I have a site that has 65 different versions of itself.
-
I've just started managing a site that serves over 50 different countries and the entire web enterprise is being flagged for duplicate content because there is so much of it. What's the best approach to stop this duplicate content, yet serve all of the countries we need to?
-
Yes sir, I agree it will be a "bit of an effort". Thank you both for some great guidance and if there's anybody else that has other solutions to these types of issues, I welcome your feedback as well.
-
It may be a bit of an effort but is it possible that you can work your way through the pages and make the content, titles and descrptions unique so that they don't get flagged as duplicate content.
This has the added advantage of having a large number of pages targeted at your various keyphrases whereas other apporaches involving 301 redirects or rel="nofollow" reduce the duplicate content issue but also reduce the number of pages on which to target keyphrases across all of these pages. If they are acorss 50 countries is there a local spin that can be put on the content so that all the relevant terms are targeted for in their regions but so that Google doesn't see 50+ versions of the same site.
-
Thank You Flatiron,
Yes the content is on different servers due to the different countries they serve as well as the languages. The client's US site is what I am working to improve and they currently have over 2,500 Duplicate title tags and Meta-Descriptions out there. Would modifying the robots.txt file to instruct the SE's to simply crawl the one main site and ignore the others be the best solution? My train of thought is going back to a previous case I had with a previous company where their product list pages were seen as duplicate pages due to the fact that each of the "sort" parameters were being recognized as duplicates by the SE's. We had to write an instruction to only crawl the first sorted results.
-
Hi Ken,
Is the content actually exactly the same but running on different domains? That will determine how to approach this issue. If all the the content is the same you can either utilize 301 redirects or rel=canonical tags to help the engines view the multiple sites as a single site and combine any link juice that's associated with each of the 50 sites. If the content isn't actually duplicitous then it or the page titles are extremely similar. In the long run I would recommend localizing your content so as to not only help from an SEO perspective but to also improve the user experience and hopefully the conversion rates as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What will happen if i manually click on my backlinks placed on other sites using vpn will it increase my linking domain as i am using vpn
will the linking domain of my website increases when i manually click on the backlinks of my website using vpn
International SEO | | calvinkj0 -
How to best set up international XML site map?
Hi everyone, I've been searching about a problem, but haven't been able to find an answer. We would like to generate a XML site map for an international web shop. This shop has one domain for Dutch visitors (.nl) and another domain for visitors of other countries (Germany, France, Belgium etc.) (.com). The website on the 2 domains looks the same, has the same template and same pages, but as it is targeted to other countries, the pages are in different languages and the urls are also in different languages (see example below for a category bags). Example Netherlands:
International SEO | | DocdataCommerce
Dutch domain: www.client.nl
Example Dutch bags category page: www.client.nl/tassen Example France:
International domain: www.client.com
Example French bags category page: www.client.com/sacs When a visitor is on the Dutch domain (.nl) which shows the Dutch content, he can switch country to for example France in the country switch and then gets redirected to the other, international .com domain. Also the other way round. Now we want to generate a XML sitemap for these 2 domains. As it is the same site, but on 2 domains, development wants to make 1 sitemap, where we take the Dutch version with Dutch domain as basis and in the alternates we specify the other language versions on the other domain (see example below). <loc>http://www.client.nl/tassen</loc>
<xhtml:link<br>rel="alternate"
hreflang="fr"
href="http://www.client.com/sacs"
/></xhtml:link<br> Is this the best way to do this? Or would we need to make 2 site maps, as it are 2 domains?0 -
Can you target the same site with multiple country HREFlang entries?
Hi, I have a question regarding the country targeting aspect of HREFLANG. Can the same site be targeted with multiple country HREFlang entries? Example: A global company has an English South African site (geotargeted in webmaster tools to South Africa), with a hreflang entry targeted to "en-za", to signify English language and South Africa as the country. Could you add entries to the same site to target other English speaking South African countries? Entries would look something like this: (cd = Congo, a completely random example) etc... Since you can only geo-target a site to one country in WMT would this be a viable option? Thanks in advance for any help! Vince
International SEO | | SimonByrneIFS0 -
Duplicate Content - International Sites - AirBNB
Good morning Just a quick question. Why does AirBNB not get penalised for duplicate content on its sites. For example, the following two urls (and probably more for other countries), both rank appropriately in the google (UK and COM), https://www.airbnb.co.uk/help/getting-started/how-to-travel
International SEO | | joogla
https://www.airbnb.com/help/getting-started/how-to-travel Their are no canonical tags, no Alternative etc If I look at the following https://www.airbnb.co.uk/s/London--United-Kingdom
https://www.airbnb.com/s/London--United-Kingdom They both have alternative to point to the other language versions which I would expect. However they also both point to them selves as canonical. Would this not be duplicate content ? Thanks for your insights Shane0 -
What is the current thinking about translated versions of pages? Is it necessary
My company is about to do a big push in China. We can get our homepage translated in Chinese at a very reasonable price. My questions are: Is it worth it? Do browsers to an adequately job of translating pages? If it is worth it: Can someone suggest a good post explaining what to do with the translation? What are the SEO implications? Thank you
International SEO | | appbackr
Sarah0 -
How to replace my .co.uk site with my .com site in the US Google results
My customer and I are based in the UK. My customer's site, www.blindbolt.co.uk has been around for years. Last year we launched their American site, www.blindboltusa.com. Searching on google.com (tested both via proxy and using the gl=us querystring trick), a search for blind bolt on the US Google returns our www.blindbolt.co.uk site. We would like it to show our www.blindboltusa.com website in US searches. Webmaster tools has the Geographic Target set correctly for each site. Does anyone have any ideas or suggestions please? Thanks.
International SEO | | OffSightIT0 -
Different Countries, Same Site
Hi All, I have recently been given the task of working on a website that sells products in the UK and America, at the moment the site does very well in the UK but does not perform very well in America which I believe is partly down to colloquialisms and difference in language. At the minute the site is a .com and is hosted in the United Kingdom, Does anyone have any useful tips on how to have 2 different versions of the site targeting different locations but using very similar language (Probably would be considered duplicate) Thanks in advance,
International SEO | | marcelo-2753980 -
Different country, same language
I have read the blog posts by Rand and other community members at YouMoz but i still have a question on trageting and domains / sub-directories usage. Suppose, my business is located in France but my prospects are in US and UK as well. The issue is, they are not English speakers but French. If i use ccTLD, i don't think it will rank well in US and UK. gTLD will not be a good option for prospects in France. What should i do? Regards, Shailendra
International SEO | | IM_Learner1