Youtube Videos For SEO
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Besides enhancing the page and time on page, can youtube videos do anything for seo? Can we save the videos and rename them with keywords?
Ty
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Here are the benefits that I have seen from videos. We started making them for one of our sites in November.
We display them on Youtube and on our website. As you mentioned they have increased the "time-on-site" significantly. We display a couple on our homepage and they get viewed a lot. They let people know that we have more videos inside. I am sure that they contribute to pageviews.
When we post them on YouTube
--- we have our URL visible in the video window - this probably earns some domain queries and that tells google that people are asking for our site by name
--- we have a link in our video description and many people use it
--- these links are visible in google webmaster tools
--- our videos display in the SERPs at google.com for some of our important keywords
--- one of our videos ranks #1 for our most important keyword on youtube, we have several videos on that YouTube SERP
--- our videos are being viewed hundreds of times every day on YouTube
--- I often use the word "VIDEO" in my title tags. I think that should earn clicks from people. Lots would rather watch a video than read.
--- philosophically if your site and my site have articles of equal value but yours has two images and mine has two videos which has richer content? Maybe google will rank that one higher.
It is impossible to say exactly how google weighs this stuff but videos are not too hard to make and I think that they bring value to your site.
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