Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
SEO Location Pages - ALT Image Tag Question
-
Hello Guru's,
I have a Hire Website whereby you can rent products online.
I have created different Location pages for these which are in essence the same pages page but with different location specific urls, title tags , on page content etc etc. This helps me to rank for local search.
These location pages also display 20 products per page.
My question is Should I make the ALT IMAGE TEXT location specific for each of the 20 products . Example - Steam Cleaner Rental in "location" or should I only amend a few of the Atl Image Texts to be location specific.
I don't want to come accross as spammy in google eyes but I also don't want to be seen as having duplicate content , images etc etc
What do you think ?
thanks
Sarah.
-
I have approx. 1500 products which can be hired from 80
locations so what I have done it first split the products up into approximately 20
categories and then 8 to 10 subcategories per category and then have 80 location pages for each Category and sub category.Each location page also have a Google Business Local listing
as well.So , yes there is some degree of duplication as I have 20
categories x 80 cities and then least 8 Sub Categories per category x 80 citiesI have written unique content for the more popular cities on the category and sub category landing pages etc but as you can see, it would take me
years to write complete unique content everywhere… My site is currently 50K plus pages.I can’t see any other way of doing it ?
-
If you have several duplicate pages (with the exception of location), I do think you run the risk of being penalised for duplicate content.
Does each local area actually have a branch or is it all run from one location, with all the additioanl pages being written to garner the local belief that the service exists as a 'local service'? I've seen businesses do this and it doesn;t feel right to me. I agree with the previous poster that you'd be better building a national brand that services different parts of the country rather than making it look like you are a network of branches.
If your client does have several branches/franchises, I'd be tempted to make every page unique and about that local service. Use images specific to each location and title and alt tag accordingly.
-
if you need a real expert to write your content and you do to pull this off my recommendation would be somebody like James Agate he is a content genius and here's his website & information.
http://linkbuilding.tv/linkbuilding/james-agate-garrett-french-talk-link-prospecting/
-
Hello Sarah,
I honestly think MS you made that content 100% original and very different from any of the words used to describe the exact same product you are describing prior Google may come down hard on you.
Alt image text is anchor text for images think of it like that. There is probably even know you used different words to describe the same products a lot of similar words which Google's algorithm is able to pick up hopefully you did not just spend the content.
What you really want to do today is create a brand and have that brand rank all over the United States. I know it sounds a huge task and believe me it is but you're using location specific URLs on top of selling the same product, not trying to scare you I'm trying to get you to focus on one domain for these things.
If you do have the exact same image and you put the same anchor text and it or even Medea data yes they could be construed as duplicate content or the fact is if you posted these sites on the same hosting company or hosting account you most likely could share an IP block you needed a new C block IP address for each website or you will be caught by Google very quickly.
I think there's nothing really wrong with what you did unless you spun the content.
advice to you is billed one website and try these as well but focus on that one site that has great on page SEO using lots schemas and list the places where you work naturally in the content and that would mean creating a lot of content. I think if you go for strong site that will keep up with the national index you will fare the best. As Google places is extremely strong 90% of search in certain cases Dependent on what you are selling.
I am going to speak with a friend of mine regarding this and if they can convince me different which I don't believe they can I will let you know but seriously think of one good site for it the entire United States and Google likes Brands with the work you're putting in rewriting all these you can do a lot more with one website.
I hope I have been of help and I really hope I did not rain on your parade.
Respectfully,
Thomas Von Zickell
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can i define a ALT Tag for Youtube videos?
Hello, When i scan with SEMrush it shows all such pages do not have ALT Tags http://img.youtube.com/vi/iJ4pmmRSZxc/hqdefault.jpg What should the ALT be for them and how can i control as we have 1000's of Youtube videos displayed on various parts of our website Thank you
On-Page Optimization | | ktrinkqao120 -
Why are http and https pages showing different domain/page authorities?
My website www.aquatell.com was recently moved to the Shopify platform. We chose to use the http domain, because we didn't want to change too much, too quickly by moving to https. Only our shopping cart is using https protocol. We noticed however, that https versions of our non-cart pages were being indexed, so we created canonical tags to point the https version of a page to the http version. What's got me puzzled though, is when I use open site explorer to look at domain/page authority values, I get different scores for the http vs. https version. And the https version is always better. Example: http://www.aquatell.com DA = 21 and https://www.aquatell.com DA = 27. Can somebody please help me make sense of this? Thanks,
On-Page Optimization | | Aquatell1 -
Clickable Images Question
This may seem like a minor issue but it is something that has been bothering me. When I write a blog post and place images within the text, is it better to have the image linking to nothing or link to the image url. I am guessing that unless I wish the image to rank for a certain keyword then it is not worth it linking to the image url. But would just like clarification if there is a more deep seated reason. Thanks Mark
On-Page Optimization | | markmiton0 -
Can you use the canonical tag and rel=next and rel=prev on category pages.
We have a conflict of information between our web developers and our SEO company. We are an on-line retail company hence we have a fair number of different categories. Our site is set up with the rel=next and rel=prev tags. Our SEO company have asked us to implement canonical links on our category pages and leave the rel=next and rel=prev tags as they are. Our web developers are saying by doing this we are asking Google to ignore all of our products on all of the pages except page 1 which would mean Google would not index a lot of our products. I have looked at a few articles but I am struggling to understand which way to go. Any advice would be appreciated. Thank you in advance.
On-Page Optimization | | Palmbourne0 -
Should we add our company's name in page title tag or not?
We have been adding our company (Townscript) name in all the page titles. For example, in an event page of Lucknow Conclave: www.townscript.com/lucknowconclave the page title is Lucknow Conclave | Alexis Society | Townscript I read somewhere that it's not necessary to put your company's name in the title tag. Is it right? Please help!
On-Page Optimization | | sanchitmalik0 -
Best practice for Meta-Robots tag in categories and author pages?
For some of our site we use Wordpress, which we really like working with. The question I have is for the categories and authors pages (and similiar pages), i.e. the one looking: http://www.domain.com/authors/. Should you or should you not use follow, noindex for meta-robots? We have a lot of categories/tags/authors which generates a lot of pages. I'm a bit worried that google won't like this and leaning towards adding the follow, noindex. But the more I read about it, the more I see people disagree. What does the community of Seomoz think?
On-Page Optimization | | Lobtec0 -
Tag clouds: good for internal linking and increase of keyword relevant pages?
As Matt Cutts explained, tag clouds are OK if you're not engaged in keyword stuffing (http://www.youtube.com/watch?v=bYPX_ZmhLqg) - i.e. if you're not putting in 500 tags. I'm currently creating tags for an online-bookseller; just like Amazon this e-commerce-site has potentially a couple of million books. Tag clouds will be added to each book detail page in order to enrich each of these pages with relevant keywords both for search engines and users (get a quick overview over the main topics of the book; navigate the site and find other books associated with each tag). Each of these book-specific tag clouds will hold up to 50 tags max, typically rather in the range of up to 10-20. From an SEO perspective, my question is twofold: 1. Does the site benefit from these tag clouds by improving the internal linking structure? 2. Does the site benefit from creating lots of additional tag-specific-pages (up to 200k different tags) or can these pages become a problem, as they don't contain a lot of rich content as such but rather lists of books associated with each tag? Thanks in advance!
On-Page Optimization | | semantopic0 -
How to handle Meta Tags on Pagination... page 2,3,4....
Seems that SEOMoz reports are considering my paginated pages as duplicate Meta Tags. For example, I have a product catalog with 5 paginated pages. Obviously the content on each page is unique and the URL ends in =4, =5 for the page number, but the Title and Description are the same for all the pages. Any suggestions on how to handle this? The pages other than page 1 are not indexed, so it should not be a big deal. But wondering if I should programatically ad the page number to the additional pages to show a difference?
On-Page Optimization | | paddlej0