Should I include language specific characters in the URL?
-
So a client's site is to be set up like this:
domain.com
domain.co.uk
domain.de
domain.fr
domain.plThe question is, on the non english language sites, which would be more likely to rank?
or
Thanks!
-
Glad to be of help.
-
one useful answer by two people. Feels like a consensus!
-
Ah that's no problem at all - just happy you have a useful answer
Andy
-
Andy - wish I'd read your comment before I slapped up the reply to Adam! Thanks... clearly "great minds" and all that!
-
Good point Adam It looks like LSC appear quite frequently in the Page titles, but not the URLs. Kinda helps
-
Google is smart enough not to require language specific characters and I have worked with these in the past. You don't need them.
As suggested, test it yourself and you never see these characters in the results (just had a good search around). However, I would put them in Page Titles because at this point, you are down to text that people will be reading.
Andy
-
I guess the easiest thing to do would be to test it yourself.
Fo example, when I search [über] in Google.de (with German location settings), after a Google result for the number one position, the next 2 results have ueber in the URLs and not über.
Hope that helps,
Adam.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Advise on the right way to block country specific users but not block Googlebot - and not be seen to be cloaking. Help please!
Hi, I am working on the SEO of an online gaming platform - a platform that can only be accessed by people in certain countries, where the games and content are legally allowed.
International SEO | | MarkCanning
Example: The games are not allowed in the USA, but they are allowed in Canada. Present Situation:
Presently when a user from the USA visits the site they get directed to a restricted location page with the following message: RESTRICTED LOCATION
Due to licensing restrictions, we can't currently offer our services in your location. We're working hard to expand our reach, so stay tuned for updates! Because USA visitors are blocked Google which primarily (but not always) crawls from the USA is also blocked, so the company webpages are not being crawled and indexed. Objective / What we want to achieve: The website will have multiple region and language locations. Some of these will exist as standalone websites and others will exist as folders on the domain. Examples below:
domain.com/en-ca [English Canada]
domain.com/fr-ca [french Canada]
domain.com/es-mx [spanish mexico]
domain.com/pt-br [portugese brazil]
domain.co.in/hi [hindi India] If a user from USA or another restricted location tries to access our site they should not have access but should get a restricted access message.
However we still want google to be able to access, crawl and index our pages. Can i suggest how do we do this without getting done for cloaking etc? Would this approach be ok? (please see below) We continue to work as the present situation is presently doing, showing visitors from the USA a restricted message.
However rather than redirecting these visitors to a restricted location page, we just black out the page and show them a floating message as if it were a model window.
While Googlebot would be allowed to visit and crawl the website. I have also read that it would be good to put paywall schema on each webpage to let Google know that we are not cloaking and its a restricted paid page. All public pages are accessible but only if the visitor is from a location that is not restricted Any feedback and direction that can be given would be greatly appreciated as i am new to this angle of SEO. Sincere thanks,0 -
International URL paths
Wanted to ask everyone a questions: So our company is going to be doing a website that is going to be full of videos. The url path will be country.domain.com/language/slug/content-id. We redirect the user when they go to the different country. So if you're in spain on a train to france your URL will change from es.domain.com/es/slug/content-id to fr.domain.com/es/slug/content-id. Each country can listen to each video in all languages. My question is with hreflang tags and canonicals. Aside from targeting users in a certain country via Google Search Console, how do I eliminate duplication and tell Google which I'd like to show up via which country. In spain I would like es.domain.com/es/slug/content-id to show in Google and would have hreflang tags on each of the es.domain pages but what about fr.domain.com/es/slug/content-id since it would show the same content? I can't canonical to one of them since I need them to show in their respective country. How do I show the difference in language and country without showing duplication?
International SEO | | mattdinbrooklyn0 -
External URLs in hreflang sitemap questions
I'm currently putting together an international sitemap for a website that has an set up like the following: example.com/us
International SEO | | Guyboz
example.com/au
example.com/ca
example.co.uk
example.se I'm planning on including the hreflang tags within sitemaps for each domain, to make sure google serves up the right version. However, I'm a bit sceptical about including the non .com domains within the .com sitemap - and the other way round for .co.uk and .se sitemaps. The way I've been doing it follows the following example: <url><loc>http://www.example.com/us/</loc></url> Putting in the .co.uk and .se domains within the .com sitemap just doesn't feel right - is this actually the right way to do it? Thanks in advance 🙂0 -
70 characters roughly where Google cuts off the title how many bytes for non-latin characters?
Hi So I was asked a good question by our localisation team regarding titles/descriptions and their cut off points on the google listing. I am unable to find any reference anywhere in terms of non-latin characters and the number of characters/bytes they would be before they are cut off in Google's Listing. So for latin characters it is generally around 70 for the title and 170 for the description. Now the same does not apply for Japanese, Chinese and other non-latin character languages. These generally work in the number of bytes. Does anyone have a standard rule for ensuring the title/description are not too long/short when the listing displays in the search results? Thanks
International SEO | | ColumK0 -
Redirect the main site to keyword-rich subfolder / specific page for SEO
Hi, I have two questions. Question 1: is it worthwhile to redirect the main site to keyword-rich subfolder / specific page for SEO? For example, my company's webpage is www.example.com. Would it make sense to redirect (301) the main site to address www.example.com/service-one-in-certain-city ? I am asking this as I have learned that it is important for SEO to have keywords in the URL, and I was thinking that we could do this and include the most important keywords to the subfolder / specific URL. What are the pros and cons of this? Should I create folders or pages just the sake of keywords? Question 2: Most companies have their main URL shown as www.example.com when you access their domain. However, some multi-language sites show e.g. www.example.com/en or www.example.com/en/main when you type the domain to your web browser to access the site. I understand that this is a common practice to use subdomains or folders to separate different language versions. My question is regarding subfolders. Is it better to have only the subfolder shown (www.example.com/en) or should I also include the specific page's URL after the subfolder with keywords (www.example.com/en/main or www.example.com/en/service-one-in-certain-city)? I don't really understand why some companies show only the subfolder of a specific language page and some the page's URL after the subfolder. Thanks in advance, Sam
International SEO | | Awaraman1 -
How does Google Serve the correct language version?
Hi guys, I'm currently working on a multi lingual .eu website with 20 lanuages which has been live now for a month now. Its is a sub directory set up so the french language version would look something like www.example.eu/fr. The English language version defaults to the home page www.example.eu. When you search for the brand name on the local search engines the home page English version appears instead of the preferred language version for each Country. 90% of the external links so far link to the homepage so I'm guessing this is the reason why. We are still waiting for the development company to create sitemap for each language using the rel=”alternate” hreflang=”x” XML Sitemap Tool. I know Google look at a number of factors when deciding what results to give a user. Can anybody share their experience or advice here? Thanks Rob
International SEO | | daracreative0 -
How to rank in Google for a specific country?
Hi, I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst. The question is: I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese. Sorry for the english, it's not my native language. Thanks
International SEO | | izaiasalmeida0 -
French Canadian Website and French Language URLs
Hello, One of my clients has a question on a new Quebec, Canada version of their website. The website content and copy is in the French Canadian language, but the IT Director has asked if, for the purpose of SEO, should the URLs be in French as well? So, this questions has two parts... For SEO, should the URL's be in French or left in English, to avoid crawl errors? For visitor UX, is there any reason to have them in French versus English?
International SEO | | Aviatech0