Ranking improvement for states and cities
-
I am trying to improve rankings for a national website going after keywords product + state/city. It is a very competitive space and I can't figure out why our competitors are ranking above us (the ever enigmatic Google). Any suggestions for improving ranking for these kind of keywords without going black hat?
Thanks!
-
You have not provided enough data to give any specific advice ( what niche, links to competitors to see what they are doing ,etc ) but
- if you are going after local I would have individual product pages targeting those location with Unique Content ( depending on the niche you could target Video, Map and other elements ) .
- Cross ink internal pages those are relevant
- Build quality links ( IF you competitors are doing it right , analize their site and try to get links from their sources )
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Miffed about why the page isn't ranking!
HI all - hope you can help We seem to be dropping back and fourth completely on one of our key terms and I really don't get it. The home page seems to now be ranking for another but I have made a page purely for this main term and whilst it was starting to rank well , we have now dropped off for it. Anyone able to lend some advice?
On-Page Optimization | | KellyDSD860 -
Can lost pages be redirected with a 301 in order to do not lost keyword rankings?
Hi, I have got a website and some posts rank well, but I am not so interested in keep them for branding reasons. So I planned to do 301 redirects to home and remove those contents. Is it ok? Thanks!
On-Page Optimization | | patrizia_h0 -
Understanding why our new page doesn't rank. Internal link structure to blame? + understand canonical pages more.
Hi guys. Sorry it's an essay...BUT, i think a lot of you will find this an interesting question. This question is in 2 (related) parts, and I imagine it would be an 'advanced' SEO question. Hoping you guys can help bring some real insight 🙂 Always amazed at the quality for this forum/ community. **Context... ** We had a duplicate content issue caused by this page and it's product permutations, so we placed canonical tags on all the product permutations to solve it. Worked a treat. However, we now have more **product ranges. **We now sell Diaries, Notebooks & Music books, which are clearly different from one another. So...we've placed canonical tags on all the product permutations leading back to the 'parent' theme. In other words, all the diary permutations 'lead back' to the diary page. All the notebooks permutations 'lead back' to the main notebook page. So on and so forth. Make sense so far? Context end..... Issue. Amazingly our Diary page outranks our notebook pagefor the search term 'Design your own Notebook'. The notebook page is well optimised for this search term, and the diary page avoids the word 'notebook' altogether (so no keyword cannibalisation going on). Possible reason? Our Diary page has a vast amount of internal links to it throughout our site. The notebook page has only a few. Could this be the issue? If so, what reading/ blogs/ content/ tools would you recommend to help understand and solve this problem? i.e) Better understanding internal link structure for SEO. 2nd part of the question (in the context of internal linking for SEO). When there are internal links to a page with a conical tag does that 'count' towards the 'parent page', or simply towards that specific page? I really hope that makes sense. If it's clear as mud just shout. Isaac. EDIT: All pages in question have been indexed since we added these changes to the site.
On-Page Optimization | | isaac6630 -
Ranking well with Google but not in Top 50 with Bing and Yahoo?
I have sometimes pages ranking very well on Google but in comparison with Bing and Yahoo they are not listed within the Top50 SERP's What are the ranking factors for Bing and Yahoo? Although Bing and Yahoo play a minor role it would be fine also to rank well with these engines. Thanks for any tips!
On-Page Optimization | | inlinear0 -
Regarding Ranking.
Hi, Could anyone please advise me on how long would he take to get my website ranked in the top 3 results on first page on google. It's an university's website and close to no university's in Malaysia are doing SEO
On-Page Optimization | | navinan0 -
Can Rankings in Google differ so much from computer to computer.
I was telling my friend via facebook to go on my website, I told him to search 'nightlife forum' in google. To which, I believed it was 11th, top of second page. On his computer, its currently ranking at 1st place is it possible to have a difference of 10 places? even though he lives in the same city as me. Would be good to see what it ranks on your computers too google "nightlife forum" look for www.talknightlife.co.uk (don't get confused with the .COM one out there) Cheers Guys
On-Page Optimization | | Lukescotty0 -
How to rank on yelp
I'm sure there isn't an easy answer to this, but I know very little about Yelp and we want to be listed and listed well. Any suggestions?
On-Page Optimization | | ClaytonKendall0 -
When the keyword rankings trend south…?
So for the past 3 or 4 weeks or so I’ve been making some on page tweaks for keywords that we should rank for, implementing all the keyword recommendations, and getting “A’s” in the report card for page optimization in the Pro tool, and also doing things like fixing a bunch of 404’s that I found ….so I thought I was doing a bang up job… My rankings for some keywords were generally trending (slowly) in the right direction, but this morning I see that 2 important keywords that I had been working hard on, and which had trended from around 40 to in the high 20’s in rankings, has now dropped out of top 50 altogether…. I’m a little dispirited, and now wondering if I did something wrong? Any thoughts or recommendations? Is it normal just to drop out of top 50 when you were in the 20's or 30's? Thanks!
On-Page Optimization | | inhouseninja0
