SEO traffic had significantly dropped
-
I know this question has been asked before, but I'm hoping someone can address my specific issue.
We recently did a complete redesign of our site and moved it over to a new server. The site was even "down" for about a week, where we had a static splash page. However since relaunching (it's not been over two weeks) we've seen a significant drop in search engine traffic. We are using Yoast for Wordpress.
The site is The Tech Block. Could anyone see if there is something we're doing wrong?
Thanks
-
Dan,
Thanks a lot for your help. I was under the impression that this setting would prevent everything from page2 onwards from indexing. Isn't that a bad thing? Don't I want all my pages indexed? Could you explain why? I actually read your articles many times, and it's great!
Thanks so much for your help!
-
Hi - I think I just answered another one of your questions too Here's one more thing...
You should noindex subpages. There's a lot of them in the index. Here's the settings.
For anyone else reading this, I mentioned in the other answer to also add %%excerpt%% to all the descriptions so there's a default meta description in there as well.
And check out my article on WordPress SEO.
-Dan
-
Thank you so much!
-
Category pages are fine to leave unchecked if they are well organised and you want them to be found in SERPs.
I would tick the tags like Irving suggested so they are hidden from SERPs - otherwise you'll get 1000s of low quality pages being indexed by Google.
Don't worry about using the meta keywords tag anymore, like Irving said, it's dead and isn't a factor in the SEO algorithm anymore.
-
What would you recommend? Sorry, I'm not SEO expert like you are! But I really appreciate the help.
-
if you don't want the page indexed like the tag or category pages check it. confirm in your source code that it is showing up properly too
unchecked on the meta keywords tag, that tag is dead
-
Should noindex, follow be checked or unchecked?
should "Use meta keywords tag" be checked?
Thanks so much for your help
-
Should noindex, follow be checked or unchecked?
-
your tag pages are getting indexed, they should be noindex follow. get the yoast SEO plugin for wordpress and manage your noindex and canonical tags so that you aren't spamming google with pages of low quality and duplicate content
-
I do not believe the new site structure has changed. For instance, if you click on a link prior to the site update, it still brings you to the proper page.
-
Of course it dropped, you deleted your site. The old site should have stayed up until the new one was rolled out.
There are so many factors that could have caused your drop in a site redesign, without seeing the old site and new site it's hard to make a determination just on a URL, but did the URL structure change and if so did you 301 redirect?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are best SEO plugins for wordpress?
Hi, I hope you are doing well. I want to know what are the best SEO plugins for wordpress website? https://www.myqurantutor.com/
Reporting & Analytics | | Bigbrand0 -
Find Pages with 0 traffic
Hi, We are trying to consolidate the amount of landing pages on our site, is there any way to find landing pages with a particular URL substring which have had 0 traffic? The minimum which appears in google analytics is 1 visit.
Reporting & Analytics | | driveawayholidays0 -
Does Google encryption of keyword data impact SEO revenue reporting in Google analytics?
Hi there, I know Google has been encrypting SEO keyword data which they rolled out in September 2013. My question is - will this impact SEO revenue figures reported in Google analytics? I have been monitoring SEO revenue figures for a client and they are significantly down even though rankings have not lowered. Is this because of Google's encryption? Could there be another reason? Many thanks!
Reporting & Analytics | | CayenneRed890 -
Traffic has dramatically fallen. Why?
Hello there, On the 16th of April 2013 our website traffic dropped dramatically. See attached a screenshot of our Google Analytics. Our traffic had been growing steadily for the last 10 years. Our website http://www.wattsandco.com/ Does anyone know what could have caused this? Thanks wBeewWL
Reporting & Analytics | | roberthseo0 -
No (Not Provided) Traffic
Hi All, I have a site that gets around 500,000 visits every month from the UK and US, but funny enough the number number of visits under (not provided) traffic is only 179 per month. For most websites I usually get 10% or 15% of the traffic under not provided, what could the reasons be for such a low percentage of (not provided)? Thanks, Carlos
Reporting & Analytics | | Carlos-R0 -
Getting traffic for another site
Hi Everyone, Our website url/brand is very close to another website url/brand. We are non-competing entities. It appears as though this other company has begun a marketing program which has resulted in our traffic skyrocketing. However, it seems to have also resulted in our Pages/Visit and Visit Duration to decrease and our Bounce Rate to increase. Can anyone suggest how to deal with this type of scenario? Thanks,
Reporting & Analytics | | AC_Pro
Robert0 -
301 Tracking with Google Analytics hurts SEO?
Hey guys, I have an old-domain.com and a new-domain.com. old-domain.com has reputation and through a 301 redirect it's handling it over to new-domain.com. I want to know how many people still visit old-domain.com and track this with Google Analyitcs. I read the best solution for this would be a Google Campaign URL. My question: Does a URL like "http://www.new-domain.com /?utm_source=&utm_medium=redirect&utm_campaign=" hurt the effectiveness of the 301 redirect?
Reporting & Analytics | | optimiert-es0 -
Help with local SEO strategy for service industries
Here is the scenario I often wonder about: My client's tree removal service is ranking in #1 in local search for
Reporting & Analytics | | MozMan2
"tree removal town state." His Google Places account is set for a 30 mile radius. He has lots of directory listings and positive reviews. Some inbound links as well. The same client is ranking #1 in organic listing for "tree removal county state" ...I chose to target the county for organic listings because the client was dominating local search for the town. My reasoning: I thought, Google local search would bring all of the local specific searches for "tree removal town state" and organic listings would bring the broader searches for "tree removal county state." That is exactly what's happening and stats show there are some visitors coming to the site searching with the county name. Not a ton of traffic but a lot of keyword variations using the county name. The bulk of the traffic comes from the his Google Places listing for the town the business is located in which is great. Dilemma: My client is not ranking in local search results for neighboring towns just a few miles away and certainly not ranking in organic listings for neighboring towns either because we are targeting the county. He has a long list of town names he services in the footer area and this does seem to help for organic search in neighboring towns with little competition. Broad Question: How can I optimize pages for the same services in neighboring towns without duplicating content. For example, the home page title tag and H1 reads:
Tree Removal, Tree Trimming, Stump Removal, County State It would be very easy to create identical pages with title tags and page headings for the different towns but that would undoubtedly create duplicate content and would look weird to someone browsing the site. Specific Questions: Should I put the town name where the business is located in the title tag even though the site already ranks #1 for that town in local search, without having the town in the title tag? Why not use this importunity for an area that we are not ranking for? Do I nix the county and state and try to insert another town or two in the title and H1? Ideally I would like to have this site rank well in local search for all of the neighboring towns. This may be too broad of a post, (it is my first one) but perhaps there are a few of you out there that can outline strategies that work for service industries like, lawn care, tree removal, landscaping, etc. Thanks for reading.0