How to properly do reviews with Rich Text Snippets
-
I am trying to find out the best way to do this.
Do you use hreview?
Thanks,
-
Yes. You can find a helpful example of markup for multiple reviews at the bottom of the schema.org Review documentation.
Another resource that might be helpful is this SEOmoz post from last year: The Lowdown on Structured Data and Schema.org - Your Questions Answered!
-
If you had a testimonials page with 10 of them on there. Woudl you do them all in the schema.org markup?
-
hReview is just another way to markup a review. Specifically, it's the microformat way to markup a review. Here's the hReview specification: http://microformats.org/wiki/hreview
Google still supports microformat markup, but I recommend using schema.org markup because it is supported by Google, Bing, and Yahoo! (and it is the standard that those search engines are emphasizing for the future).
Once you've implemented the markup, use Google's Rich Snippet Tool to test if the markup is functioning correctly.
-
Thanks. I had used that code before and it didn't work. Maybe I had something wrong. Why is the difference with using HREVIEW?
-
Hi Dave,
Here's a great resource for generating rich snippets for reviews: Schema Creator for "Review"
That page includes the official Google video about rich snippets for reviews, helpful pointers to Google help pages, the schema.org documentation for the Review object, and a code generator for review markup.
I hope that helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Alt Text for Interior Design / Architecture Firm
I'm looking to update the alt text on my company's website to increase traffic and qualified leads. I've done some research on my own, but the alt-text examples i find are really simple and pertain more to ecommerce (i.e. leather boat shoe). We're an archteicture and interior design firm so we sell our design services. One of our goals is to get more projects in florida. I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing) 1. Bright and airy coastal modern Palm Beach living room with abstract statement lighting
Technical SEO | | WorkshopAPD
2. Bright and airy coastal modern living room with abstract statement lighting by South Beach Interior Design Firm Workshop/APD J1x3AgC0 -
Content in Accordion doesn't rank as well as Content in Text box?
Does content rank better in a full view text layout, rather than in a clickable accordion? I read somewhere because users need to click into an accordion it may not rank as well, as it may be considered hidden on the page - is this true? accordion example: see features: https://www.workday.com/en-us/applications/student.html
Technical SEO | | DigitalCRO1 -
Google Places Reviews
Has anyone had any delays on Google+ reviews to show up? We have multiple clients who have not received a new review in over two months. These are good accounts with good Zagat scores with 15+ good reviews from real customers. Our clients have asked their clients and have confirmed that there has been reviews left recently. However no new reviews have shown up in the past 60+ days.
Technical SEO | | CaseyKluver0 -
If I get a natural link for a great site and I have my keyword with anchor text in this link, how should I proceed?
If I get a natural link for a great site and I have my keyword with anchor text in this link, how should I proceed? I need to contact the site and ask to remove the link or request the removal of the anchor text and leave only the site URL? Or yet do not I need to worry about this issue?
Technical SEO | | soulmktpro0 -
Why is either Rogerbot or (if it is the case) Googlebots not recognizing keyword usage in my body text?
I have a client that does liposuction as one of their main services, they have been ranked in the top 1-5 for their keywords "sarasota liposuction" with different variations of the words for a long time, and suddenly have dropped about 10-12 places down to #15 in the engine. I went to investigate this and actually came to the "on-page analysis" tool for SEOmoz pro, where oddly enough it says that there is no mention of the target keyword in the body content (on-page analysis tool screenshot attached). I didn't quite understand why it would not recognize the obvious keywords in the body text so I went back to the page and inspected further. The keywords have an odd featured link that links up to an internally hosted keyword glossary for definitions of terms that people might not know directly. These definitions pop up in a lightbox upon clicking the keyword (liposuction lightbox screenshots attached). I have no idea why google would not recognize these words as they have the text in between the link, yet if there is something wrong with the code syntax etc. it might possibly hender the engine from seeing the body text of the link? any help would be greatly appreciated! Thank you so much! Phn2m Phn2m.png bWr5K.png V36CL.png
Technical SEO | | jbster130 -
Internal anchor text
Designed my website with one keyword, one page adage. Wondering if i am creating an issue with internal anchor text and use of plurals for keywords. For instance, say I want my index page to rank for keyword exotic vacations, and an inner page to rank for exotic vacation. I do this as i notice there is a major discrepency with google when calling both the singular and plural term of certain keywords (like the example above, for instance). I see in yahoo it views singular and plural as essentially the same word, but google appears to rank them separately. Anyways since google is where the majority of my search traffic comes from, I separated my most competitive keywords for both singular and plural usage and created external links with anchor text that reflects this separation. I am concerned though that I may not be handling the Internal anchor text properly. What i have done is take a keyword l want to rank for (for example "exotic vacations") and attach it a page (for example index page) and use the anchor text "exotic vacations" on this page and link it to the inner page "exotic vacation." Reason: I want to rank for the term exotic vacations on the main page, but have a relavant page to link to this term so the closest would be the keyword exotic vacation on an inner page. I would appreciate any feedback on this. I think I am running into a problem with this strategy especially on the main index page/inner page keywords (plural to singular). I also notice google will find an inner page for a time then switch it to the default domain name index page when searchign for a keyword. Kinda keeps going back and forth. I never see any indent search results.
Technical SEO | | oxygenretreat0 -
How do I use the Robots.txt "disallow" command properly for folders I don't want indexed?
Today's sitemap webinar made me think about the disallow feature, seems opposite of sitemaps, but it also seems both are kind of ignored in varying ways by the engines. I don't need help semantically, I got that part. I just can't seem to find a contemporary answer about what should be blocked using the robots.txt file. For example, I have folders containing site comps for clients that I really don't want showing up in the SERPS. Is it better to not have these folders on the domain at all? There are also security issues I've heard of that make sense, simply look at a site's robots file to see what they are hiding. It makes it easier to hunt for files when they know the directory the files are contained in. Do I concern myself with this? Another example is a folder I have for my xml sitemap generator. I imagine google isn't going to try to index this or count it as content, so do I need to add folders like this to the disallow list?
Technical SEO | | SpringMountain0 -
Site links -> anchor text and blocking
1.Does anyone know where google pulls that anchor text for the organic site links? -- Is there a way to manipulate the anchor text of the sitelinks to get our more important pages to stick out more (capitalization, punctuation etc.) 2. If i block a few of my sitelinks from showing will goolge replace it with a new sitelink or will i be left with fewer? Thanks! Srs
Technical SEO | | Morris770