What value do external broken links give to a domain?
-
I ask, as I've just used opensite explorer to look at external links a competitor has, and I've found the high value ones at the top of the list go to a page that no longer exists on their site. Are these stiill of value in the SERP's, or have they messed up by not putting a 301 redirect on them?
-
There are a couple tactics you could try:
-
See if http://archive.org/web/web.php has a cache of the page.
-
Use OSE, Majestic, etc to find backlinks to the page. Maybe one of the backlinks will include a description of what was on the page.
-
-
Thanks Adam,
Great idea with replacing the link as well, if only I know what the missing page was about!
-
Excellent answer Adam. Very well done.
-
If they haven't 301'd the link, they are missing out on the link juice.
You could always try to convince the websites to replace the broken link with a link to a similar page on your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Authority or Domain Auothority? Which one is more importan when having an external link pointing to your page?
Im about to make a deal with another site. We are going to exchange some links from some blog posts. In order to make a fair deal, I assessed some metrics for our posts. Basically, this site have better Domain Authority than my site (30 vs 25), but the page authority of their blog post in which they want to insert their links pointing to my site is 1 for each of them. On the other hand, the page authority of my blog posts they are interested in is 13. My dilema is about being resonable to set a good deal for both of us. So, my question is, which one matters the most when it comes to external links? page authority or domain authority? My intuition is that I’m in a better position than my counterpart. Thanks.
Link Building | | Autofact0 -
My Domain Authority is 1 and has number "0" link from Root Domains! What is my fault?
My website has started from August of this year, but number of Domain Authority (DA) is 1 and has number "0" from root domains when i checked by moz addon on firefox. I find it very unusual and I am worried about it. does anyone can explain why is that ? My website is: https://adtvietnam.vn . I had 10 --> 20 keywords on page 1 of google.com.vn. p/s: i am really not good at english. i wrote that words by translate.google.com. I hope everyone can understand me and God i need your help ^_^
Link Building | | lthanhthe5s0 -
SEO Value Of Non-Indexed Links
I have a link built to a site, but it's not showing up in Open Site Explorer and doesn't appear to be indexed currently by Google. Does anyone know of any research done on SEO value if any on non-indexed links? Thanks
Link Building | | EmarketedTeam0 -
Are Directory Links a Good Source of Branded Links?
I am trying to increase the number of branded links for a few of my sites since the links are too heavily weighted on anchor text. If so, would you recommend a service like Directory Maximizer?
Link Building | | rise10 -
Link building from keyword domains
Hi all, I am currently working on link building to our site http://www.betxpert.com which has a number of keywords I am targeting. I have become aware that domains with the keywords are available. We (in Danish) target the phrase "ekpert tips" and the domain www.eksperttips.dk is available. Would it be a good thing for us, to register this domain and do one of the following things: a) DNS forward traffic to our main site b) Build a small blog with minor content and linking to the main site with text links with the tekst "ekspert tips"? c) Simply do nothing, save the money and spend it otherwise... Hope someone can give me a sound advice. Best regards, Rasmus
Link Building | | rasmusbang0 -
Back links from more then one page from one domain
howdy SEO peeps, quick question. If i get a back link from two different pages from one domain, and both pages have different PR values. does google take both into its value PR or does google only take one of the links as PR juice to your site. thanks guys
Link Building | | david3050 -
Multiple same domain links on Open Site Explorer
In doing competitor link analysis on Open Site Explorer, I've noticed quite a few links coming from the same domain listed separately. This seems to be especially prevalent with Google directory listings. For example, I'll see a link to the site from google.hu/...., google.am/..., google.kz/..., etc. In some cases, it will be prefixed with an IP address, followed by the subfolder address. Correct me if I am wrong, but these seem to be all counting as separate root domains that are linking to the site. How is this done? Are directory submissions given to each country's google directory? Does an original DMoz listing get re-submitted to all of these? Just looking for some clarification on this and how it's accomplished. Thanks everyone!
Link Building | | NiallTom0 -
Link value of :"
Very recently linkedin changed the way they link. The links in the profile are no longer "nofollow" the new links are like this: <a href="[/redirect?url=http%3A%2F%2Fwww%2Estramark%2Enl%2F&urlhash=dWm-](view-source:http://www.linkedin.com/redirect?url=http%3A%2F%2Fwww%2Estramark%2Enl%2F&urlhash=dWm-)" target="_blank" title="New window will open" name="overviewsite"> (http://www.linkedin.com/redirect?url=http://www.stramark.nl/&urlhash=dWm-) Question: What impact does this redirect have for the linkvalue of a link from linkedin. ( it is better than nofollow but what is the impact of this redirect? what actually happens and is the value? URL for the profile i mentioned it on. http://www.linkedin.com/in/blomwouter
Link Building | | Stramark1