How Is It Possible That I Rank O Above Large Competitors?
-
Hello!
Ive noticed that on some terms I am ranking above my competitors who are much larger, older, and have many more links. How is this possible?
Thx!
-
acutally what I was using is the SEO moz plug in to show a non pers. search. Although I am not #1 I found it odd that I was ranking above a HUGE website.
Thanks for all the help!!
-
Yes...I often use Pagewash.com to make sure I'm not seeing personalized results as well. It's not always the best for locational queries but good for most SERP checks.
-
Another similar thing to do is open up a private browsing / incognito browser window and try the search.
-
Are you absolutely sure you're not seeing personalized results? Log out of Google and do the same search. Then type &pws=0 at the end of the end of the url and hit enter. Are you still number one?
-
was VERY surprising to me to say the least, to rank on page 1 and beat out a HUGE HUGE competitor.
-
Yes, it syre can be the optimized copy, internal links, theme of your site. So if your site is only about Widgets, you have 100 different kinds of Widgets and that's all you sell. In that case, all your internal links, categories are focused around Widgets. That gives you an edge if your other factors are strong, you could be ranking better then your competition, the stronger competition.
Also, the volume of links do not matter. In this case, you might have 10 Widget related links from other Widget sites, which the bigger competition does not have, making you a better suited site ranking for that term. This logic might be totally different for another term.
-
It does, but they have a TON of links, Stronger authority than me, could it be the copy?
THANK YOU!
-
For a lot of niche products / categories, it can be better. The rankings are dependent on multiple factors and although a site like wikipedia could be ranking for everything towards the top...similarly like amazon or pinterest or ebay and so on. The stronger authority domains do have that advantage, like a brand would. But then a niche product/category might have much better focused copy, a lot of internal links to this page from within the website, making this a stronger page.
Does that help and make sense ?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Would you get a backlink from a site that doesn't have many ranking keywords?
I been seeing some sites that have 0 ranking keywords but a DA 40 and 0% spam score, would you guys get a link from one of these sites?
Link Building | | arango200 -
Sponsored Blog Posts - Inbound links harm ranking?
Here There We have been contacting, a view online travel blogs lately if they are happy todo a sponsored blog post for us. Including a least one "dofollow" link within the post to our website. Our website: www.rapturecamps.com Blogs which have done a post about us: http://www.adventureinyou.com/10-best-surf-spots-in-bali/ http://thetravelhack.com/portugal/surfing-in-ericeira-portugal-with-rapturecamps/ Just wanted to double check with the Pro's here if that could harm our ranking? As i have a slight feeling it did actually, i cant proof it fully do. I hope i can get some answer here, these blogs are with good quality content, have a good PR and do allot of good blog posts. So i thought this should be only good for us.
Link Building | | 5Gates0 -
Does Google drop links from page rank N/A sources?
Hi Everyone,
Link Building | | AMA-DataSet
I've started doing some link analysis on one of my site that has over nearly 800 links in total (which I got from the webmaster tools downloading the latest links). When I go on to Google and use the "link:www.mysite.com" directive it will only display 12 links. Does this mean Google is only counting 12 links from the link profile? Iv checked the freshness of some the links it wasn't displaying within Google to check they hadn't all expired. Links from march 2013 still don't appear. This sites link profile has been untouched for at least a year now and is full of directories many of which have a page rank of N/A hence my question. (I'm surprised it hasn't been hit by penguin!) Thanks in advance.0 -
Why does this page not rank?
Newbie here, to both SEO and SEOMOZ, but i'm quickly learning. Anyway, I just wanted some tips on how I can improve and help this page; http://www.buzzwords.ltd.uk/freelance_copywriting.htm rank for the keyword "freelance copywriting" Regards N.
Link Building | | Buzzwords0 -
Copying Competitor's Link Backs?
Hello, Is it a viable idea to copy competitors link structure? Imagine we manage a new site with low page and domain authority. Is okay to use the Link Tool and filter domains that link back to our competitor and then work our way up from low ranking directories and related sites? Currently I am using RoboForm and trying to 'catch up' to a competitor in terms of link backs. Additionally, I've been reading articles about whether submitting to directories is good, but if we see they have alright domain and page authorities, does it make sense to apply to them when our competitors are in them? Much appreciated
Link Building | | Uramark0 -
Keyword Ranking
Let say I'm a company that sold used tires and I'm ranking for Used Tires Supply Used Tires Distributor Used Tire Company Would it be beneficial for the serps to focus your link building campaign for just "used tires"
Link Building | | marig0 -
Site size affecting page rank?
I've noticed the sites that rank above me for certain phrases are much larger than I am. Here are the results of the 'site:' command for the top 6 results for a phrase I want to rank for (yes, I know that 'site' is not exact): 32,600 pages 8,760,000 pages (wikipedia) 684 pages 148 pages (domain name equal to search phrase) 1400 pages 120 pages (my site) Now, I appreciate that larger sites have more stuff to link to, and therefore have more juice flowing to them from external links. BUT, is it also true that they are generating lots of internal juice by having so many pages? I've looked at the PageRank algorithm and understand that the max page rank for a site (with no external links) is based on the number of pages of that site and how well linked they are). My question is: based on all the experts here, is number of pages in the site an important factor (assuming good on-page SEO), or does it really come down to number of external links (from relevant sites with appropriate anchor text, of course)? Can a small site with tons of external links rank above much larger sites? Has anyone beaten Wikipedia for a phrase they were targeting? How did you do it? Thanks!
Link Building | | scanlin0 -
Value of a link from very large profile site
Hello We have an opportunity to get a link from a very large traffic site. It comes with a price tag, and Im wondering if it is worth it. Is it ok to mention the page and cost? It is the 5th largest internet site. Would be on their benefactors page. There are many other sites linking from the page, and its obvious they are on there for the link value. I know sometimes one link can do wonders for rankings, where thousands of others can not. But wondering if there is any way to quanitfy this. Is it worth it for the value of the backlink? If we link to the home page, the link juice (alot I hope) would pass through to the deeper pages, and increase their rankings for their target keywords? Thanks for your advise. Sam
Link Building | | Impact-2015550