SEO traffic had significantly dropped
-
I know this question has been asked before, but I'm hoping someone can address my specific issue.
We recently did a complete redesign of our site and moved it over to a new server. The site was even "down" for about a week, where we had a static splash page. However since relaunching (it's not been over two weeks) we've seen a significant drop in search engine traffic. We are using Yoast for Wordpress.
The site is The Tech Block. Could anyone see if there is something we're doing wrong?
Thanks
-
Dan,
Thanks a lot for your help. I was under the impression that this setting would prevent everything from page2 onwards from indexing. Isn't that a bad thing? Don't I want all my pages indexed? Could you explain why? I actually read your articles many times, and it's great!
Thanks so much for your help!
-
Hi - I think I just answered another one of your questions too Here's one more thing...
You should noindex subpages. There's a lot of them in the index. Here's the settings.
For anyone else reading this, I mentioned in the other answer to also add %%excerpt%% to all the descriptions so there's a default meta description in there as well.
And check out my article on WordPress SEO.
-Dan
-
Thank you so much!
-
Category pages are fine to leave unchecked if they are well organised and you want them to be found in SERPs.
I would tick the tags like Irving suggested so they are hidden from SERPs - otherwise you'll get 1000s of low quality pages being indexed by Google.
Don't worry about using the meta keywords tag anymore, like Irving said, it's dead and isn't a factor in the SEO algorithm anymore.
-
What would you recommend? Sorry, I'm not SEO expert like you are! But I really appreciate the help.
-
if you don't want the page indexed like the tag or category pages check it. confirm in your source code that it is showing up properly too
unchecked on the meta keywords tag, that tag is dead
-
Should noindex, follow be checked or unchecked?
should "Use meta keywords tag" be checked?
Thanks so much for your help
-
Should noindex, follow be checked or unchecked?
-
your tag pages are getting indexed, they should be noindex follow. get the yoast SEO plugin for wordpress and manage your noindex and canonical tags so that you aren't spamming google with pages of low quality and duplicate content
-
I do not believe the new site structure has changed. For instance, if you click on a link prior to the site update, it still brings you to the proper page.
-
Of course it dropped, you deleted your site. The old site should have stayed up until the new one was rolled out.
There are so many factors that could have caused your drop in a site redesign, without seeing the old site and new site it's hard to make a determination just on a URL, but did the URL structure change and if so did you 301 redirect?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to exclude traffic for a specific mobile device in Google Analytics view?
Hi, Need help on how to exclude traffic for a specific mobile device in Google Analytics view. I have been searching and the only information available is excluding IP address of internal traffic. Is there any way to exclude traffic through a mobile MAC address?
Reporting & Analytics | | Khadija_K0 -
How to Configure Custom Alerts for Real Time Traffic etc from Google Analytic API?
Hi All, I know how to set alert from google analytic but i want alerts for real time visitors so i think it is possible via Google Analytic API, so can anyone share with me the process or relevant blog post? Regards, Mit
Reporting & Analytics | | mit0 -
Campaign Tracking URLs and the Impact on SEO
Hi Guys, I am setting up tracking for a couple of offline campaigns in Analytics and would just like to know if this will cause issues. The situation is below: Two URLs Ranking Well Organically: www.domain.co.uk/area-covered/area-a www.domain.co.uk/area-covered/area-b URLs Setup for the Purpose of Offline Campaigns www.domain.co.uk/campaign1 www.domain.co.uk/campaign2 Plan to Track this in Analytics www.domain.co.uk/campaign1 redirecting to www.domain.co.uk/area-covered/area-a_&utm_medium=qr&utm_source=test1&utm_campaign=test1_ www.domain.co.uk/campaign2 redirecting to www.domain.co.uk/area-covered/area-a&utm_medium=qr&utm_source=test2&utm_campaign=test1__ So the idea is that the user gets a nice simple URL to input from the off-line media (www.domain.co.uk/campaign1). This then redirects to one of the pages thats performing well organically (www.domain.co.uk/area-covered/area-a) but with the relevant tracking (www.domain.co.uk/campaign1 redirecting to www.domain.co.uk/area-covered/area-a&utm_medium=qr&utm_source=test1&utm_campaign=test1). The only way that the tracking URL can be accessed by the user is if the off-line media URL is entered. My main concern here is how Google will treat this. Obviously I don't want to cause issues with the two URLs that are ranking well organically. Would having a version of exactly the same URL, just with tracking do so? Any help is appreciated! Thanks in advance.
Reporting & Analytics | | CarlWint0 -
Tracking Google places (7 pack listing) traffic in google analytics
Is there a way to see Google Places traffic (traffic from users clicking through the 7 pack listings) segmented in Google analytics ? Normally is it just lumped together with the organic traffic ? Can you see the search phrases used to find your site, or do they also show up under 'not provided' when from Google Places. Im aware i can see some limited data in the Google Places analytics, but these seem to be 2 days behind when ever i view them.
Reporting & Analytics | | Sam-P0 -
Anyone heard of or used Hadoop software for SEO/website analytics?
Hey Moz Community, We received an interesting email this morning from a client's marketing manager asking if we knew about or have ever used "Hadoop software" because "[Business owner name] says it’s supposed to help us see how people use our website and more." I've never heard of this software and upon looking around on the web, it says it can do a lot, but my client is a small law firm who average 800-1,000 visitors per month, mainly from their 2 local office cities/markets. Anyone have any thoughts on this or ever use this software? Thanks in advance. Patrick
Reporting & Analytics | | WhiteboardCreations0 -
Does PPC affect SEO Traffic?
Last week my website (www.cooke.co.uk) started PPC advertising with Google. This has been successful in increasing the amount of overall traffic to the site. However, since we started the PPC advertising, our traffic from organic search has decreased significantly. Our rankings haven't changed dramatically enough to warrant such a decrease. Has anyone else been in a situation where organic traffic has dropped as a result of launching a paid campaign? What did you do to rectify it? Thanks.
Reporting & Analytics | | AAttias0 -
Dip in traffic from Pune for our sites in Google Analytics
Hi, We have noticed dip in traffic from Pune after 6th May'14 in our Google Analytics account for few of our sites. Did anyone noticed the same for your site. Kindly let me know if you have any idea. Thank and Regards
Reporting & Analytics | | vivekrathore0 -
If a site has 301 redirect - Will the Analytics of the target site show it as a referral or as the traffic source it came from?
Lets say I have a site www.abc.com and I rederect that site to www.xyz.com. If ABC.com is still ranking for keyword X and orgnically someone searches for X and they click on the ABC.com listing - In the XYZ site analytics (which is the target site) does it show as organic or referall, direct? Thanks
Reporting & Analytics | | M_80