Paid directory submission
-
Hi, i run a small company and provide SEO services to clients. is it worthy to buy paid directory submission?
-
I would suggest 99% of directories do not offer any SEO value. Most paid directories violate Google Guidelines and can lead to a penalty.
The major paid directories which comply with Google Guidelines are: Yahoo, Business.com, BOTW.org and JoeAnt.com. There may be a couple others out there. The could also be some niche directories.
When evaluating a paid directory the most important thing to understand is what you are paying for. In order to comply with Google Guidelines the fee must be for a review of your site, not entry into the directory. This distinction is important. If the directory offers refunds to applicants who do not get in to the directory, they violate Google Guidelines.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Paid vs. Organic for Brand
HI We've seen a huge drop paid campaigns for impressions on brand terms YOY - 37,140 vs. 792. Our impression share is still high. Organic is higher this year for impressions also. An agency manage created the campaigns for us and can't seem to find a reason, but the drop is huge - it seems like it's just people not searching but we haven't seen this in organic - could it be organic showing instead of paid ads for brand terms? Paid is fairly new to me, so just doing some fact finding Thanks!
Paid Search Marketing | | BeckyKey0 -
Best paid tool for content promotion
As the title suggests, what are the best paid tools available for content promotion?
Paid Search Marketing | | RikkiD220 -
Is High PageRank Quality Related But Paid Directory Listing Still Work?
Hi, We are a local cleaning company in Singapore specialising in all types of home and office cleaning service. My question is after the Google Penguin, does high PR but paid directory still working?
Paid Search Marketing | | chanel27
Or it will be considered a toxic links. It is getting harder to do backlinking now so we really need to be very careful here.0 -
Questions on Paid Directory Links...
Hi Moz Community! We have a client in the manufacturing industry that is listed in Thomasnet.com for a about 75 different terms. For those that might not know, this is a paid directory site that ranks extremely well and has a very high DA at just under 90. These 75 different terms have spanned about 9,000 "dofollow" links on Thomasnet.com around 4 months back, right about the same time as the Penguin 2.0 update. The link profile for this client had around 2,000 links prior to the 9,000 additional links, and our team is unclear if we should be concerned about these paid directory links. The organic rankings have dropped a bit, but that might be because of a more general Penguin update and not be directly tied to this paid directory. I'm looking for some general guidance and recommendations in this paid directory space and help with Thomasnet.com if available. Should these links be requested as changed to "nofollow"?
Paid Search Marketing | | zadro
Will Google see this domain as one major domain link?
What other recommendations/experience with "quality" paid directories can be expected? Thanks much and look forward to your comments and discussion. Dario0 -
Same term and landing page, very different bounce paid vs organic
Hi guys, I have an 85% bounce rate on a ppc term and ad, vs a 51% bounce rate for the same term via organic. Same term, same landing page. Any thoughts why? Cheers, Jez
Paid Search Marketing | | jez0000 -
Preparation of website before Submitting to Paid Directories?
I am reading that submitting to premium directories is a good way to get a jumpstart on SEO rankings. I have noticed that most of the good ones take a while in order to be approved and that many do not guarantee a listing, even if you pay $299 (Yahoo). So my question is, Do directories turn you away if you have bad web page optimization on your website? Because if they do then I definitely need work done there first. Any advice on getting accepted into the premium directories the first time? Boo
Paid Search Marketing | | Boodreaux0 -
Content Network Clicks Not Count as Paid Search
So I've been noticing that the "searches" being recorded in Omniture for my paid search campaigns are closer to the total number of clicks that I get on my "search" campaign. However, when I look at the total number of clicks the discrepancy between the two is high...I'm talking 30 to 40% difference.... So I was thinking that perhaps neither Omniture nor Google Analytics really count clicks coming from the "Content Network" as searches or visits? Would anyone agree to this, or does anyone have any other clever ideas? Thanks!! -Margarita
Paid Search Marketing | | MargaritaS0 -
Can anyone recommend a talented multilingual paid search agency or consultant?
We need a multilingual SEM agency for a campaign thats going to span multiple non english speaking markets at a decent monthly spend. Any recommendations?
Paid Search Marketing | | freepeople0
