Do links behind paywalls pass value?
-
Hi - we are about to have a product review go live on a site that uses a paywall.
Will the link from this still pass SEO value to our site, and should we therefore optimise it?
Thanks
-
Greg
A paywall is referring to content that is hidden behind a paid/membership system / member's only access. So if it's restricted to the bots, there's no SEO value.
It's like if you click on particular sections of SEOMoz, which are members only, they are not really open to the bots, in which case, there's no real direct traffic from Google hitting that page, so no SEO optimization needed. (Although there's a way to provide bots access to data behind your paywall and then it "could" be indexed. The question then becomes, would you want it indexed ?)
-
Anything that is restricted to the bots, not index-able...behind user/pass / paywalls can't be indexed (normally). So if that's the case, I would not worry about optimizing it for Search. It should still be optimized for users through :).
-
Hi,
Whats Paywall?
If its a do-follow link, and the page is indexed by Google (not hidden from Google), then it will pass value.
GREG
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Links from sites with iffy link profiles?
So the site http://www.cadenas.de/ appears to have good decent scores from the various Moz ranks, but when I check out the site in OSE there are a lot of really sketchy links that jump out, online pharmacy/drug type links. I should also add that the negative links are seemingly going to a weird blog deep in the site and only appear when I select all links to the root domain in OSE. Everything about the site appears very legitimate except for the link profile which has me nervous. Would you guys pursue a link from this site?
Link Building | | CJ50 -
Facing Link Crisis
Hi Link Heroes, I have just come across a link crisis on my site. There is a sharp and sudden rise in No. of Links. Latest details are as under: External Followed Links 582 Total External Links 710 Total Links 30548 Followed Linking Root Domains 92 Total Linking Root Domains 126 Can somebody come to help that : What are the reasons for sharp rise in total number of links and How it impacts my site (I notice a drop in DA) What are the solutions Tanveer
Link Building | | Sequelmed0 -
Value of certain directory links
I am looking at the links to a competitors site and they have a ton of links from things like this http://www.directoryws.com/ Is it worth submitting to something like this? It has a 58 domain authority from Moz.
Link Building | | EcommerceSite0 -
Canonical version and link value
Hi I have recently included rel canonical to point at new seo friendly urls. the new urls are not externally linked as new, however the old versions (with the rel can) are. The question is Do i need to make those linked to the new urls in order to transfer link value to those urls, or the fact that the old urls contain the canonical tags automatically also transfer the external link value too? thanks
Link Building | | Mrlocicero0 -
OSE shows links on sites but can't find links
Hi mozzers, I'm cleaning up our backlink profile and looking up anchortexts in OSE. I downloaded and selected one anchortext. However when I go to the sites OSE found, I can't find the links. I look in the source code and onpage keywords. Is it because of my lack of skills that I can't find the links 🙂 or isn't OSE working properly.
Link Building | | StephWeigert0 -
Whats the value difference in related and non related link?
Whats the value difference in related and non related link? In % We always hear that links has to be related to the topic of the website, but whats the difference it makes? I wish to hear some responses from SEOMOZ staff
Link Building | | DiamondJewelryEmpire0