Please let me know how to improve this email backlink request
-
Hello,
How can I improve upon this email request:
Your "Links" section contains a lot of good websites, and we would like our site to be added to the list.
Our pagerank 4 website, which carries (Here I said what we carry) You have similar sites located in the "Other" Section on your link page. We would greatly appreciate being added to this list.
Sincerely,
BobW
Webmaster
Our Site Name Here
Email Address Here
Phone Number Here -
No worries - Glad I could help out.
-
Derek,
I meant to click on "Good Answer" for your answer. You really helped. I apologize, and I will click yours first next time.
-
Try this guide. Some templates here:
http://www.seomoz.org/blog/broken-link-building-guide-from-noob-to-novice
Customize and tailor each email as much as possible. Really look at the target site, follow them on twitter, learn about them, etc
For example, I recently started following a target. I was going to do a broken link email, but soon enough, they were ranting in a blog post about their brand usernames being taken by squatters and inactive accounts on twitter/facebook. I used that to reach out to them and suggest what to do to claim their usernames since I actually had the same problem. I didn't even mention or request links, but they are now linking to our homepage and referencing other pages on my site. All I did was sign my emails with my domain name, so they know who i am, where i'm from.
Essentially I made a friend by offering value, and asking for nothing in exchange. That target would have been tough to get a link from otherwise.
In case that hadn't worked out, I WOULD have eventually asked directly for the link after having made a great first impression.
-
In the past, I have offered a variety of benefits to the sites I am contacting. Here are a few I can think of off the top of my head:
-
Relevant and original blogs or articles
-
sharing their site or advertisement on social media profile
-
writing a testimonial for businesses or individuals that I have worked with
-
"how-to" articles
-
Infographics or visual guides
-
Bringing typos or broken links to webmaster's attention
-
A reciprocal link
-
-
Hi Klarke,
What would the title and first sentence of the email be if I'm doing "broken' link building?
-
Hi Derek,
What could I offer to benefit them in my case?
-
In my experience with sending out link request emails, they always want to know how it benefits them. Whether you are offering content, infographics, guest blog post, broken link corrections, reciprocal link, endorsing them on a social media or providing a testimonial for their business, I have seen the best results by telling them how it will benefit their website.
Create a compelling title that mentions the benefit so you have a higher open rate. Getting them to open is half the battle.
Also, try including your website url in the body of the message so it easy for them to click through and review your site:
"Our pagerank 4 website - http://www.example.com - which carries (Here I said what we carry) You have similar sites located in the "Other" Section on your link page."
Make sure your request is short, clear and direct. Possibly rewording your opening sentence to:
"Would you consider adding our site on the "Links" section list?"
-
Yes, they work ok - best to keep an excel sheet to track who you have emailed. If you dont get a response after a couple of weeks resend. If you still dont get a response then move on.
You can pick some links up, but just make sure you don't spam web-masters and that your requests are relevant.
-
Try using 'broken' link building.
There's several guides and posts here on Seomoz. Just search.
Basically, you scan through the list of links, and you'll probably find a few broken or 404 pages. Point those out and also recommend the addition of new resources, including your own. It works extremely well, and you don't come across as the typical emailer that the webmaster probably encounters everyday.
Round off that strategy with a regular guest posts, link bait and other content marketing ...and you're solid.
-
Michael, do you have experience using emails like the one you outlined? How well do they work?
-
Possibly this:
Hi,
Bob here from the ** * * and I wanted to drop an email to you and compliment your site. Nice layout, good info, good resources.
I was looking around at a few different sites for product/service information and I thought your's was one of the best.
That being said, I also noticed you guys have some great content related to product/service. I currently work for a company that maintains a website that offers product/service, www.domainname.com.
We are a nationally recognized, reliable source for product/service on the web and I was wondering if you'd be interested in exchanging/advertising via links between your site and mine?
If not, thanks for the time and keep up the good work!
Thanks,
Bob -
Yes, I read that. I could not locate a name for who I was writing to. I tried to structure the email according to that article. Do you have any specific suggestions?
-
Hi,
There was actually a great post on this subject a few days ago, worth taking a look. I think based on this, you could improve the structure of your email. http://www.seomoz.org/blog/how-to-write-email-to-get-a-better-response-rate
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink from same domain but different subdomain? any juice here?
will i be able to get the link juice from same domain but different subdomain, if I have a backlink lets say there is a website, which is featuring my topic on multiple subdomain any benefit? or it will considered one link?
Intermediate & Advanced SEO | | SIMON-CULL0 -
Site still indexed after request 'change of address' search console
Hello, A couple of weeks ago we requested a change of address in Search console. The new, correct url is already indexed. Yet when we search the old url (with site:www.) we find that the old url is still indexed. Is there another way to remove old urls?
Intermediate & Advanced SEO | | conversal0 -
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Please help need experienced eyes
We own discount banner printing and we are trying to rank 1 for pvc banners or vinyl banners and cannot understand for example how the below is correct, we did suffer a link penalty years ago but we fixed this and the domain has some good links (more and better quality than the sites above us) and cannot understand how we rank below most of the sites above us? If we type on for example pvc banners we get http://www.bannershop.co.uk/cats/pvc_banners.htm https://www.hfe-signs.co.uk/banners.php http://bannerprintingandroid.co.uk/pvc-banners/ http://www.discountbannerprinting.co.uk/banners/vinyl-pvc-banners.html (our website) And if we type in vinyl banners we get http://www.vistaprint.co.uk/banners.aspx http://www.bigvaluebanners.co.uk/ http://vinylbannersprinting.co.uk/ http://www.discountdisplays.co.uk/html/vinyl_banners.html https://www.buildasign.co.uk/banners http://www.monkey-print.com/outdoor banners/budget-outdoor-banners http://www.discountbannerprinting.co.uk/banners/vinyl-pvc-banners.html (Our website)
Intermediate & Advanced SEO | | BobAnderson0 -
% of the time you find email addresses - broken link building
Hello, What percentage of the time do you find an exact email address of the person to contact when doing broken link building? And what do you do if you can't find an email address? Always interested in more tools if I need them, my last post here brought out several good tools. Thank you.
Intermediate & Advanced SEO | | BobGW0 -
Does Google punish sites for Backlinks?
Here is Matt Cutts video, for those of you who have not seen it already. http://www.youtube.com/watch?v=f4dAWb5jUws (Very Short) In this Video Matt explains that Google does not look at backlinks. Many link spamming sites have detected, there have been many website receiving warning messages in their Google web tools to deindex these links, etc.. My theory is that Google will not punish sites for backlinks. However, they manually check for "link farming sites" and warn anyone affiliated with them, just in case these links were built from a competitor. This way they can eliminate all the "Bad Link Farm" sites and not hurt anyone who does not deserve to be hurt. Google is not going to give us all their information to rank, they dont want us to rank. They want us to PPC. However, they do want to have the best SERPs available. I call it Google juggling! Thoughts?
Intermediate & Advanced SEO | | SEODinosaur0 -
Tread of backlinks after 301
After 301-ing a domain to a new domain, how should we tread the changing of the backlinks to the old domain? We might be able to have a certain amount changed rather quickly. Should we consider the new domain as a "new" domain, and in this sense, not have them changed quickly, (afraid to trip any filter) Or wil Google see the new domain (after indexing) with the authority of the old domain, so , if the backlinks are direct or coming through a 301 will make no difference? Hope my question is clear and excuses for my english 😛 Thanks for reading and hoping for input,
Intermediate & Advanced SEO | | elgoog0 -
Improve Domain Trust
Hey there, I need to improve the Domain trust of my website. I've seen the blogitems of Rand but I still have questions. If I want to increase the Domain Trust..I "simpely" have to get links from websites with a high Domain Trust. This will eventually improve my Domain trust. But what are the effects if I do this by reciprocal linking. Does this eliminates the trust that comes from the other website.
Intermediate & Advanced SEO | | PlusPort1