Hiding Duplicate Content using Javascript

[CyrilWilson]

We have e-commerce site selling books. Besides basic information on books, we have content for “About the book” , “Editorial Reviews”, “About the author” etc. But the content in all these section are duplicate and are available on all sites selling similar  books.

Our question is:

1.Should we worry about the content being duplicate?2.If yes, then will it by a good idea to hide this duplicate content using javascript or iframe?

[MagicDude4Eva]

Don't hide the content - if you have not done it, use microformats to "dress up" your content - this should include hproduct and hreview markups.

[josh-riley]

Trying to hide things from Google is not the way to handle any issue. They don't like it and it can come back to bite you in a big way.

While some of your content may be similar to other websites, that's the same issue any website has - we have that problem with competitors having similar content about our products.

Unless you are trying to rank for those pages, for which you'd need to take on a different type of project to rank well and drive traffic, as long as you have other unique content on your site that appeals to users (and Google) it shouldn't be much of an issue.