Site Wide Title Tag Discussion
-
Do you think it's good to have an instance of your primary keyword occur on most of your site's title tags throughout your site?
Or do you think having the keyword occur in most title tags throughout the site will dilute the ranking ability for the home page?
I haven't read much about this in "best practices" for title tags.
hmmmm...
-
I think by most SEO standards, people would suggest diversifying your keywords as much as possible.
However, I have multiple sites that in order to stay targeted, I have to use the same high traffic keyword, hundreds of time throughout the site.
I've had very positive results when dropping in the keyword, in every meta title (including product pages) and adding any additional keywords in the long tail. (the majority, if not all page 1)
I thinks as long as you mix things up for the rest of title it shouldn't be an issue.
-
You might want to use your analytics data to find the variations of terminology that your visitors use to find your pages, then use those variations in page titles, given that you're selling primarily one type of product.
-
_If you are running an ecommerce website, just keep the product name along with call to action. Repeating the same keywords might affect the visibility of your website adversely. For example:
<product name="">| Call to Action</product>_
-
How about adding pages around similar related terms? If you have a branded term for the sitename, you should be able to get away with that.
-
What if you're an ecommerce site, selling primarily one type of product?
-
It is not wise to continually repeat your keywords in the title tags, it looks spammy and can do more harm than good.
Each page should be about a different subject so they should be titled as such
All the best.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
The meta tags: Title and Description, showing unexpected results on google
When I type my company name on google "Navneet Gems", it shows a very different meta tag then what it actually is. How do I change this meta descrption when its non-existent on my homepage? The worst is, it is having a spelling mistake. We want to correct this.
On-Page Optimization | | Navneet.Agarwal20160 -
Directories and Search Engine Site Submissions and Technorati Tags Important?
I use a wordpress for out website 50campfires.com and we have a site map set up along with google analytics and web master tools. I believe wordpress automatically sends information to the search engines with changes in the site map. Do I need to submit to search engines manually once a month? Is directories like DMOZ still relevant with SEO today? And what are your opinions on Technorati Tags? I never heard of them before reading this article. I m new to SEO and any insights are helpful. 2Sqv5C2.png EEQFpIx.png 2Sqv5C2.png
On-Page Optimization | | revonick1 -
Spammy page titles
Over the last couple of weeks, I have noticed that Google aren't showing the page titles for my online shop anymore. They're set up with a third party plug-in piece of software, and while it's an old version of the software, the developer said it wouldn't be causing issues. They have suggested that I re-write my page titles to be less spammy. The thing is, Google haven't attacked just spammy looking titles, they're just taking a swoop through my whole site and not showing any of my page titles in their search results. I'm getting "Category Name - Shop Name" showing. Here's some of the page titles no longer appearing and I honestly have no idea how to rewrite these to not be spammy. Are there any good articles on what's spammy and what isn't? "Coconut oil - best tasting in Australia. Buy online from <my business="" name="">"</my> "Discount Vitamix Blender. Best deal in Australia. Buy online from <my business="" name="">."</my> "Natural & Organic skin care for the face | buy online in Australia from <my business="" name="">."</my> There are others that are showing the real page titles, but I think it's only a matter of re-indexing before they're all not showing. Any clue?
On-Page Optimization | | sparrowdog0 -
Redirecting pages (old site to new site)
I have a question- there is one location, one set of pages for both the old and new site on the same host environment so when I did the redirect it get into a loop trying to redirect from itself to itself Not sure how its gonna affect SEO. Will pages get hit for duplicate content?
On-Page Optimization | | Yanez0 -
Why does Google show old title?
I made some changes to title tags on a clients site over a month ago. Google has since crawled all the pages that the changes were made to. Here's the problem. For some of the pages, the old title is still showing in search results. Why does Google do this? 2) What can I do about it?
On-Page Optimization | | eli.boda0 -
My site has been dropping, not sure why!
My site has been dropping in the rankings, not sure - my metrics seem better than my competitors. Historically I have been a very stable #2 for my main term, but now it's down to 7! According to SEO Moz, my domain authority is 32, while my better performing competitors are are 26, 11, and 1! Have more links than they do. Trying to think it through, not sure what is happening. My home page bounces at a low 20%-ish, other Google Analytics are good. I have a company Facebook account, occasionally upload YouTube vids, do online press releases, etc. I do have to target several metros scattered across the state, while my competitors usually focus on one major metro. I do have some SEO Moz errors, which focus on dup content due to our web editor's naming system. An example would be domain.com/keyword-keyword-i-14 vs. domain/differnet keyword-different better keyword-i-14. 14 would be the actual page number. Our system lets me change the page title keywords, as I've added new links and pages over the years there are some dupes. The only major change is I've added a password protected section for sales rep materials. The hosting/web guru firm we use has assured me Google doesn't see pages behind the password portection. Not sure if Google is testing a new SERP formula. All social media or non-website results seem to have dropped out of search for my terms. Just local business sites like mine and some directory sites remain. Any advice or private consult would be greatly appreciated as I am a ... self taught 'OneManBand' for high tech marketing in our company. Thanks
On-Page Optimization | | OneManBand0 -
Potential Duplicate Title Tags On Sibling Pages
Edit I'll take the fall on this one, seems I could have asked my quesiton in a more clear manner. I was cruising other questions and finding a whole of answers that I suspect were not truly intended to help, but maybe help and earn Mozpoints. Wasn't fair of me to label those answering here with that. I will work better on the wording of my questions! 🙂 Edit Either I am asking my question poorly or I am learning there may be a rush to get points by throwing up any old answer...it very well may be the former which I am open to feedback on. Each page is to stand alone and hopefully rank well for the neighbourhood name and in conjunction with another relevant keyword phrase. There is no 'duplicate' version of any pages. * On a site there are numerous pages that provide real estate listings broken down by neighbourhood. Each containing similar content, a abbreviated version of the listings, often spanning 2 or 3 pages. These are 3rd level pages. Properties->Calgary Neighbourhoods->Evanston The title tags created are: Evanston Homes For Sale - NW Calgary Real Estate Panorama Hills Home For Sale - NW Calgary Real Estate Etc. for about 15 or so pages. Then they start again for another area of the city: Sagewood Homes For Sale - Airdrie Real Estate Woodside Homes For Sale - Airdrie Real Estate At this point there is no text on the actual page outside of the listings...an example of similar listings on another site - http://www.experiencerealtygroup.com/BaturynandDunluceHomes.ubr Do you think the SE's will see these as 'proper' use of the Title Tag or duplicate or other practices they tend to frown upon? It is a logical way of creating the title and obviously creating a unique version for each page would not only be tough to scale on some sites with 100's of these pages, they would become a little silly and not much use to the searcher in the SERPs Thanks for any help!
On-Page Optimization | | kyegrace1 -
Comments on Title Tag
New to this and I'm working on a title tag. I was wondering if any one had opinions/input on if this looks good/bad/ugly. I replaced the actual name of the client with "Ranch Name" Guest Ranch Dude Ranch Wyoming Jackson Hole Activities RANCH NAME Thanks!
On-Page Optimization | | dbaxa-2613380