So What's Up With Those Crappy Search Results?
-
I used to rank for some keywords now I've been outranked by crappy websites.
But what amazes me most is that among the top 10 results for a particular keyphrase, 3 of these results point to websites that are no longer online! Worst than that, these websites have to backlinks!
So how come 404 pages / non-existing websites rank higher than I do?
Is Google loosing it or are they trying to create so much confusion in the hope that website owners will turn to Adwords?
-
I've been noticing this too. Seems like a lot of the results are old too. When I'm searching for things where I need "fresher" results I always have to add "2013" to the search to get posts and articles that are actually current. When searching frequently for web development and WordPress related information, it's important that it's not from several years ago because it's no longer relevant. The code has changed, the plugins have changed, etc. I'm not interested in some article or blog post from 2006 that covers WordPress 2.7.
And just a general decline in good results is very noticeable to me. I'm sure they do their best to make that algorithm as good as possible, but it seems to me like they're missing something. Personally I think they should give more weight to the owner of the site by checking WHOIS and have almost like a quality score for domain owners. If you have a good track record for building quality sites you would get more weight that way.
The new up and coming sites really have to work to get up there in rank, we all know that, but it's not a good thing. Somebody could release an amazing site tomorrow and we won't see it in the search results for how long? A year, two years? Obviously depends on a lot of factors. I think there's beginning to be a giant opportunity for someone to build a rival to Google and Bing etc. by thinking outside the box on the whole concept of "search" in general.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Find Another Site's robots.txt File?
An SEO report, not by SEOmoz, says my top two competitors have robots.txt files that disallows spidering. I suspect that their robots.txt file doesn't disallow all spidering. How do I find out what is in their robots.txt files?
Competitive Research | | lbohen0 -
Does anyone use the Google Custom Search API?
What has your experience been like with the API? Do you prefer a rank tracking tool? If so, which one? API: https://developers.google.com/custom-search/v1/overview
Competitive Research | | CIEEwebTeam0 -
Someone help me with these results?
I've been using SEOMOZ for several months now. I've been working on cleaning up my onpage SEO for a while now. I have much less errors then my competition and my competitive link analysis is better than the #1 and the same as the #2 google result for "Kayak Fishing" in Google US. Can anyone offer any more advice on how I can get rank better? My site yakangler.com is currently ranked #52 on Google US. My SEO Report overview: http://awesomescreenshot.com/044ekugfc One of the competition overview: http://awesomescreenshot.com/0f6ekvg89 Looking at the link analysis will the difference in links make that much of a difference? http://awesomescreenshot.com/03cekwo55
Competitive Research | | mr_w0 -
Analyzing Back Links - Says site A has back link to Site B but when I look at site B I can't find any back link to Site A. Why?
I am new to SEO Moz - It looks like incredible technology. I was playing around with different websites to see where they had back linked to see how it works. Looked at a site called racingsecretsexposed [dot] come and it said that it had dozens of links to www.ndesignstudio.com such as: ndesign-studio.com/blog/best-wordpress-sites?replytocom=893 with link anchor text "laying horses" but when I do a search for the company name, or the anchor text "laying horses", or the owner of the company's name on ndesignstudio.com - nothing appears. Why not? Isn't the back link anchored by the text laying horses, which should link back to the racing secrets website? Thanks
Competitive Research | | NewtoSEO900 -
Local search
hi, Local search case i try to evaluate local competition on a local query such as "hairdresser + the city name" in Google for a merchant without website neither a google adresse listing. Top results : 7 google adresses pack : ok Organic results : SERP display only directories ! The first 10 pages are reviews platforms & local directories (qype, yelp, yellowpages etc..) except only 1 or 2 urls with personalized domains name. 1/ Would it be easy with to make a website + with a brand new domain name (myhaidresseShop.com) to dominate these serp (organics) quickly (first 2 months) ? 2/ Would it be better to first launch a targeted submission campaign (popularity) on those local directories with personalized data (first month) , and later on, to build a website ? 3/ Or ideally, from start, to make both a local campaign (Google adresse + submission) and launch a new website ? Tks in advance...
Competitive Research | | mlc0 -
When providing search results for SEO purposes to you use the exact results in Google Adwords
Hi Mozzers Just quick question When an SEO company are supplying their testimonials for example
Competitive Research | | mcliddy
Keyword Search Term has 33,000 visits a month
Keywords is in position 1 but the search volume they are showing is broad, i was always brought up to do research on exact results unless im using the reserch for a PPC campagin? Has anyone got any ideas?? should it be braod im looking at or exact?? Many Thanks Matt0 -
Twitter as a website's #2 ranked linked page?
A site I'm researching on open-site explorer has a #2 link with page authority of 52 and Domain authority of 97, and that link is the site's twitter page. No other sites I've researched have had their twitter page show up in it's link rankings like this, can someone explain?
Competitive Research | | TheSquareFoot0 -
Is SEM rush accurate enough to validate it's price?
I have been doing manual keyword research for some time now, but I am looking for something that can dig deep. I used to use the SEMrush API when i was a raven tools subscriber and it was great for identifying organic rankings for domains. Has anyone had a good experience with this software strictly for keyword research?
Competitive Research | | JordanGreve0