Leveraging Facebook to Increase Domain Authority
-
We have a significant following on facebook with over 6,000 fans, but very few "likes" or "shares" of our homepage. Do fans in anyway affect our sites domain authority and what is the best way to leverage our fan base to increase our DA?
-
Domain authority is primarily a function of the number of links that your site has. Since links from Facebook are nofollowed, it won't have any effect on your DA. Getting more likes on your site can get your site ranking higher in personalized Bing searches, but that's about it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Workaround for importing email contacts into facebook
Hi, Just wondering if anybody has found a work around for importing import email contacts into facebook? The invite email contacts button is not long visible, and I read on a forum that it now only appears for the arts and entertainment industry (not applicable to me). Thanks for reading!
Social Media | | E2E0 -
Invite a Facebook user to Like a Company Page
Hi All, Was looking at our Facebook company page last night and was going through our recent posts and noticed that the individuals that liked our posts had an "Invite" button next to their name. I've been testing this and is it true that I can only send an Invite to like my company page if I'm actually friends with the user? The "Invite" button is there for every individual that has liked a post on our page, but I've only had success sending the invite to people I'm connected with. The frustrating thing about this is that the button changes to "Invited" regardless of whether or not they have actually received the invite.
Social Media | | Brando160 -
Spammy Facebook Page Penalty
In general search, I've noticed a handful of businesses who's facebook pages outrank their websites by a lot. Whenever I've looked into it, usually the FB pages have a bunch of spammy links, whereas the website (that isn't ranking well) doesn't. However, I am curious of two things: 1. Are FB pages like the ones I'm describing somewhat "immune" to penalties because their DA is so high? 2. Does this strategy end up hurting the business's website, if there's a link to it from the spammy FB page? Thanks, Ruben
Social Media | | KempRugeLawGroup0 -
Why am I seeing so many referalls to my root domain from Facebook in Google Analytics?
When we look at referalls from Facebook in Google Analytics, more than 50% (and sometimes upwards of 80%) of the traffic we're getting is listed as landing on our root domain. The thing is, we don't have any direct links TO our root domain on our Facebook page. So is this legitimate traffic, and how are they getting to our page if we have no links to it? We do post links to stories, videos, etc, but those are to the individual pages, not to our root domain. When I look at those pages that we link to, they do have traffic numbers, but nothing compared to the root domain. Any thoughts would be helpful. Thanks.
Social Media | | TexAgs0 -
Do facebook likes have a direct impact on SERPS?
If a post on my site receives a lot of facebook 'likes' does that have a direct impact on the rankings for that post? I notice SEO Moz track them so I guess they must be pretty significant. Also if someone visits my facebook page and 'likes' for example a link to an article on my site does that have an impact on SERPS? I can see that 'liking' something is a vote of confidence or a trust signal that google could use but I would imagine that if someone actually shares my content on their facebook page that would be much more valuable than a 'like'? If facebook is important to SEO then is it worth setting up facebook ads to get my facebook page in front of an audience so that I can build 'likes'?
Social Media | | SamCUK0 -
How do I track my Facebook page rank?
Hey guys, Probably a newbie question, but I'm wondering if there's a way to track Facebook (or other offsite profiles that I own) pagerank along with my domain? I'm working on a project right now where I noticed we're not on the front page for our search term, but our Facebook page is. It would just be helpful to have that info for a more complete SEO picture. Thanks!
Social Media | | somacore
Mike0 -
Best Joomla Facebook LIke Box Plugin
Hello, We want a like box that shows up like the one attached. We've tried several plugins for Joomla 1.6 and none show up consistently in all browsers. Which one do you recommend? like-box-for-seomoz-question.gif
Social Media | | BobGW0 -
Disqus Vs. Wordpress Vs Facebook VS Comment Plug Ins
I'd like to see if the community could offer some feedback on how to 'step up' the comments on our blog. I've been looking over various options, and of course you can find as many pros as you can cons for each of these. In addition to our website, we have a very active, and engaged Facebook page, so my first thought is to install Facebook comments on our blog. However I believe you loose the SEO benefit form the comments (I'm not sure how much SEO benefit you get form the comments anyways if the post content is optimized), people can't comment unless they have, and want to use, their Facebook account (although I've seen some work arounds that allow people to use either or), people don't get notified when there is a reply to their comment, I don't 'own' any of the comments, Facebook does...so if I ever decide to change comment systems, I loose all the comments, and I loose the ability to send a 'welcome email' to first time commenters (which has been very effective for newsletter sign ups.) Facebook sends a large number of traffic to my site, and since there are so many people on our Facebook page, I feel this may be a good option. One other concern I have by allowing people to use either Facebook comments or Wordpress comments is the use of my top commenter plug in. This plug in has been very useful in increasing our blog comment engagement. We are even going to be rewarding our top commenter each month. I'm assuming if you use Facebook comments by itself, or the combo Facebook / wordpress solution I've found online, I wouldn't be able to use a top commenter plugin, since this is pulling the data from Wordpress, correct? One thing I don't understand is I've seen a plug in (I think it's Facebook simple connect) that allows comments to 'sync' between those comments that appear on the blog, and those that appear on wordpress. I'm not sure how this works. Does Facebook recognize a certain url being posted on the Facebook page, and associates that with the same url on the blog, and simply syncs the two? In other words can people comment on the blog (via Facebook comment) and comment on the Facebook page, and simply continue to conversation from either location? This would be a pretty neat feature, but I'm not sure if that's how it works. Also, if I use Facebook comments solely, does anyone know what happens to all of the previous comments left on the blog? Do they all go away? In other words, does it make it seem like I have zero comments on any posts? This wouldn't be good. I know a lot of people use and like the Disqus comment system, but I've read lots of horror stories about loosing comments, blogs being slowed down tremendously, etc. I like how disquis allows you to 'like' someones post. I feel like this would help increase community engagement, but not sure how much. (We already get a fair number of comments as it, I'm just trying to make the experience better.) I'd like for people to be able to post pictures / images in the comments, and I think disqus allows for there (though there may be plug ins that allow this on the native wordpress comments.) Finally I'm wondering if there are some good comment plug ins that would allow me to stay using wordpress native comments, but step up the comments. For instance, using pictures in comments, being abel to rank comments (sort of like the thumbs up / down here on SEOmoz) and any other cool plug ins that help promote engagement. I hope you guys can offer some insight as to the best direction to go with the comments. Thanks in advance!
Social Media | | NoahsDad0