Putting A Blog On A Sub-Domain The Right Thing To Do?
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Going to setup a blog for a 4 year old ecommerce website and was wondering if it would be a good idea to put a blog on the sub domain or just a folder like www.domain.com.au/blog
I'll be using the blog to
- Link bait articles
- Social bookmark traffic
- Linking keywords to products on the ecommerce site.
I wanted to know if
- The link juice would be greater if we cross link from sub-domain to main domain?
- Any major dis-advantages in having it on a sub-domain vs folder?
- Any other major differences?
Cheers!
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Thanks guys, I totally forgot seomoz has it on a sub folder!
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I suggest to go with the sub-folder option for simple reason - blog is the place for high quality content. It's better to have it within the sub-folder as it will attract links and will be delivered in the search results. It will help in building / promoting your website.
Having blog on a sub-domain or separate domain will require extra marketing efforts on your part.
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"99.9% of the time, if a subfolder will work, it's the best choice for all parties." (http://www.seomoz.org/blog/subdomains-subfolders-and-toplevel-domains).
Even though this is a post made in 2006, I don't know of any relevant changes that would alter this advice.
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