Measuring Author Rank
-
It's pretty clear that "AuthorRank" is going to be a big thing for SEO.
Although the main principles seem to be pretty straightforward (http://www.seomoz.org/blog/authorship-google-plus-link-building) what I'm less clear about is how we can start to think about author influence as a measurable metric.
Webmaster tools gives us Author Stats as an impact on the site's impressions/CTR, but how do we measure the influence of an individual author? Are those factors even defined?
Will we get to a stage where authors can be given a Klout-like score for Google Authorship? If not that, how will it look?
This will be a HUGE question to solve for future content development strategies, and is something I'm thinking a lot about right now.
Best, Matt.
-
I guess an approach like mozcast would be the most indicated, X amount of terms/webpages that have an associated domain/page authority and author associated and you need to monitor how that shows in page rankings. I am not aware of how Klout or similar services score their users or even if they leave it open.
-
I just came across this Q while looking for ways to measure author rank, and since nobody answered your question, I will..
I believe we are ALREADY at the stage where "authors can be given a Klout-like score for Google Authorship" but we just have no easy way to see it.
There are more tools like Klout coming all the time, http://bit.ly/TOE2cs and who knows, maybe Google will buy one (if they haven't already.. )
-
I guess that's a no then!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I target low competition related keywords to rank my main keyword?
Hi everyone, I created a product review based blog about finding the best outdoor basketball but it's MOZ keyword difficulty is increasing drastically. I'm finding it difficult to rank. Is it a good practice to target low competition related keywords to rank the main keyword?
Algorithm Updates | | rosie16
Please advise, Thank you!1 -
Can site blocked for US visitors rank well internationally?
Because of regulatory reasons, a stock trading site needs to be blocked to United States visitors Since most of google datacenters seem to be located in the US, can this site rank well in the other countries where does business despite being blocked in the US? Do U.S. Google data centers influence only US rankings?
Algorithm Updates | | tabwebman0 -
Have I been Hit by a Penguin? No Warning in Webmaster / Some Pages still Rank
Hi all, I have recently signed up to MOZ as I have seen a large drop in the turnover of a site I work with as well as a slump in visitors. I know part of this slump is the transition from google product search from being free to paid and chewing through our adwords budget quicker. The other part though seems a little more tricky, I have always been under the impression from reading online that an algorithm update would see a site destroyed for most terms and a notification generated in webmaster tools, however the site still seems to still rank for some terms, others however it has fallen off the face of the earth for. As you can see in the attachment webmaster tools is showing much decreased visibility, and MOZ agrees with this. Key terms that have lost rank have done so by around 4-10 positions. The content on the site has all been hand written by myself, however some of the pages are a little "stale" so I am currently running through re-writing every product page on the site (1000 products or so) all my product pages grade a minimum B with 99% A on the Moz page grader. I am keeping my fingers crossed that fresh content should assist in getting google interested again? However my real questions is, Is this Penguin? or is this just stale content? dmDdMr5.jpg pYkzck0.jpg 9f4mgM9.jpg
Algorithm Updates | | speedingorange1 -
What are tips for ranking on Google Maps?
I have another thread going where everyone is saying to keep both the Places profile as well as the Google Plus Local profile I have for my company. I have another person telling me that it has a negative effect to have both accounts at the same time so I'm assuming thats why the listing never comes up on places unless you zoom all the way into the map to the address of the storefront. With that being said, can anyone provide some good tips for ranking first page on google maps? Goole Plus Local - https://plus.google.com/114370561649922317296/about?gl=us&hl=en Google Places - https://plus.google.com/103220086647895058915/about?gl=us&hl=en
Algorithm Updates | | jonnyholt1 -
Ranking Drop After Switching Sites
I have a client who's rankings dropped after switching to out site. We know that rankings can drop a little after switching, but we are concerned that hers are still low. Any suggestions? As far as I can tell, the links to her site remained the same. Thanks Holly
Algorithm Updates | | hwade1 -
Will Ranking Reports be Affected with the new Google Changes?
For example: Raven stopped use of scraped Google, SEMRush data on Jan. 2 Raven stopped offering unauthorized Google SERP rankings and keyword data (a.k.a. scraped Google data) on Jan. 2, 2013. The change included the retirement of the SERP Tracker and the elimination of SEMRush data from the Raven platform. Raven has released new SEO performance reports that make it easy to show clients the impact of campaigns to improve organic traffic. Raven will continue to upgrade reports through the year. We thank the many customers who continue their business with Raven. More details about the SEO performance reports and other recent releases are available Is SEOMoz protected in some way? Or will you have to give up rankings reports too?
Algorithm Updates | | MSWD0 -
Why is this site ranking 1st?
I'm a relative SEO newbie, so please go easy on me. I've been an SEOMOZ pro user for a few months and have used it to dramatically improve my organic rankings. However, for the life of me, I cannot determine why the site that currently ranks number one, does so. For the factors I can determine, they shouldn't be ranking where they are, but reality is different. Could someone please offer me some ideas? My target keyword is "photography classes edmonton" My site is www.bsop.ca and I'm targetting the Google Canada engine. Any and all assistance is appreciated.
Algorithm Updates | | pburwell0 -
What's the best way to discover which search terms competitors are highly-ranked for?
I'd like to know for which search terms competitors appear in the top 10, but I haven't found an efficient way to do so. Any help is appreciated...thanks!
Algorithm Updates | | actionagainsthunger0