Looking for A Social media sentiment tracking solution
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Greetings from OS grid reference SE404481
I really like the graph on slide 16 of this presentation:http://www.slideshare.net/stevelatham/social-media-strategy-spur-interactive
I would like to replicate this but I would like to know if any SEOMOZ member could recommend a tool that can monistor sentiments eg positive & negative commments about a brand across different social media platforms.
I also wonder how these packages measure negativity, do they just scan word negative words?
Thanks in advance,
David
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NIce one Brandon, thanks
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You can get sentiment information from a variety of sources. Hootsuite is one source that provides sentiment data across social media platforms Another option that I have used and like for Free is Social Mention. A paid tool that I don't use but know many use is SM2 or radian6.
Here is a list that I haven't gone thru but have had bookmarked for a bit of time as well. Best of luck and have fun! they scan for negative words, context, etc. Each has a different algorithm and results can be varied but at least it would be applied equally between companies/brands.
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