One folder/keyword seems penalized.
-
Hi,
One of the keywords i am optimizing for seems to be penalized. We are selling childrens clothes and we have 1 folder/url for each producer/designer.
Main page is strong compared to competitors and we are ranging 1st for 2 most important keywords. Most of our other producer pages are ranking 2nd-4th.
I took some time to rank and I had a some catalogues(hotvsnot, addsitelink, webzdirectory, 3 blogs) link into this specific folder some 3 months ago. It didnt seem to rise in ranks staying in range 12th-23rd spot. Which seemed sort of weird to me. 2 Days ago it dropped to around 120th spot. No other pages on site dropped. Looking at it now I do see that its almost 100% 'producername' in anchor text which i guess is the reason for the ranking problem and maybe the drop in rankings a couple of days ago.
Blog links are completly natural, catalogues are not i guess. The total sum of links doesnt seem natural because the anchor text is same on all. Still its not that unnatural if you sell nike shoes to have a catalogue called nike and the anchor text to be pointing to it to be nike, but still.
So my question is: do i try to change anchor text in catalogues or have them completely removed ? Do i get blogs etc to link to my site using an other word than the producer name that might seem less natural ??
Thanks for your help.
-
If I would be at your place I would have use the verity of anchor text instead of just one anchor text that is Nike… why not change to set the verity of key phrases like Nike Shoes, Nike with area name, Nike with country name and other that go fit with your website.
Try to get links from different and unique domains instead of getting multiple links from the same domain and this will help you… The kind of decrease sometimes is just the result of fluctuation so check before you actually start implementing massive links on the page.
The idea to run a small promotional activity that is relevant to your category can also help! #justsaying
hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Buy domain, redirect, get all the good links (+link juice) and disavow the spammy ones?
There is a domain for sale that has a quite nice profile and a lot of good backlinks, but also quite a few spammy ones. This domain has a Spam Score of 14% acc. to Moz Link explorer, ours has only 2%. My questions: 1. The domain and the good backlinks are related to or close to our content/keywords. But we are worried whether the "spammy" ones will hurt us. Does anyone has experience with this? 2. Would it help if we disavow the spammy backlinks afterwards? And if so, how do we do that? Add new domain to search console, disavow the bad links and then redirect the entire domain to our domain or redirect the domain first and then disavow from our property? Many thanks for your help!
Link Building | | pissuptours0 -
What is the importance of root domains linking to your website in Google's rankings? I notice our competition has a much higher number on keywords I'm analyzing. Thank you!
I've noticed our competition has a much higher number of "root domains" linking to their page than we do. Is this simply a result of more websites linking to them? How long does it normally take to build up these numbers/rankings? (I'm assuming it's a concerted effort, which I'll be researching.) Thank you!
Link Building | | mjfinet0 -
14,000 blog comment spam links placed on one domain!!
Trying to clear up a manual link penalty a client has received and I have found the client's site has been blog commenting 14,000 times on just one domain!! I need to do a reconsideration request and show Google that I have cleaned up the mess (the client has 50k backlinks, of which I am not happy with about 75% so far!!) but I cannot expect the website in question to go through 14k pages. What would people advise here. Would you state the sheer number of links on this site in the reconsideration request and use the disavow tool? Doesn't this suggest that I have been lazy and not put the effort into to clearing things up up
Link Building | | GrumpyCarl0 -
How many keywords??
Hello everybody! Quick question. How many keywords is a healthy amount to begin an SEO campaign? I'm getting ready for link building and content writing. I have a list of about 50 keywords (with long tails mostly). Is that too much?? Or should I increase the list?? What are your thoughts?? Thanks
Link Building | | mike_sif0 -
What is the best way to find the best keywords to focus on?
Everyone seems to say "focus on the long tail" but how can you justify focusing on such small search volumes (often zero according to Google) especially if the site you're promoting's revenue is ad based? Also, how do you even identify the best search terms to target? What are the best tools out there? Thank you!
Link Building | | harrygardiner0 -
Outsourcing Link Building - What Low LEvel Links Should One Start With 1st
Outsourcing Link Building - What Low Level Links Should I start with if my interest is get free immediate traffic as a direct result from placing links or what ever out there and what should I outsource 1st and why ? What questions should I ask my self that will help me determine where I should start with low level links ?
Link Building | | helpwanted0 -
Reciprocal Links Or One Way Links?
After reading a recent blog post on guest blogging and ways to build relationships for link building purposes, I began to wonder about something. It is my understanding that one way backlinks are superior to reciprocal linkage, but reciprocal is better than no link at all. So is it still worthwhile to do reciprocal guest blogging, and will the value of the links be worth it when completed? Or should we just be of the opinion that: One Way Link > Reciprocal > No link
Link Building | | dignan990 -
Linkbuilding - Suspicious? Seems like they still help!
I know we should be careful of suspicious links, and that google may davalue them or even penalize, especiallysince the latest update. It seems though, however it really hasnt caught up to alot of them yet. And alot of competition is still benefitting from what seems like all garbage links in their backlink profile So could someone give their opinion about links form pages like this, assuming it is a mix of this along with other "better" types of links? http://www.bmxplusmag.com/index.php/member/4817/ See the bio at the bottom. "At least" it is within copy, and only one link to the page? (Please do not reply with a simple "be careful" message) Also, does anyone have any update, on the benefit of TextLinkAds, since the recent algo update? Thanks Sam
Link Building | | Impact-2015550
