How to build links for a domain name that is redirected to another url?
-
I'm helping a friend build links to his site because he recently moved across country. His primary domain isn't very SEO friendly (shef1.com) so he registered another domain (stephenshefrinphotography.com). Shef1.com has been around for awhile and has at least been crawled with a page rank of 1 so we decided to keep shef1.com as the main website and redirect stephenshefrinphotography.com to it. So for SEO sake I know it's best to at least have a keyword in your URL so I have been using the url stephenshefrinphotography.com in my link building efforts for local directories and blog comments. Is this the right way to go about this or should I be using the main url shef1.com? He had virtually no backlinks until I started helping him but the ones I have created over the last month are not showing up on the link analysis in my campaigns. I just want to make sure my efforts aren't in vain. Advice please. Thanks!
-
Hi All,
I have been facing the same problem but still i have been confused so please see my thoughts below.
We should be clear on @Melissa's question.
1 - He wants to know should we do the link-building on redirected domain or not.
2 - If we will do the link-building on redirected domain then what URL Google will follow and display in SERP.
As he said this new website "stephenshefrinphotography.com" redirected to his old domain "shef1.com" , that means new website domain is virtual and old one is real.
If we will create the backlinks for new website in order to get good ranking and traffic that will work or not ? If it will work then what URL will come in search page stephenshefrinphotography.com or shef1.com.
I am looking forward to hear from you soon.
Thanks a lot in advance..
-
I think a good way to get feedback on which domain is better is to ask facebook friends. I did that with my domain.
I asked them which do you like better: Bigfootmarketing.com or Planetmarketing.com
PlanetMarketing got about 70% of the votes from my Facebook friends.
-
**Will I be able to get his website to rank if I am entering the easier to remember url **
I haven't heard Mat Cutts nor Rand talk about that, but my guess would be no. I say pick one (preferably the brandable one) and stick with it.
-
I respect Francisco's response however if it were me I would go for the longer url as the main one and redirect the older one to it. If you are building links you shouldn't be doing it to a url that get's redirected, of course that is just my opinion, but hope I could give you something to consider.
All the best
-
Thanks for your response but I'm still not sure my question has been answered. I'm trying to be more clear.
Will I be able to get his website to rank if I am entering the easier to remember url (because it is his company name: stephenshefrinphotography.com) into listings/local directories/blog comments for link building and not the original url (shef1.com)?
There are not two websites. He started his website on the url shef1.com and also purchased stephenshefrinphotography.com which is only being redirected to shef1.com when clicked on.
So far... I've entered stephenshefrinphotography.com as the domain name for all the local listings I've created for him (Google Places, Yahoo & Bing Local, Yelp, etc). Is this OK or should I have used the actual domain shef1.com? Maybe it doesn't matter but I don't want to continue doing the wrong thing. At this point I could potentially go back and fix all the listings I've created to date if need be.
I understand the principles of ranking in the Google local listings because I've done it for several other people. I know I have to use the same company name, address, and phone number through out.
-
Dude, don't worry about the keyword in the domain. What you probably heard was someone talking about exact match domain. What I recommend is to market the domain name (not the URL) that is easier to remember. Who in the world is going to remember stephenshefrinphotography.com?
Put all your energy into one domain. Redirect old pages to new ones.
While it is good to have the keyword in the URL, don't forget there are over 200 other rankings factors. If you want to get something to rank just a little better, write your URL like this www.your-easy-to-remember-domain.com/keyword.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link Building Paralysis
I have been hesitant to build links with all these penalties and need a few good tips for building good quality links. I have a wedding and photography business and we produce tons of photo content which we: blog - 1-5 times per week Facebook Social bookmark Get our work featured on other sites 1-2 times per month Any other ideas I'm missing? I know their is a ton. Just need some fresh, clean link building ideas.
Link Building | | photoseo10 -
Best Methods - Link Building
We are having more and more "new" customers coming to us who have been hit by various algorithms imposed by google. After we have run a site health check and corrected everything, we plan and come up with a link development plan which suits the clients needs. Much of out link development work is safe comprising of; 1. Guest Blog Posts - where we develop creative content with the customer to publish. 2. Industry blog posts - where bloggers write about i.e. "the company" 3. Social media - posting pictures, commenting on forums, etc 4. Paid directories with authority We don't develop links in any other way and it brings results in the long term. Is anyone out there doing something else? Link building can sometimes be like walking on a tight rope. Thanks and happy holidays Gary - Elite Group Marketing London
Link Building | | GaryVictory0 -
Website title has domain name in SERPS but not in the website.
We are using the latest version of Wordpress for one of our website. Now every page in SERPS is like this: SEO Services, Link Building and Social Media - Oursite.com But when we look at our website's title tag its like this: <title>SEO Services, Link Building and Social Media</title> It's very strange, why the website's domain name is appended to the title in SERPS?? Any ideas? Thanks!
Link Building | | TheSEOGuy10 -
Cool interactive games to teach link building
Hey looking to find some cool games to teach link building when doing a presentation to people who are new to link building and to make it fun. Any ideas?
Link Building | | monster990 -
Build Links with Bloggers
Hi! A few days ago, someone asked about how to ask links from bloggers and we got good answers, specially from Egol. But, I do want to add to that question: after conducting research on each blogger and make sure they have good quality content, how would you factor in their page rank, visitors, page view and social media info? if they don't have much traffic, with PR3 (we are PR4), which means we can't count on too much traffic from them, but, will backlink from such places deemed as quality link by Google? I do understand the higher number in PR and traffic is better, but, in our case, they don't come by often. Is it still worthwhile to do the lower sites?
Link Building | | ypl0 -
Are backlinks to a domain that redirects useless?
I am working on trying to get backlinks. We are currently redirecting a few Domains to our current domain name. One of the Domains that is redirecting is the main Domain, we will be advertising in the near future. Can I send backlinks to the redirected URL or does it only carry link juice if it is to the main Domain?
Link Building | | hfranz0 -
Link Building Strategy
Hello Everyone, We have about 15 clients who we need to do link building for but I am at a loss on how to even begin. Does anybody have any tips or tricks to achieving quality back links in a short amount of time? Any help is appreciated!
Link Building | | imageworks-2612900