Keyword targeting & differentiation between similar keywords
-
I'm having trouble wrapping my head around keyword targeting when two keywords are very similar.
Here's my dilemma, lets just I sell ACE brand Widgets
I'm doing well with “ACE Widgets” queries but not “ACE”
How do I fix this since “ACE” is already all throughout the results page & supposedly anchor text is playing a less and less significant role in link relevancy so just getting links with “ACE” as the anchor text wouldn't really help (I wouldn't think)
Just a little confused. Thanks
-
Are you clearing your catch before checking you rankings? Are you logged onto your google account?
I like to check my keywords in a browser that I usually dont use, I make sure to be logged off of any Google account and I clear all my browser data. This way I allways get the accurate SERP.
If this is not the case then you are experiencing "the google dance" which is vary rare. I would guess the browser has stored data showing you personalized results.
-
Hey, Alright well "Stickley" and "Stickley Furniture" are the KW's and it's as bit confusing becausae Google has been switching around which page it's displaying for these queries. Sometimes it shows our homepage www.sheffieldfurniture. com and sometimes it shows our stickley page www.sheffieldfurniture. com/Stickley/stickley.html
As a result our rankings are jumping around a bit too. They've been jumping around for the last few weeks on an almost daily basis it seems. I also realized there are vastly different results & results pages for each query depending on which browser I use...is that normal? I'm signed out of google with each.
Links have been intentionally broken to help this page not come up in SERP's for our brand name.
-
This is difficult to analyze without your link.
Do you have a specified page for ACE? www.BrandName.com/ACE
How does you link profile look? What are the anchored external links? Where are they coming from? And what are they linking to?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pages Fighting Over Keywords
Hi Guys, Just after some general advice. Since manipulation of keywords through links is no longer a feasible way of ranking these days, I was wondering how people got round the issue of pages bouncing for the same keyword or Google deciding that a blog post is a better signal rather than your service page. For instance if you are doing local and national search, how do you stop the local keywords ranking for national pages, without diluting the local signals. I have some ideas:- stronger internal linking to the page review content But obviously redirects or canonical won't be a good solution as I still want these pages to exist in their own right. Regards Neil
Technical SEO | | nezona0 -
Meta Keywords - Should I define them myself
Hi All, Im sure this has been answered somewhere but I couldn't find it. SEOQuake etc suggest you should define meta keywords. However I was under the impression that this was not best practice Can anyone confirm what I should do/ is best practice? Cheers Bowey
Technical SEO | | CFCU0 -
Keyword place in page HTML code? Higher is better?
Hello, is it important to place keyword more higher in html code Our situation: item page. H1 and all text about this item with keyword mentioned three times is in the end of html code? Competitors pages with info about item, but higher keyword place and description in html code make better in SERPS. Could it be reason? Could we change place of text about item in html code ? Giedrius, Lithuania
Technical SEO | | Patogupirkti0 -
How many keyword per page
how many keyword per page will optimize my page to list on best rank in Google search ?
Technical SEO | | krisanantha0 -
Duplicating Keywords in Page Title
Hello All, I am currently trying to establish the TITLE tag of my homepage. I am trying to target 2 terms plus my company name. For example, purposes, the two keywords are: Widget Program Widget Software My company Name is: Widget Direct I originally had the title as: Widget Program | Software | Widget Direct My thought was that I didn't want to repeat the word "Widget" too many times. However, the SEOmoz on-page report card keeps telling me I should have the exact keyword in my title tag. In that case it would make the title: Widget Program | Widget Software | Widget Direct Do you think that is better so that I have each keyword in the title or will that result in a penalty because it looks like I'm stuffing the title with the keyword 'widget'? Any insight is greatly appreciated! Thanks!
Technical SEO | | Robert-B0 -
Cloud Hostings & SEO Effects
Is there any negative to cloud hosting? I believe they share the same IP addresses but is it true you can still get banned if someone else on a shared IP or server does some spam?
Technical SEO | | iAnalyst.com0 -
Keyword cannibalisation
We created a product blog page that was highly optimized for SEO based on a recommendation from a colleague. These are now our best performing pages - however they do not convert as highly as the bona-fide product pages. After further investigation we're concerend that we shouldn't have split our content accross two pages - keyword cannibalisation. Is this correct and should we 301 our product blog pages to the other high converting pages?
Technical SEO | | JohnHillman0 -
Domainchange & Relaunch
Hi SEOMOZERS, We are planning to do a relaunch (new content, new design) + a domainname change (because it contains a keyword). Some of my team members think it is best to do the domain change already on the old-version to see if there might be some problems. Whereas I think it would be best to implement the domainchange on the new version because otherwise it can be suspected we did the domainchange only for SEO purposes. What are you guys thinking? Thanks Gregor
Technical SEO | | GregorHendrych0