3 (similar) keywords - 3 (similar) domains - best strategy?
-
Hi all!
I've got head scratcher here, your input would be super valuable!
We have these 3 exact match domains.
FloatTank.ca
IsolationTank.ca
SensoryDeprivationTank.caThe domains are all 3 different ways of saying the exact same thing - and each of the 3 keywords have roughly the same amount of traffic.
Right now we are just providing information on Float Tanks / Isolation Tanks / Sensory Deprivation Tanks, their benefits are and how to use them, where to find a location etc.
Do you have any strategies or advice considering the current domains and the points below?
-
The content on each site would be VERY SIMILAR, as they are all talking about the same thing, "floating". Any suggestions for this?
-
We want to (sometime in the near future) create a branded website. ie. FloatNation.ca in which we rank for all 3 of the above terms.
-
Should we spin content for each site, and then create a 301 down the road to our main domain?
Your input is appreciated!
All the best,
Bright. -
-
There are sites that allow you to create low level infographics or you can outsource to some freelance designer this will cost you less as compare to hire a designer inhouse.
you have to have some budget for it but at the end of the day the results can be great!
-
Hi Irving,
Thanks for sharing your wisdom.
Spinning is bad, got it! We won't do it
At the moment (until we create our own Float Studio) we plan on providing information and selling products that might relate to Float Tanks. ie. Recommended books, Epsom salt (a key component of the health benefits associate with floatation tanks) and perhaps other items which relate well to the "new age" demographic.
Thoughts?
-
Hi Moosa,
Thanks kindly for your input!
This is an interesting strategy - I like how each site would present the same information in different formats, smart!
We can do the blog no problem, and we can do the Q&A Site too, but an infographics site would be too resource intensive. Any suggestions if we don't have the resources to create Infographics?
Best,
Bright. -
Spinning the content is crap but writing unique content for each is ideal. If you can keep all three sites separate you can target and probably rank all three on the first page of google.ca for all three keywords since competition should be relatively low in ca.
Are you going to be selling advertising or products on these sites in the near future? Depending on how you monetize would determine what type of content works best for them. Need to define that first.
-
This is tough but at least you people are in a super ideal state where you have all the domains J
Ok, I think the idea of spinning the content is rubbish so don’t ever try that!
I think what you can do with these 3 domains is to use one as a blog and one is for images (infographics) and last is for community interaction.
- Blog: You are already sharing the information; all you have to do is to continue doing the same thing without coping the same or relatively similar information on other domains.
- Infographics: On 2<sup>nd</sup> domain try to design infographics and make it go live there, this will allow you to get tons of links as well as the audience who love information within images.
- QnA Section: Try to use the 3<sup>rd</sup> domain as a QnA section where people can ask and answer questions. This will help the community to stay around your brand and when you company with a brand website this three websites will help you generate lots of traffic and sales at the same time.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keywords. Who to trust.
Hello, I'm baby and family photographer. I have done my keyword research. Used Keyword tool. According to the research tool it says that highest local search traffic for baby market would be keywords like cute babies, baby pictures. I asked many of my clients what they would enter in search box if they were to look for baby photographer. Pretty much everyone has said that there would be some form of photographer word in search term with baby word. So like baby photographer, photographers, baby photo studio etc. Unfortunately these type of terms are under 10 searches per month. I have only two relevant pages to target these baby keywords. I'm really wondering who actually uses terms like cute babies, baby pictures. I have a feeling that those searches are made by like photo agencies, newspapers, stock libraries etc. I don't think mum who looks for photographer is suing these search terms. When you do your research, do you take in account metrics or go by more human element and try to look at it from clients perspective. What they would be searching for? Thank you guys, Just don't want to mess up with this and make sure I do the right thing.
Keyword Research | | A_Fotografy1 -
Google Keyword Research Tool - Monthly Totals for Similar Keywords?
Hi! I am doing some Google keyword research using the Google Adwords Keyword tool to decide what content to create for the masses. That is, to find opportunities to create content that is in-demand where the current offering is not satisfying the need effectively. Here are some keywords I picked out. I hope to produce a single piece of content optimized for some or all of these keywords. (See attached imgur link) The first thing I notice when doing this kind of work is that many similar-sounding keywords are showing the same sum of average monthly totals. This suggests to me that they may not actually be unique. For instance, the first two searches "guitar strings order" and "guitar string notes" each have ~5400 monthly searches. Does that mean 5400 each, or 5400 total between the two? So does anybody know if these are individual numbers or part of a bigger total? And if they are part of a bigger total, how could I estimate the average searches for a piece of content that targets all 8 keywords? If I tally all of the searches, I have over 23,000 potential searches per month. But if some of them are being counted more than once, so to speak, then the number could be much lower. ghmFYOZ
Keyword Research | | garney0 -
Best Tools for Keyword Research?
Hi guys, Please share your best and recommended tools for keyword research. Thanks in advance.
Keyword Research | | KLLC0 -
Where do I go from here with my keyword research?
Hi all. I'm wondering if I can get some assistance on keyword research. I've set out a step-by-step process for myself about how to go about finding a list of keywords we want to optimise our site for. I've used a guide over at http://www.seonick.net/keyword-research to break it down step-by-step. After using Keyword Tool and Ubersuggest to get a list of keyword suggestions with their local monthly search volumes, I now have an Excel file with 1663 suggestions (yikes!). It is at this point where I am not 100% sure of what to do with this data & how to figure out which of these terms we should optimise for. I know not to go purely based on the local monthly search volume because that is not based on organic searches. So how would I go about condensing this into a list of keyword suggestions to target for optimising? Thanks in advance for assistance on this.
Keyword Research | | janc0 -
Tips to know best adwords keywords of competitors?
I am about to run adwords campaign. I have questions- I want to know best adwords keywords that competitors are targetting. Is there any good way to find out the best keywords that competitors use which generate large amount of traffic to them? Can someone guide me how to use adwords in best possible way such as how to pay less and yet receive large number of targeted traffic? Tips are welcome from the community. I am about to start a campaign for this website which deals with Independent Sales Reps. So the adwords keywords will be related to Independent sales representatives who help in establishing new businesses and exporters.
Keyword Research | | SSS19860 -
Branded Keywords
I know branded keywords are variations of your company name. However, my company sell a number of exclusive products that have been trademarked so no other company can use that name. Is that counted as a branded keyword?
Keyword Research | | AAttias0 -
Best advice for my site for ranking better on my main keyword "Orlando Wedding Photographers"?
Hi, I run a photography site: www.joeyvalyphotography.com and my main keyword is Orlando Wedding Photographers . I have been trying to improve my rankings but i have gone no where. I would greatly appreciate some tips, on getting my site up there higher on the ranks, some day! Thanks in advanced, Joey
Keyword Research | | gaji0 -
Switching Domain Names
I own two domain names, smallbusinessdoer.com and smallbizdoer.com. I set up my site at smallbusinessdoer.com. Initially I wanted to keep the full "business" in the domain name as I thought it would be good for SEO. I'm now thinking it would be a lot better to have a shorter domain and I do own the smallbizdoer.com domain (which is currently forwarding to smallbusinessdoer.com). If I flip that around, forward smallbusinessdoer.com with a 301 redirect to smallbizdoer.com, what are the implications? How long will I lose link juice with the 301 redirects? Does shortening business to biz help for URL length or usability? Thanks for any input!
Keyword Research | | gregalam0