Is Yahoo Directory worth $300?
-
I am wondering how important it is to have a site listed in the Yahoo Directory? My site is a local real estate site that is on the lower part of page 1 for most of my main keywords. The top of page 1 is dominated by the usual brands. How would having a link from Yahoo Directory benefit me?mthanks all.
-
From an SEO standpoint is the link from Yahoo Directory the same as a link from anywhere else with the *.yahoo.com domain or does being in the directory itself specifically give you a boost from search engines?
-
In my experience it does not benefit much. You are better off investing $300 into 3-4 quality directories. Take a look at http://www.seomoz.org/directories
-
realistically, your $300 might get you a single place higher on G, but it might not. dont know what kind of search volume you get, but how many conversions would it take for it to be worth spending the money? unless you're in the top three, in my experience, an extra place gets you a very small number of extra visitors.
-
I did pay the $300 for couple of my clients and I did not see any improvement on google serp , however about 15% more traffic from Yahoo was the single improvement.
-
Thank you for your advice, my site is 7 months old so it's a young site but I am on page 1 for most of my main keywords and on page 2 for the rest. As a local real estate site competing for ranking against the national brands do you think it's worth it? What else should I be doing to be competitive? Thanks again.
-
I believe that the Yahoo Directory can be valuable for a new site that is struggling to get its first few highly trusted links.
Do a google search like this for a site that is already in the directory:
site:dir.yahoo.com "somesite.com"
You might see that the site is getting links from a few yahoo pages, maybe they are in au.dir.yahoo.com and dir.yahoo.com and others.
So, I use the Yahoo Directory for sites that are a few years old or sites that are in very close competition.
I would not pay $300/year for a mature site because once the site is established with a good link profile or dominant in its niche the value of the Yahoo Directory is tiny in comparison to other site assets.
-
So Yahoo directory even though it's supposed to be an authority would still be considered as a paid link? I thought they were in the category of trusted directories since inclusion is not guaranteed.
-
Try some websites that revolve around your community. If you have an authoritive community blog, or something like that, I highly recommend it.
-
I agree,
Your best bet is to find unique quality links from websites, preferably related to your industry, that can give you quality links to yourself. As a rule of thumb, you want to stay away from paid links, however, because you don't want to get penalized for paid links.
-
So for real estate where are the best places to have quality links from? Thanks for your help.
-
Hello,
If your in the real estate business, $299 doesn't seem too steep to pay, so I would say it is worth it. It's an authority link and highly trusted but I doubt it will improve your rankings because I believe your competitors would also have a link on the directory. From personal experience I find that having alternative high quality links your competitors don't have, works better than having the same link.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is getting listed on local directories useful for an online web site?
I recently came across Yext. Seems like a convenient service to get listed on local directories. Why I thought this would be useful are the backlinks, not necessary local searches. Are link juice good enough to justify spending the time to get listed? And what about getting listed on BBB.org?
Image & Video Optimization | | huisjames0 -
Additional listings in directories
Hi Everyone, I have been listing our website on various directories . We have a total of 70 stores though out New Zealand and I was wondering if there are any additional SEO benefits from listing each of the 70 stores and including the web link. Or will Google not acknowledge the additional links from the same site? Thanks, Pete
Image & Video Optimization | | Hardley10 -
Niche Video Directories
Hi Look for a list for niche video directories for a non profit I am working for who have a good number of videos highlighting the good work that they do. No porn listing sites thanks... Cheers Tony
Image & Video Optimization | | highwayfive0 -
Local listing sites - are they better than directories and is there a list?
Do you guys know of any local listing sites that are better quality than general directories that still give you a link back. I know a lot of them for local citations, but I'm wondering if there is a list somewhere of ones that include a link. Thanks.
Image & Video Optimization | | BobGW0 -
New Directory
I have been doing SEO for almost 10 years. I deal with mainly Industrial B2B Companies. I am entertaining starting a "Directory" It would be a a "local directory" for a tourist town I just moved to. Ther eis already an existing directory that seems to do very well....has been around quite q while with a PR of 5 and lota of good content. Am I kidding myself? I would like to think "long-term" since I will be living here but realize the obstacles. New Domain No trust No links Lots of content to develop. Any advice or suggestions? Possibly a way to buy an established domain? Platform to use? Ways to generate gest content etc. Thanks for any advice...positive or negative..
Image & Video Optimization | | Reportcard0 -
How many local citations directory listings are recommended to obtain a month?
Hi, I am interested to hear what others recommend for the amount of local references & citations to obtain a month. For example, have you found it is better to get listed in SEOMoz's top 50 Local Business Citation Directories over a 30 day period, or is it the same if you registered on all of them in 1-2 days. What about larger numbers, registering on 100 national local citation websites, 50 industry related websites, and 15 city related sites. Have you found any large negative ranking effects on registering on all of them for your clients in say a 10-20 period rather than stretching out the registration process over say 3 months.. Jeff
Image & Video Optimization | | WebBizIdeas0 -
Google Places - Different NAP on various directories...
My client's veterinary clinic uses a service called Localvets.com which is a division of Yext.com. This service updates listings and sponsors them across various directories. Since this is a referral service (they get paid for new clients) they use a custom phone number and custom website address for these listings. Question: Is this hurting the SEO potential of the Google Places listing since the N.A.P. are not the same? Thoughts?
Image & Video Optimization | | PMC-3120870 -
How to Determine the value of a Paid Legal Directory
I am considering paying for a listing on the legal directory on FindLaw.com, at a cost of $300 per month. This includes 5 deep links back to our site. I think the value of the listing and profile is next to 0 other than the SEO benefit to obtain a competitive position on the first page of the google map. But I am having a hard time ascertaining the SEO value. They have a page rank of 7 (at times 8 in the past). I have already done many of the other directories, dmoz, BOTW, yahoo! and have a regular blog on my site and lots of content. Will this contribute any noticeable SEO difference? Any thoughts? recommendations? If this will contribute a noticeable SEO difference, then imo it is definitely worth it.
Image & Video Optimization | | jfeld2220