Why does Google no longer like our site?
-
Hey guys,
I'm trying to figure out why the traffic and rankings have been plummeting on www.readprint.com. It's a collection of both public domain books and books on Amazon's store. If anyone can offer any pointers as to if it's duplicate content or ???
It used to get 300K visits/mo but has slowly been dropping over the last year.
I appreciate anyone's expertise!
-
Thanks for helping out, guys.
The homepage took the biggest hit (54% drop), but most pages took big hits from a year ago. So I'm assuming it was a site-wide drop in rankings.
When I look at the OSE metrics, it looks like readprint.com should be crushing the competition, but they're now crushing us. That's why I'm so baffled.
Perhaps the competition has more unique content, better layout, better pagespeed? I'll keep looking, but I'm hoping it's something reversible.
Thanks!
-
I had a brief look at your site and the design is very impressive indeed. I do agree with Alan that a lot of the inner pages such as author pages do lack 'unique content'.
For example, I did a Copyscape for the page: http://www.readprint.com/work-439/The-Origin-of-Species-Charles-Darwin and it found 15 same/duplicate copies on the web. I think you could introduce some sort of 'gamification' similarly to SEOMoz's Q&A forum, to get your users/members to write unique relevant content, rather than just asking them to email you.
Also I had a quick look at your website speed, and the 'first load time' is quite long. Is it on a dedicated server? Maybe you should have a look into your hosting provider. Also, you should cache the homepage, as it will improve the load time of your site.
Another question I want to ask is, the drop in traffic, I assume there were many keywords which have dropped in rankings. Were most of these rankings associated with the homepage or inner pages?
Thanks
-
Nice looking site, Colin.
And interesting information.
I really don't know what to make of the "you have stuff that I can find in other places"
A lot of people say that these days, but I think its a copout
If this was valid, then all search engines, other than google should just pack up and dig holes for a living. All book sites should close up and leave it to Amazon. All guitar makers should shut down and leave it to Gibson. Nike should be the only running shoes. All small phone companies should give up.
And Google Plus should close, because, compared to Facebook, it is weak, and a ghost town.
If your site was a perfect clone of another site, it would be a valid argument, but I doubt that is the case (I don't know your niche well enough)
You have GREAT social signals. You even have 82 G+ on the front page. That in itself is huge.
Have you thought about allowing readers to comment? you can use facebook comments. I have no idea if that helps. You really need someone here to comment who has live comments (not facebook )
Do you have internal duplicate pages?
Are you linking out to bad sites?
What does SEOMoz tell you about the site?
It looks like you have no incoming links, but that probably means SEO moz didn't know about you - or my Mozbar is broken
What do Google and Bing Webmaster Tools say?
What do your pages look like to a robot?
-
That's really helpful, Alan.
Thanks!
-
I had a quick look at your Mark Twain page, there is not much on the page that can not be found on many other web sites
http://www.bing.com/search?q=%22was+born+in+Florida%2C+Missouri%2C+of+a+Virginian+family%22&qs=n&form=QBRE&pq=%22was+born+in+florida%2C+missouri%2C+of+a+virginian+family%22&sc=0-0&sp=-1&sk=This is what is called thin content. you need to have plenty of original content to outwiegh the duplicate
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
urmiawebseo site urmia
Re: Star snippet not work
On-Page Optimization | | gercaarre3
Hello I write a json script for star snippet in my website but not work in my any page. can see it in this address https://www.urmiawebseo.com when I googled my keyword "طراحی سایت در ارومیه" my site dont show. #on_page0 -
Linking to External Site In Nav Bar
Hi, we are a celebrity site but also own a separate sports site with its own URL. We have a link to that site in our Nav bar. Are we being penalized by having that link? thanks
On-Page Optimization | | Uinterview0 -
My Site's Name Not Ranking in Google
Hey all, I've seen a few posts like this. But I wanted to start a new thread in hopes I may find the underlying issue. I've had my site: http://www.ctrl-alt-success.com for about 2 years. Recently I've started really adding a lot of content to it. (about 2-3 posts a week). I get zero organic views which is fine as I know it's still in the beginning. But here's my main question. If I type "ctrl-alt-success" into google. I get some site that shows up. "ctrlaltsuccess.com" I've been looking at this issue forever. That site has been "coming soon" for nearly 2 years. lol My site doesn't even show up on the first 10 pages of google. However in Bing and Yahoo it ranks on the first page. What could my site be doing wrong that it's not even ranking for the exact domain name? Keep in mind, if I google "ctrl-alt-success.com" my site comes up fine. Any help would be appreciated, thanks!
On-Page Optimization | | Ctrl-Alt-Success0 -
Pre-launch site or not
We are going to set up a new site in four months. Historically we always set up a simple Wordpress "Pre-launch-site" with relevant texts to start ranking in the SERP. Anyone with experience of doing/not doing this and what is had led to? A site with relevant texts also should have incoming links, which needs more work.
On-Page Optimization | | fredrikahlen0 -
Google Drop
I started using SEOMOZ due to a sudden and huge drop in Google for two main keywords (hair bows and baby headbands). Our site (BloomingBows.com) has held a top three spot for years with these words and then in the last few months has dropped down on the first page and now they are completely off the charts. Is there any insight as to why? Also, we have been very active using the data from here in the last week or so to clean up and improve anything listed, but I am still seeing keywords drop into the 40 - 60 position and our traffic is drying up. Starting to panic and wondering if I am missing something or going about this in the wrong way. ANY insight is appreciated at this point!! Thank you!!
On-Page Optimization | | bloomingB0 -
Spanish version of site - best practice?
I need to create a Spanish version of an existing site. My idea was to have the Spanish content switch out the English content if the query string had something like ?l=es. It would also drop a cookie so that all other pages would switch out content as well. I do want the Spanish content to be indexed and rank in the search engines, though. I would include all of the Spanish versions (with the ?l=es) in the site map and link to them on every page with a link to the Spanish version. Does anyone have any experience with this? Is this a bad idea? Thanks! Tom
On-Page Optimization | | TomBristol0 -
Hi Moz peeps, google said that we should have two site maps...
Hi Moz peeps, google said that we should have two site maps... one for google and one for people. Now i know having a site map to submit to google for the first time is important for SEO, but is having a site map for people visitng the site help at all in terms of google's bots crawling your site? I know it might actually help human people navigate through your site, I just want to know if by not having it or having it affects on page SEO at all, thanks guys
On-Page Optimization | | david3051 -
SEO Site Planning Tool?
Does anyone know of a good SEO Site planning tool? I see that SEOBOOK has something that looked interesting but they want $300/mo! Thanks in advance! Andy
On-Page Optimization | | MaxOtto0