Footer Links
-
Ok I have a plan for the footer links on our site which interlink and point to our international sites, let me run it by you guys and let me know your thoughts.
First part is that due to these being sitewide links I am going to nofollow all of them apart from the links in the footer of the home page which ill keep as follow.
Second is to use branded terms for these country flags so company name and location instead of being our main keyword...
Is there anything else that I should consider here?
-
Hi Robert
Thanks for the feedback, and im glad you like the sites
Matthew
-
Personally, as to the anchor text and footer links I think you would be fine to go with the Optical Express + ccTLD. I woud no follow the footer for simplicity as opposed to doing anything custom based on pages as you really gain little or nothing from the footer.
You have good links on your locations page and a PA of 48 where as your home page is PA of 64. (each site varies a bit). If you want to pull from the homepage I would put the links in the body instead of the footer of the homepage and nofollow the footer.
By the way, on the whole I like the look and feel of the sites.
I see a lot of Lasik Optical here in the US and most are...... ugly.Hope it helps,
Robert
-
Hi Robert
This is what we have just now
http://www.opticalexpress.co.uk/
I want to keep this on every page, as I feel its good for the user experience.
But not sure if I should nofollow all of these as they are sitewide or just keep the home page as follow and apply nofollow to the other pages.
As you can see we are using our laser eye keyword which I think looks spammy..
I would rather we have Optical Express + Country as the anchor text used on all pages.
-
Matthew,
What is it you are wanting to accomplish via links in footer vs. on page?
Assuming you want all to see where you are no matter what page, have you considered having locations as a drop down menu?So, Menu item - Locations -
USA | OurBrand
UK | OurBrand
ES | MarcaNuestra
Let me know what you wish to achieve and will try to assist,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are my hreflang and canonical link tags set correctly?
Currently we have a website in english but over time we will roll out parts of the whole site in different languages for different countries which will also result in country specific English versions of the website. The goal is that Google shows the country specific version of a page in a native language or English if available or falls back to the default English version of the same page otherwise. I listed below how we plan to use hreflang and canonical link tags to achieve this and was hoping to get some feedback from the Moz community if this will work as expected. (1) A page (www.mysite.com/page1) exists only in English as default. Users should be able to find it in every country unless there is an English version specifically for this country. We would use the following tags: (2) A page exists in English (www.mysite.com/id/en/page2) and Bahasa (www.mysite.com/id/id/page2) for a specific country (Indonesia in this case). Users in Indonesia searching in English should find the country specific English page. Indonesians searching in Bahasa should find the Bahasa version of that page. We would use the following tags on the English version: and therefor the following tags on the Bahasa version: In this case there wouldn't be a default English version available for the page. (3) If a page exists in English global, English for Indonesians and Bahasa for Indonesians we would use: on www.mysite.com/id/en/page3 on www.mysite.com/id/id/page3 on www.mysite.com/page3 If www.mysite.com/id/en/page3 and www.mysite.com/page3 are very similar we would risk google picking the page they want to rank for an english keyword searched in Indonesia, correct? (4) If a page in (1) and (2) can be reached with a different URL, we would only use a canonical and don't specify any hreflang tags e.g.: www.mysite.com/en/other-url-to-page1 or
International SEO | | ddspg
www.mysite.com/id/en/other-url-to-page2-english-indonesia (5) If a page that exists as global English page becomes available in English for a specific country as e.g. www.mysite.com/uk/en/page1 we would use the following tags: and also add one more hreflang to www.mysite.com/page1: The assumption here is that Google would rank the localized page instead of the global page after crawling our site again. But since this will be a new page, are we going to lose traffic because www.mysite.com/uk/en/page1 won't rank as well in the beginning (e.g. no offsite optimization)?0 -
Hreflang link is always going to the homepage
Hey there fellow Mozzers, I'm currently performing some work for a webshop which is located at two different TLD's.
International SEO | | WesleySmits
example.com and example.nl. In the head of both websites the hreflang tags have been added to tell Search Engines which site is targeted at which country. That's good 🙂 However, the hreflang links are pointing to the homepages of both websites from every page on the websites. Isn't example.nl/blog/ not supposed to link the hreflang tag to example.com/blog/?0 -
Will website with tag hreflang pass link juice to other country/language version of website?
For example, I have a website XXX.com and I made hreflang tags to other country/language versions of website: ru.XXX.com (for Russia/Russian) XXX.com.ua (for Ukraine/Russian) ua.XXX.com (for Ukraine/Ukraine) Then I will acquire links to XXX.com. The question is: will XXX.com pass link juice to websites ru.XXX.com, XXX.com.ua and ua.XXX.com. Will these websites rank in their countries if I will acquire links ONLY to XXX.com? I looked at https://support.google.com/webmasters/answer/189077?hl=en, but haven't found what google think about that. Thank you in advance. I will appreciate your help.
International SEO | | Kabanchik0 -
Recent Google Link Scheme Updated ? What's Your Reaction against Link Building, Link Exchanging ?
Many Bloggers and Webmasters are upset over this !
International SEO | | Esaky
Recent Google Link Scheme Updated ? What's Your Reaction against Link Building, Link Exchanging ? https://support.google.com/webmasters/answer/66356?hl=en What will you Do, if we are good at traffic to our blog and advertiser link will be no-follow - will they accept it ! and guest post also. They need a do-follow link back to their blog or website they hired for !0 -
Linking Between Domains
My company has a main xxx.com website and geo-specific subsites - xxx.co.uk, xxx.es, etc... We link to each of the subsites from the menu, however it also makes sense from a content perspective to link between the sites on internal pages. However, in this video Matt Cutts seems to discourage this - http://searchengineland.com/googles-matt-cutts-linking-20-domains-together-likely-a-cross-linking-scheme-167089 Do you think its worthwhile to keep the inter-site linking to just the menu or okay (or even helpful) to link between the different sites.
International SEO | | theLotter0 -
International Link Building - France, Spain, Germany, Italy, Switzerland
I've got a partner agency (non-SEO) in Europe who wants to send some additional SEO business our way, but I don't currently have a system in place geared specifically towards international, country specific link building. Does anyone know of any resources (blogs, lists, tools) specifically geared towards getting links from country specific TLDs for France, Spain, Germany, Italy and Switzerland? (.fr, .es, .de, .it and .ch are the TLDs.) .co.uk sources would also be handy. A list of potential link building sources in those countries would be most helpful. I fully understand the SEO elements in play for international SEO, I just don't have any decent resource lists for those specific countries. Sites in those countries that accept guest blog posts, language specific infographic sites, foreign PR platforms, high-quality non-penalized directories...really anything would be awesome! Thanks in advance folks!
International SEO | | Point_It0 -
Opensite explorer results and old links
Hello, Within a week after the penguin update (Apr. 24), I removed all site wide footer links pointing to my site. However, if I run a opensite explorer on this site I still see these links pointing to my site. And I'm sure I deleted them! How long will it take that these links disappear from the opensite explorer results? Do you think Google's algorithm has the same results to check my website on? Or does the algorithm have another "tool"? Thank you. Regards, Thomas
International SEO | | ThomasH0 -
Alexa Rank and Linking from Article sites.
We are creating unique content and submitting our articles to article sites. I have some questions about the best way to go about this. 1. We are being very careful to create unique content for each submission - so we are not submitting the same article to multiple sites. Each submission is unique, so 1 article per 1 article directory. 2. When I did my research about these article sites at Alexa.com, I noticed that a lot of the article sites are ranking very well globally, but that a lot of them are #1 in Alexa for India. They are still ranked for other countries with very top ranking, for example, they may 9,000 Alexa rank in India and then 18,000 in the U.S. which is still very high. 3. We are trying to reach U.S. customers mostly, so I am wondering if we are still getting value by linking to these sites who have global reach (even though they are ranked best for India). I would think that this is very beneficial still, but I didn't want to get the wrong kind of traffic by getting links from sites that are primarily getting their traffic from India, even though they are also getting tons of traffic from the U.S. - I am assuming this is OK because a 18,000 or 19,000 Alexa Rank in the U.S. is still excellent and I will benefit by this. But I wanted to be sure. Feedback?
International SEO | | applesofgold0