Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

PPC Landing Pages and Rel Canonical

Paid Search Marketing

1323

Travis-W last edited by

Hi Mozzers!

Our company has hundreds of PPC landing pages which are essentially request a quote forms.

We also have a request a quote form on our website that is for regular traffic.

Currently we just added the "noindex" meta tag to all our PPC landing pages, but I think we can improve this.

Should we remove the "noindex" tag, and instead add a rel canonical link pointing to our "main" request a quote form? Thoughts?
1 Reply Last reply
Reply Quote 0
Sean_Dawes last edited by

I do not think it will make any difference. The times where I am leveraging canonicals are for example when you have paginated category pages. But when doing ppc landers, I just noindex them.
1 Reply Last reply
Reply Quote 0
john4math last edited by

If the pages are very similar or close to the same, you could rel=canonical them instead of noindexing them. It probably won't make a huge difference in rankings if there aren't many links to them.
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

How to improve good ppc campaign?

Hi guys, I'm managing PPC campaign for one of my client.
Its locksmith campaign in the US, so you can imagine that the competition is very high. We are getting really good results. almost 50% conversion rate, all the keys are in average position of 1.5, the quality score is high (between 6-10),Search Lost IS, is really low. Everything split to group, zip code, cities, for mobile or desktop... basically everything is going really well. BUT as we always want to increased the results and like all if us we have the presser from the client to improve and get more results, i feel that im a bit stuck. What other stuff i can do to improve\extend the campaign ? Any tips are more then welcome!
Paid Search Marketing | | EdmondHong87

0
Can you market to someone 30 days AFTER they visit your site via PPC?

Hi all, I'm looking to market to visitors 30 days AFTER they have been to a website. Their is a coupon this business wants to run every 30 days to its' repeat customers (and if they purchase again); thus, 30 days more will resume. I'm aware that your remarketing list can capture audiences from 30, 60, and 90 days past. I'm talking about future display ads running 30 days after visitor has cookies enabled. Thanks for your help! Cole
Paid Search Marketing | | ColeLusby

0
Facebook ads to people who like a particular brand or page

Can I target my facebook adds to only those users who like a brand or page? I have an exhibition coming up next year and would like to target those who like the brand page. I know I can target on interests etc but cannot see how I can target a particular page. Any advice greatly appreciated as I am sure others would be interested if this can be done. ThanksJames
Paid Search Marketing | | tempowebdesign

0
How long does it ramp up a PPC campaign?

I was speaking to a SEO the other day. He is going to be working on an ecommerce site soon. I was suggesting that he might want to augment his SEO efforts with PPC in order to be able to show some results in the near term, as it would most likely take some time for his SEO work to be showing results. His response was that while he hasn't utilized them as much, he's found that it can take 3-6 months to get a PPC campaign to really make money. I'm just curious if you guys feel that this is an accurate statement?
Paid Search Marketing | | brettgus

0
Youtube ad video ppc

anyone has any experience with youtube for adwords and how its converting, etc? tips on how to really narrow it down to keyword level and making sure impressions are based on your preferences? Thanks
Paid Search Marketing | | PaulDylan

0
Why is my now banned page considered a bridge page?

Google adwords have banned my adwords because my personal blog post is a "bridge" page http://firstconversion.com/the-pasty-shop-is-not-a-fast-food-chain/ Can anyone explain how this vanilla wordpress blog is a spam bridge page? They give me 3 options to rectify this, none of which make any sense To comply with our policies, the options below are available: Option 1: Refine your web page so that it contains a substantial amount of
original content. This content should be related to your ad text and
should stand independently of the links on your page that redirect users
to other sites. This includes any affiliate links on your site. In
addition, the site should have an overall unique look and feel. Examples of original content include, but are not limited to: Tips and information for consumers considering the product or service Competitor pricing and feature comparisons Unique and informative reviews and customer feedback Links to relevant articles This content shouldn't be derived directly from other sites or a parent
site. - the content is 100% unique, written by me Option 2: Redesign your web page to offer multiple, competing offers from
different companies for related services. For example, a web page
promoting a specific marketing strategy book could have links to four
online bookstores from which one could purchase the book. - theres nothign to do with services offfers, or competitions, or any type of monetization Option 3: Link directly to the end site, using the appropriate Display
URL. - there are no end sites Cheers Stephen
Paid Search Marketing | | firstconversion

1
Is PPC worthwhile for a product with no search volume?

I'm working on a PPC campaign for a client who provides a luxury service. He has very little search volume in general, and there's one product that has no volume at all. I'm wondering if it's worthwhile to run a campaign for this product using the general keywords. I estimate that 95% of the population has no intention of using our service and can't afford it even if they did. For example, say we're a concierge doctor service. When people search for 'medical doctor' or 'medical treatment' they are looking for doctors, and we probably could help them, but they won't want us when they could go to the doctor's office down the street and pay a fraction of the price. Obviously I'd tailor the keywords so it would be as relevant as possible. Yay: If my ads are clear, then whoever clicks them is interested in my product, so my money is being well spent. I'll just have a very low CTR. Nay: Spend the money on advertisement tailored to the target market, both people with existing interest, and those who would want it if they knew we existed. Yay or nay?
Paid Search Marketing | | 5225Marketing

0
Adwords Quality Score and On-Page SEO

I'm trying to convince a large, multinational company that is very resistant to change, into making my on-page SEO changes. Compounding this resistance is the fact that the Analytics, SEO, PPC, and web dev departments are all under different people and they don't communicate very well. So, in order to get them to work together, I've decided to appeal to the places where they are sensitive; e.g., the PPC department where they surely have the desire to be more efficient with their budget. To appeal to this sensitivity, and with my goal of getting on-page changes done to help the SEO dept, I'm considering making the argument that my on-page changes will raise their quality score which will in turn lower the amount they are spending on PPC. Basically, is this a fair argument? Do you have an evidence to back this up? Best in the Midwest, Phil p.s. Hi, Joanna 😉
Paid Search Marketing | | PapaRelevance

0