1 Domain - 2 Links Pointing to 2 Different Pages

[ScottBaxterWW]

Hi Guys,

I wonder if you can give me any pointers:

We have an exact match domain name that is ranking #5 for our main keyword and is getting some good traffic through the site.

We have just created a landing page for another keyword with fresh content that will be updated every week.

The question is, I've been building links to my domain name and I'm just wondering if we built another link from 1 of the sites we already have a link on and point it to this new landing page would this help it rank better or not?

Hope the above makes sense.

Thanks,

Scott

[ScottBaxterWW]

Hi Malcolm,

Thanks for the reply mate - i'll get looking for some new links today.

Thanks,

Scott

[MalcolmGibb]

It wouldn't hurt to have a link going to that page from the same domain, this is called deep linking by linking to a page that is not your homepage. Although once you have a link from a domain you should find other domains to build links from. I only really measure the value of unique referring domains as I believe Google only values a certain number of incoming links from a domain before devaluing the rest (think blogroll links or footer links).

Having the link to your new page on the same site won't give you the biggest impact. Ideally you want to find new sites to build deep links too. Diversify your link profile!