Best way to build inbound links?
-
Recently I learned that there are links that are nofollow that google doesn't consider part of SEO.
I was curious to know and also to help other new users what the community thinks the best practices are in growing your inbound links.
Thank you for all the responses. I hope this link has served to help new users recently introduced to SEO and link building.
-
Joanna says Hello back, she's just over a couple of desks.
-
Hi Keri. Thanks! Sounds good.
Tell Joanna Lord "hi" for me. She's a dear friend
-
I love this guy. EGOL FTW!
-
How about for software hosting?
I would write the Software Hosting Bible. Kickass better than anything anybody anywhere has already done. That would help educate noobs and bring them back to your website. Then who will they think of for hosting. Every page of that Bible would compete in the SERPs for relevant queries and you would have house ads on every page that lead visitors to your signup.
-
Hi Jesse,
Welcome to SEOmoz and to Q&A. Thanks for the kind words!
I'm in the middle of something right now, but will think on this and come back. Look forward to seeing what others say as well.
-
Wow these are great suggestions. Now I wish I wouldn't have used a random product..
How about for software hosting?!
Ha!
You know the cuzie model is a great one. Unfortunately my company takes itself a tad too serious for that... Still there are ways this model can be applied I'm sure and I appreciate the helpful responses here.
Only been a member of this community for 24 hours and I'm already finding great value here. Looking forward to staying involved and learning/growing here.
-
I think that the methods will vary depending upon your product.
For blankets and pillows you have probably heard stories, usually about kids, that attest to their attachment to a blanket or pillow. If you could get a nice group of those stories that would be a start. Ask people to contribute their favorite story... if they contribute they will share it. Offer a prize for the ten best stories that the author gives you permission to publish. Kids stories and pet stories get shared like crazy on FB.
Google "I love my blanket" and similar searches "favorite blanket" to start gathering ideas.
-
What about beverage koozies? That has been WAY over done. Every bar, mom and pop store, EVERY company on earth has or sells koozies.
But I dare you not to link, like, tweet, circle, etc. this site:
BEST content I have ever read! Their blogs rock. They have wicked sweet contests. AND their emails make me laugh out loud while at work!
It is not only awesome content, but CRAZY sweet marketing.
I am not affiliated with them, but I will say the main reason I purchased from them was that their site made me laugh.
Mike
-
Does anybody have or know of any examples of a site that maybe a bit boring to the masses but has figured out a way to develop interesting content in order to boost their inbound traffic from said masses?
I guess what I'm saying is that it is easy to recommend "build interesting content" but if, for example, I am marketing a store that sells pillows and blankets how am I going to get people to share that URL on Facebook?
DISCLAIMER: I do not work for a pillow manufacturer.
-
The higher the quality of content the easier the linkbuilding.
Having content that, in addition to being high quality, is of very high interest can also be important.
If you have that type of content on your site and one of your visitors shares it on facebook (or another sharing site) that can start a flood of traffic to your site.
-
Egol is correct - content is king!
Depending on your site/business, a good way to get links or, just as good in my opinion, social mentions is to be active on social media with your great content - "Hey guys! Come check out our new article on the 10 best time saving tips on our website domain.com!"
Link building can be tough work, but keep at it.
Mike
-
Start here for general advice....
http://www.seomoz.org/pages/search_results?q=linkbuilding
The most effective advice is site specific. If you have a lot of great content you can attract links. If you don't have a lot of great content then you have to connive links. The type of content and the topic area also are variables that change the linkbuilding methods.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best way to check/find lost links?
Hi all As everyone, we have seen a decrease of domain authority and external links during the last months. with open site Rand is explaining the reason in this in this post, but I still would like to have a look to the links that in theory I have lost during the last months. I thought Majestic was the best option but I have been trying to get the info and I see nothing clear. When I download the fresh or history links, I only see links that are live (in theory, because in history I get a lot not existing but I can not see it without a manual check). The option of lost links is just giving me 1000 links per day, but after downloading some and checking I see that this lost link report is showing me links that are working (but it looks that majestic couldn't access when they did the crawling and show them as lost). Also the numbers of lost links are totally different if you use fresh or historic... Anyone could recommend me a good way to find out links that I really lost? Thanks
Link Building | | AutoEurope1 -
Best Software To Alert On Incoming Links?
Hi Guys, I've got most of the software I need for general link analysis, Moz/Majestic etc. But what I am lacking is software that would give me an update when one of my websites receives an incoming link? That is if there is such software available. All suggestions and help appreciated. Sam
Link Building | | Sandicliffe0 -
Why do the best ranking websites not seem to follow SEO best practice, particularly in terms of link building?
I work for an online retailer, which predominantly sells perfume products. In recent months, we have been spending more and more time on SEO, particularly in terms of improving our content, and as part of our strategy we have been working with beauty bloggers in particular (independent reviews, articles etc) to increase the number of links to our website. Whilst we’ve seen steady improvements, we are concerned that some of the key words/phrases we are targeting still aren’t ranking as high as we would like. Some weeks they will move up a few places, but more often than not, they will then move back down. We are more frustrated as we are seeing other websites, which are much poorer in terms of quality content, number of products, etc., ranking quite highly for these terms. From analysing these sites, it seems they are achieving their high ranking from having a considerable number of what appear to be poor quality links. We have been warned countless times to avoid link farms, etc., yet these sites have 100s even 1000s of links coming from suspect sites and it isn’t doing them any harm. Recently, we noticed a lot of our competitors are receiving links from websites such as LinkPartners. When we checked the website, we could see that whilst it appears to be a fairly SPAMMY website, its domain authority (67) is actually quite high. Should we base our decision about whether or not to place a link somewhere solely on how high their domain authority is, i.e. would it be more beneficial to us to have a link with what appears to be a link farm if their domain authority is high, than what appears to be a fantastic independent beauty blog with a low domain authority? Or should we avoid these sites whatever the circumstances? It’s slightly confusing for us as we are being warned about placing links on websites as google is apparently going to penalise us for it, but then we see our rival sites doing well by simply placing links everywhere they can.
Link Building | | DazzaH1 -
Link Building with Bloggers
I want to know when it comes to link building with relevant bloggers, is there a difference among the following in terms of SEO value? product review product giveaway guest blog Also, what would look natural o Google as how many of such links I can build per month? We are a consumer products, we've had lots of bloggers approach us wanting to do the above link building with us, if they fit the profile, high quality site, relevant to our business, does that mean I can do as many per month as we'd like to?
Link Building | | ypl0 -
Link-Building
Hello, I have been doing link-building for my website since 2 of January. However those links are not in the Open Site Explorer. For example I have the DMOZ website pointing to my website and I cant see it in open site explorer! Why?? Tks in advance!
Link Building | | PedroM0 -
What are the best back links for a review site?
This is specifically for reviews for web hosting or VOIP services. Very technical. Where should I look for sites to get backlinks from?
Link Building | | Aqua0 -
Link Building PR versus topic
Regarding link building, what counts the most in terms of PR and relevance(topic). Is it whether, the link comes from a domain/page with high domain/page rank or that the link come from a domain with similar/relevant content? I know, we should always aim to get links from domains with both relevance and good page rank. But which is most important? For example: If we have a web site about swiss made watches. Should i focus on getting links from other domains with information about swiss made watches. Or can i achieve just as good link juice, by getting links from un-related web sites with high PR? We will of course get more qualified traffic from related domains. But from a pure search ranking, what plays the biggest factor?
Link Building | | petersen0 -
Building Links to Exact Match Domains
What are the pros and cons having exact match domain and how can you create a brand name and build backlinks? Say we have a domain personalizedbirthdaygifts.com We are quite stuck with what anchor text we need to use and how do we vary it? I've heard that we have to stay away from using commercial keywords as anchor text heavily. We have to also use our brand name. And here we get stuck as we don't have a brand name. In this case Our brand name should be personalized birthday gifts but this is also commercial keyword. I have seen before similar websites droped from ranking because they have commercial keywords in their domain and most of their backlink anchor texts are commercial. If I had a website called twentyfive.com selling birthday gifts it would be a lot easier. But when you have a website personalizedbirthdaygifts.com and trying to rank for personalized birthday gifts and birthday gifts it's tough. OR isn't it? I hope I explained it well and didn't confuse anybody... Thanks
Link Building | | Jvalops0