
On-Page Optimization | | GRIP-SEO0 -
Are there any SEO benefits changing the default home page filename (index.htm) to a keyword rich filename
II'm a newbie. I have a website using the default home page filename: index.htm. I have total control over the web server. I was wondering whether I can get any SEO improvements for my main keyword if I change the default filename with a filename that contains the main keyword, like our-main-product.htm (doing the 301 redirect and changing the server search order, of course)?
On-Page Optimization | | Grafimart0 -
301 redirects from several sub-pages to one sub-page
Hi! I have 14 sub-pages i deleted earlier today. But ofcourse Google can still find them, and gives everyone that gives them a go a 404 error. I have come to the understading that this wil hurt the rest of my site, at least as long as Google have them indexed. These sub-pages lies in 3 different folders, and i want to redirect them to a sub-page in a folder number 4. I have already an htaccess file, but i just simply cant get it to work! It is the same file as i use for redirecting trafic from mydomain.no to www.mydomain.no, and i have tried every kind of variation i can think of with the sub-pages. Has anyone perhaps had the same problem before, or for any other reason has the solution, and can help me with how to compose the htaccess file? 🙂 You have to excuse me if i'm using the wrong terms, missing something i should have seen under water while wearing a blindfold, or i am misspelling anything. I am neither very experienced with anything surrounding seo or anything else that has with internet to do, nor am i from an englishspeaking country. Hope someone here can light up my path 🙂 Thats at least something you can say in norwegian...
On-Page Optimization | | MarieA1 -
Word count requirement
The on page optimization tool recommends a minimum word count of 50. Given the panda update, what word count would you recommend? Would that count vary if a photo appeared on the page, too?
On-Page Optimization | | thappe0