NOINDEX,NOFOLLOW - Any SEO benefit to these pages?
-
Hi
I could use some advice on a site architecture decision. I am developing something akin to an affiliate scheme for my business. However it is not quite as simple as an affliate setup because the products sold through "affiliates" will be slightly different, as a result I intend to run the site from a subdomain of my main domain.
I am intending to NOINDEX,NOFOLLOW the subdomained site because it will contain huge amounts of duplication from my main site (it is really a subset of the main site with some slightly different functionality in places). I don't really want or need this subdomain site indexed, hence my decision to NOINDEX,NOFOLLOW it.
However given I will, hopefully, be having lots of people link into the subdomain I am hoping to come up with some sort of arrangement that will mean that my main domain derives some sort of benefit from the linking. They are, after all, votes for my business so they feel like "good links". I am assuming here that a direct link into my NOFOLLOW,NOINDEX subdomain is going to provide ZERO benefit to my main domain. Happy to be corrected!
The best I can come up with is to have a "landing page" on my main domain which links into parts of my main domain and then provides a link through to the subdomain site. However this feels like a bad experience from the user's point of view (i.e. land on a page and then have to click to get to the real action) and feels a bit spammy, i.e. I don't really have a good reason for this page other than linking!
Equally I could NOINDEX,FOLLOW the homepage of the affiliate site and link back to the main domain from there. However this also feels a bit spammy and would be far less beneficial, I guess, because the subdomain homepage would have many more outgoing links than I envisaged for my "landing page" idea above. Also, it also looks a bit spammy (i.e. why follow the homepage and nofollow everything else?)!
The trouble, I guess, is that whatever I do feels a bit spammy. I suppose this is because IT IS spammy!
Has anyone got any good ideas how I could setup an arrangement like I described above and derive benefit to my main domain without it looking (or being) spammy? I just hate to think of all of those links being wasted (in an SEO sense).
Thanks
Gary
-
Ha, brilliant.
take care!
-
Would you believe me if I told you I had a brother called Derek? Most don't but it is sadly TRUE! Named before the show, my parents aren't that cruel.
I think we might have just excluded any US readers of this thread!
Have a good day!
-
Ha, no worries, glad it helped. I find I have to let things percolate or just draw them on a big white board. Often, the answer is pretty simple, it's just all too easy to box yourself into a 'I must do it this way' way of thinking when with a little flexibility, things are easy solved.
So, your a Trotter, any relation to Derrick?
-
Thanks Marcus. Today I learnt that I think best in the shower.....
Somtimes it just helps to get the question out there for others to comment - Your responses obviously got me thinking!
Thanks for all for your input!
-
Gary, I think that is spot on, we are telling you how to suck eggs!
-
After a long hot shower, I just thought this one up, how about.....
1.) I give each affiliate/trade user a URL with an affiliate ID on the URL, i.e. ?ID=123 (say) which points at my websites homepage
2.) If a user lands on my site with a URL containing an affiliate ID, the homepage is served up to the user with links that take the user to pages onto the affiliate subdomain site (the homepage that gets served up will be slightly different to the standard homepage). If the user navigates anywhere from this page they end up surfing the subdomain pages (all of which will be NOINDEX,NOFOLLOW).
3.) The "homepage" that gets displayed to the user is always INDEX,FOLLOW and has a rel=canonical tag for the homepage itself.
I "think" that this way my main domain gets the benefit of the links and the users always get the version of the site they are looking for without any extra "spammy" landing pages. Any one see any problems with this?
-
Is that really right? If that was the case presumably Google needs an index of NOINDEX pages or am I way off?
I "site A" gets a link from a NOINDEX page then Google must have some sort of record of that page's "WORTH" (for want of a better word) to attribute some value to "site A". That page's "WORTH" being derived from those pages that link to it.
That suggests to me (and my poor befuddled brain) that NOINDEX means it is indexed it just doesnt show in search results?
-
Thanks for your response. I don't think I can realistically go down the route of rewriting the entire site (the products change every year so it would not be a one-off cost by any means) - I would not get a return on that investment/time. I suppose, if I thought I might then why bother making it an affiliate site?
I agree with "a bit risky or just wouldn't work" - that's why I am asking because I didn't much like my own ideas!
Thanks again.
-
Well, it's true, in SEO, you really can learn something every day, even after ten + years.
I did not think the link value would pass through if the page was not indexed, almost like a cup with a hole, it would not hold the benefit.
-
I agree with Marcus about doing the writing. In the meantime I would NOINDEX, FOLLOW. The FOLLOW will allow pagerank to flow through these pages into the other pages of your site. If you use NOFOLLOW that pagerank is lost.
I have some syndicated content on one of my sites and some thin content that have NOINDEX, FOLLOW.
-
In my mind the best solution here would be to write (or have written) unique content for the sub domains so you could have them indexed, get increased exposure via search and win back links from these sites into the main page.
Anything else would be either a bit risky or just wouldnt work.
Hope that helps
Marcus
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Any SEO-wizards out there who can tell me why Google isn't following the canonicals on some pages?
Hi, I am banging my head against the wall regarding the website of a costumer: In "duplicate title tags" in GSC I can see that Google is indexing a whole bunch parametres of many of the url's on the page. When I check the rel=canonical tag, everything seems correct. My costumer is the biggest sports retailer in Norway. Their webshop has approximately 20 000 products. Yet they have more than 400 000 pages indexed by Google. So why is Google indexing pages like this? What is missing in this canonical?https://www.gsport.no/herre/klaer/bukse-shorts?type-bukser-334=regnbukser&order=price&dir=descWhy isn't Google just cutting off the ?type-bukser-334=regnbukser&order=price&dir=desc part of the url?Can it be the canonical-tag itself, or could the problem be somewhere in the CMS? Looking forward to your answers Sigurd
Technical SEO | | Inevo0 -
Is there a way to get Google to index more of your pages for SEO ranking?
We have a 100 page website, but Google is only indexing a handful of pages for organic rankings. Is there a way to submit to have more pages considered? I have optimized meta data and get good Moz "on-page graders" or the pages & terms that I am trying to connect....but Google doesn't seem to pick them up for ranking. Any insight would be appreciated!
Technical SEO | | JulieALS0 -
3,511 Pages Indexed and 3,331 Pages Blocked by Robots
Morning, So I checked our site's index status on WMT, and I'm being told that Google is indexing 3,511 pages and the robots are blocking 3,331. This seems slightly odd as we're only disallowing 24 pages on the robots.txt file. In light of this, I have the following queries: Do these figures mean that Google is indexing 3,511 pages and blocking 3,331 other pages? Or does it mean that it's blocking 3,331 pages of the 3,511 indexed? As there are only 24 URLs being disallowed on robots.text, why are 3,331 pages being blocked? Will these be variations of the URLs we've submitted? Currently, we don't have a sitemap. I know, I know, it's pretty unforgivable but the old one didn't really work and the developers are working on the new one. Once submitted, will this help? I think I know the answer to this, but is there any way to ascertain which pages are being blocked? Thanks in advance! Lewis
Technical SEO | | PeaSoupDigital0 -
Big page of clients - links to individual client pages with light content - not sure if canonical or no-follow - HELP
Not sure what best practice here is: http://www.5wpr.com/clients/ Is this is a situation where I'm best off adding canonical tags back to the main clients page, or to the practice area each client falls under? No-following all these links and adding canonical? No-follow/No-index all client pages? need some advice here...
Technical SEO | | simplycary0 -
Duplicate page issue
Hi, i have a serious duplicate page issue and not sure how it happened and i am not sure if anyone will be able to help as my site was built in joomla, it has been done through k2, i have never come across this issue before i am seem to have lots of duplicate pages under author names, example http://www.in2town.co.uk/blog/diane-walker this page is showing the full articles which is not great for seo and it is also showing that there are hundreds more articles at the bottom on the semoz tool i am using, it is showing these as duplicates although there are hundreds of them and it is causing google to see lots of duplicate pages. Diane Walker
Technical SEO | | ClaireH-184886
http://www.in2town.co.uk/blog/diane-walker/Page-2 5 1 0
Diane Walker
http://www.in2town.co.uk/blog/diane-walker/Page-210 1 1 0
Diane Walker
http://www.in2town.co.uk/blog/diane-walker/Page-297 1 1 0
Diane Walker
http://www.in2town.co.uk/blog/diane-walker/Page-3 5 1 0
Diane Walker can anyone please help me to sort this important issue out.0 -
Why is the Page Authority of my product pages so low?
My domain authority is 35 (homepage Page Authority = 45) and my website has been up for years: www.rainchainsdirect.com Most random pages on my site (like this one) have a Page Authority of around 20. However, as a whole, the individual pages of my products rank exceptionally low. Like these: http://www.rainchainsdirect.com/products/copper-channel-link-rain-chain (Page Authority = 1) http://www.rainchainsdirect.com/collections/todays-deals/products/contempo-chain (Page Authority = 1) I was thinking that for whatever reason they have such low authority, that it may explain why these pages rank lower in google for specific searches using my exact product name (in other words, other sites that are piggybacking of my unique products are ranking higher for my product in a specific name search than the original product itself on my site) In any event, I'm trying to get some perspective on why these pages remain with the same non-existent Page Authority. Can anyone help to shed some light on why and what can be done about it? Thanks!
Technical SEO | | csblev0 -
Duplicate page content
hi I am getting an duplicate content error in SEOMoz on one of my websites it shows http://www.exampledomain.co.uk http://www.exampledomain.co.uk/ http://www.exampledomain.co.uk/index.html how can i fix this? thanks darren
Technical SEO | | Bristolweb0 -
No. of links on a page
Is it true that If there is a huge number of links from the source page then each link will provide very little value in terms of passing link juice ?
Technical SEO | | seoug_20050