Drop in domain authority for myself and all my competitors, was something changed?
-
On the 1/11 report all four websites dropped, and starting on 2/12 they all dropped a few more times. These are all large companies who are completely white hat. Was something changed? The reason I asked is all of our linking C-Blocks dropped as well. Mine dropped from 114 to 42 and I have no idea why. All of my competitors dropped as well, is this related?
-
We never had any link building strategies. External followed links has gone from 346-402. The site had amazing seo completely by luck, the site was redone in November and so there has been renewed focus on seo the last few months.
-
Focus on external followed links gained over time. If you can show links are being built that are quality then that should outweigh the lack I'm the other metrics bc you could be losing ground bc of old link strategies that are still weighing you down.
-
I understand but MozRank and MozTrust have both dropped as well. Essentially everything on the competitive analysis has dropped the last few months and nobody has been able to tell me why. So when my boss look at that analysis and everything is trending down it looks bad for me.
-
Keep doing what you have been doing and accrue links in the right way. Produce excellent content for your site and guest content and earn high quality citations from reputable websites.
If you don't mind me saying - I find it strange that your job performance is tied to metrics that can be put out of your control, due to fluctuations in the way the crawler updates and at the intervals it does. Doesn't seem very tangible to me when compared to traffic and/or conversions, which I'm sure you're tracking too. I'd only point out how the fluctuation has effected your competitors and potentially sites across the board. If you have extended a 'lead' over some competitors, or closed a 'gap', in terms of PA/DA, try and report that.
-
My job performance is tied to these stats. So even though organic traffic is the same it still doesn't look good for me. If I just tell him its random fluctuations he will probably ask why hasn't it fluctuated up. The total drop for domain authority was 35 to 30. Any ideas on how to boost that?
-
One of the Mozketeers will be able to answer this in more detail, but it will mainly be down with how the Moz bot crawls, rather than anything to do with what you have done. For the record, I've seen drops for my sites and our competitors too.
If we look at the update history, you can see that this month saw 142 million root domains crawled and 802 billion links, a fall from 149 million and 829 billion, respectively, in February. This might go some way towards accounting for the drops.
But there's nothing really to be worried about if it has kept things mainly on par. It's beyond your control in any case so don't worry too much!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Competitor getting External Links from search.aol.com
Recently, I noticed that one of the competitors I track within my Moz campaign received about 12 new inbound links. As a result, there DA jumped about 10 points. I reviewed these new external links and was surprised to see that they are all "search.aol.com/aol/search?query= ..." with Link Anchor Text that is good for the industry we compete in. Can anyone tell me why these are being counted as "Inbound Links". It just doesn't seem right. Is this some sort of black hat seo tactic?
Moz Pro | | itvisionsinc0 -
Why are there significant changes in the amount of duplicate content without any known action?
I've noticed a surprisingly rapid change in duplicate content over the past month. I'd noticed ~6,000 instances of duplicate content, after disavowing bad links we went down to 3k, this makes perfect sense to me. But after that, without doing anything whatsoever, from last Thursday, the 20th, to yesterday the instances of duplicate content decreased again down to 2k. Could this just be a delayed indexing of pages or are there other factors here? Thanks for the help.
Moz Pro | | allurez0 -
Competitors traffic
How can i find the top keywords generating traffic, Both paid and organic, for my competitors? Are there specific tools out there I can use if I dont have access to their Google Analytics account?
Moz Pro | | richm010 -
Why are my competitor total links in my dashboard not the same than in open site explorer
Hello, I am measuring a competitor total link in my campaign (Pro app) and the Total links are bigger than in the open site explorer? Did you have an idea? thks
Moz Pro | | VOUS0 -
Root Domain Campaign track subdomains¿?
I have set the campaign for the Root domain, hw, I'm receiving issues for both subdomains, demo and www. Our site is set to redirect all non www traffic to www, except demo, who has its own rules. Is that normal? Should I contact the support team? Thanks
Moz Pro | | MilosMilcom0 -
What Exactly Does "Linking Root Domains" mean??
What Exactly Does "Linking Root Domains" mean?? And how does it affect your ranking for certain Keywords?? Thanks
Moz Pro | | Caseman54 -
Falling Domain Authority
What are the factors that would cause my domain authority to fall? As best I understand it, we would have to be losing links. For example, one of my clients started with a DA around 60 and now 4 months on it is sitting around 47. This has happened with a couple clients and I'm not really sure why or how to counteract it.
Moz Pro | | Dekoda_Jones0