Best way to publish FAQs to capture long tail traffic?
-
If you want to target long tail traffic from commonly asked questions what is the best way to publish answers to these questions? A really long FAQ page, a new page for each question in a /faq/ subfolder, adding them to relevant product pages that already exist?
Is creating a new page for each question a problem because the answer might be a paragraph and Google doesn't like thin content?
-
Here's how I did mine: http://www.shipoverseas.com/us/more/how-to-ship-a-car-overseas-faq.html
Maybe that can give you an idea.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Could decreasing publishing frequency negatively affect our SEO?
Hi Moz Community! I run marketing for a DA 43 website. We've been consistently blogging 4-5 times per week for the past 7 years, and its become ingrained in company culture. Due to limited resources, I want to decrease publishing frequency on the blog and focus on other marketing activities (content promotion, higher value content, link outreach, CRO etc). However, our team is worried that decreasing frequency might negatively affect our SEO (organic search is by far our most important acquisition channel, is the main revenue driver for the whole company). When I look at metrics, a couple of things stand out: 1) a very small % of our blog posts get meaningful organic traffic, 2) the majority of organic traffic that produces customers actually goes through the homepage, not the blog, 3) the vast majority of our blog posts are not earning links as we have not focused much on promotion. Anybody have thoughts on specifically whether decreasing blogging frequency might have an impact? (I know Moz and Hubspot have both done frequency experiments, but those were on high-DA, high-engagement sites where every post had a chance to earn links, etc.) so I'm wanting to isolate the case where publishing frequency is decreased on a site where most posts aren't getting links/much engagement. Thanks!
Content Development | | paulz9990 -
Is there a way to set up a wordpress site so that the content is changed based on a location?
I have a site I am building that has information that shifts based on weather conditions and location. Is there a way to have information sort based on a users geographic location? I am trying to figure out the best way to do this.
Content Development | | Ron_McCabe0 -
Any thoughts on QuickSprout and their Traffic U program?
Gotten a few emails recently about their latest promotion. Just wondering if anybody here uses that system (program, method,??) and can share their experiences?
Content Development | | GregB1230 -
Can you help me with my options on publishing others' news releases on my site?
I wish to add a "News" section to a highly-read, highly ranked blog I have. The News pieces will not be in the same flow as my regular posts. I'm contemplating what the best way to do this is, and would like some advice, please. I see these options: Option 1. Pay textbroker type people to rewrite news releases and post them into the news flow. Pro: indexable content. Con: expense. Option 2: Have a Submit News form on the site for vendors to submit their news stories. I would have to ask them to rewrite their stories to avoid dup content. Pros: Easy for me, no cost. Cons: Will still get dup content I bet, a lot of companies won't take the time to do it, and I will have no control over quality. (I really doubt this option will work). Option 3: Post news releases from companies in their raw format, and mark them as no index (even if I don't noindex, they won't move up the SERPs anyway, so why not just noindex them). Pros: very easy, all the news I want. Cons: not creating any indexable content. Bonus question: If I do Option #3, and I place an adsense ad on the page, will it work the same as if it was an indexed, non-duplicate content page? Your thoughts?
Content Development | | bizzer0 -
Is there a way to repost content (with permission) to another site without being penalized by Google?
I write a monthly Social Media Marketing column for a local Business Journal and the column is printed in their paper as well as posted on their website. Is there any way I can repost these articles on my website's blog without being penalized by Google for "duplicate content"?
Content Development | | vyki0 -
What is the Best Premalink Structure and Why?
/%category%/%postname%/%post_id%/ - Used by Labnol(I'm not sure) (or)
Content Development | | gurrambharath
/%category%/%postname%/
(or)
/%postname%/ Guys, Please make sure that you inform me "Why?". Thank you all in advance.0 -
Should I publish several blog posts at once or stagger?
I have several blog posts that I want to publish (40 or so). For freshness is it better to stagger their publication over several months or is it fine to publish them all at the same time. The comments are closed.
Content Development | | AndreB0 -
Best way to resolve duplicate content issue?
Not sure about what to do about this - I have a client who has a ton of pages (around 1200) which are all City specific pages, for long-tail search. These are all written with paragraphs in the format such as: Order to [City] today. So every page has essentially the same content. The site also only has 1562 pages, so with 1200 of them being City-specific same-content pages, that can't be good. However the problem is that these pages still rank very well (usually Position 1 or 2) for the terms they're targeting, and bring in enough traffic and revenue to justify their purpose. We also have Country specific pages, and these are all with unique content, rather than the scripted content on the City pages. So for example, for Italy we might have: Italy Page (Unique Content) Rome (Duplicate Content) Milan (Duplicate Content) Venice (Duplicate Content) etc. (Duplicate Content) For a low traffic country (Austria), we tried to 301 the City pages to the Country page, but that only resulted in us seeing a drop in search results for the city keywords, from (usually) Position 1 to more like Page 3 or 4, so quite a drop. So, without writing 1200 pages worth of unique content, what would your advice be?
Content Development | | TME_Digital0