What keywords should I use in my campaign.
-
I am a chiropractor. I only compete against web sites in my town. Should my key words be neck pain, back pain? Or should it be neck pain Bloomington Illinois and low back pain Bloomington Illinois? I am referring to the campaigns I just started. (I am new)
-
Yes, I have done all that, Thank you. I just wasn't sure about the campaign. Both aswers were very helpful.
-
Hi Robert ,
I would go with the following keywrods:
chiropractor Bloomington
back and neck pain relief
neck pain specialist
neck pain specialist Bloomington
back pain specialist Bloomington
chiropractic clinic Bloomington
pain specialistsDefinitely you will need to setup Google Plus Business page as well as Facebook page and Twitter
The social media presence will increase authority of your new site and business overall
Regards
Dmitriy
-
Hi Robert and welcome
I would definitely include Bloomington Illinois as searches are going to be for your specific local service.
Have you checked out the Google Adwords Keywords tool for some suggestions yet (not that it's the be all and end all). I just had a quick check and some suggestions were along the lines of 'back pain specialist', 'back pain clinic', 'back doctor', that sort of thing (with the local town name included).
I would also strongly suggest setting up a Google Plus Business page and linking it to your website - when you have set up your page you will see an option in your 'about' section to do this.
Google Pages are showing up more and more in local search, so a Google Page is pretty essential. It should also be well optmised, i.e. full profile details and a rich description of the services you provide.
Good luck and if you need any further help with that page, let me know!
-
Hi Robert and welcome
I would definitely include Bloomington Illinois as searches are going to be for your specific local service.
Have you checked out the Google Adwords Keywords tool for some suggestions yet (not that it's the be all and end all). I just had a quick check and some suggestions were along the lines of 'back pain specialist', 'back pain clinic', 'back doctor', that sort of thing (with the local town name included).
I would also strongly suggest setting up a Google Plus Business page and linking it to your website - when you have set up your page you will see an option in your 'about' section to do this.
Google Pages are showing up more and more in local search, so a Google Page is pretty essential. It should also be well optmised, i.e. full profile details and a rich description of the services you provide.
Good luck and if you need any further help with that page, let me know!
-
Hi Robert. Welcome to the wonderful world of SEO!
You should use the location based keywords that mention your town, because these include the general keywords anyway. So "neck pain Bloomington" covers both scenarios.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is there a way for me to find out how a keyword would rank if it were on a specific site?
Is there a way for me to find out how a keyword would rank if it were on a specific site? For example, lets say that XYZ.com does not have the keyword "ABC". Is there a way for me to find out how the keyword "ABC" would rank if it were on XYZ.com?
Moz Pro | | TurboH0 -
Duplicated content generated by keywords
Hello! I am kind of new to SEO and MOZ, so I really need your help to understand why some of my keywords generate duplicated content. Meaning, in my blog posts I use various SEO keywords. It shows up that in my MOZ crawl analysis, I have these keywords listed as duplicates: so two/three different keywords are pointing to the same articles and are considered duplicates? I really don't understand how it is possible. Did it also happen to you? I highly appreciate it. Thank you
Moz Pro | | DianaC0 -
Non-branded keywords sending search visits???
Hi, You announce a number of keywords sending search visits much larger than what you show in the interface. How do I get the list of the keywords you found?
Moz Pro | | ResourceLab0 -
How to increase ranking on google by using pro seomoz
Hi Team, I am trying to get good rank on this 2 keywords, gift card http://www.giftbig.com/gift-cards.html and gift vouchers http://www.giftbig.com/gift-vouchers.html, can anyonw suggest me how to rank on these 2 keywords. Now I m using SEO moz pro to get the solution.
Moz Pro | | Joydeep_das0 -
SEOmoz campaign - keyword rankings...
Hi there, I have a quick question: Does it make a difference if I add keywords to a campaign with the '[' and ']' brackets included? I just realized that I had copy/pasted many of my keywords from the exported CSV from the Google AdWords Keyword Tool and I fear that the keyword rankings on SEOmoz might factor the brackets as part of the keywords themselves. Thanks in advance! Ben
Moz Pro | | BenHammer0 -
Colors in keyword Difficulty Report
Hi Everyone Two quick questions today 1. How can I find out hat the different colors within the keyword Difficulty Report represent and how can I see examples of how this information can help us with our data analysis? 2. The second question I have is regarding the Term Extractor. Seems when I ran a domain it provided the wrong data. For example, it stated that a certain keyword exists certain number of times within the description and title of the page but when I looked at the source this was not the case so it made studying the competition harder.
Moz Pro | | DRTBA
Any suggestions or has anyone else noticed this? Thanks in advance for all your help.0 -
Keyword tool results - broad match or exact?
Do the SEOmoz keyword rankings display results for exact match or broad match?
Moz Pro | | ClaytonKendall0 -
How many keywords can I look at at once in keyword difficulty tool?
Can I do like 15 at once? I'm also looking at a way to export all the data from multiple keywords in one view, it seems I can only export individual keywords. Is there a better seomoz tool to accomplish this?
Moz Pro | | insitegoogle0