Best way to build inbound links?
-
Recently I learned that there are links that are nofollow that google doesn't consider part of SEO.
I was curious to know and also to help other new users what the community thinks the best practices are in growing your inbound links.
Thank you for all the responses. I hope this link has served to help new users recently introduced to SEO and link building.
-
Joanna says Hello back, she's just over a couple of desks.
-
Hi Keri. Thanks! Sounds good.
Tell Joanna Lord "hi" for me. She's a dear friend
-
I love this guy. EGOL FTW!
-
How about for software hosting?
I would write the Software Hosting Bible. Kickass better than anything anybody anywhere has already done. That would help educate noobs and bring them back to your website. Then who will they think of for hosting. Every page of that Bible would compete in the SERPs for relevant queries and you would have house ads on every page that lead visitors to your signup.
-
Hi Jesse,
Welcome to SEOmoz and to Q&A. Thanks for the kind words!
I'm in the middle of something right now, but will think on this and come back. Look forward to seeing what others say as well.
-
Wow these are great suggestions. Now I wish I wouldn't have used a random product..
How about for software hosting?!
Ha!
You know the cuzie model is a great one. Unfortunately my company takes itself a tad too serious for that... Still there are ways this model can be applied I'm sure and I appreciate the helpful responses here.
Only been a member of this community for 24 hours and I'm already finding great value here. Looking forward to staying involved and learning/growing here.
-
I think that the methods will vary depending upon your product.
For blankets and pillows you have probably heard stories, usually about kids, that attest to their attachment to a blanket or pillow. If you could get a nice group of those stories that would be a start. Ask people to contribute their favorite story... if they contribute they will share it. Offer a prize for the ten best stories that the author gives you permission to publish. Kids stories and pet stories get shared like crazy on FB.
Google "I love my blanket" and similar searches "favorite blanket" to start gathering ideas.
-
What about beverage koozies? That has been WAY over done. Every bar, mom and pop store, EVERY company on earth has or sells koozies.
But I dare you not to link, like, tweet, circle, etc. this site:
BEST content I have ever read! Their blogs rock. They have wicked sweet contests. AND their emails make me laugh out loud while at work!
It is not only awesome content, but CRAZY sweet marketing.
I am not affiliated with them, but I will say the main reason I purchased from them was that their site made me laugh.
Mike
-
Does anybody have or know of any examples of a site that maybe a bit boring to the masses but has figured out a way to develop interesting content in order to boost their inbound traffic from said masses?
I guess what I'm saying is that it is easy to recommend "build interesting content" but if, for example, I am marketing a store that sells pillows and blankets how am I going to get people to share that URL on Facebook?
DISCLAIMER: I do not work for a pillow manufacturer.
-
The higher the quality of content the easier the linkbuilding.
Having content that, in addition to being high quality, is of very high interest can also be important.
If you have that type of content on your site and one of your visitors shares it on facebook (or another sharing site) that can start a flood of traffic to your site.
-
Egol is correct - content is king!
Depending on your site/business, a good way to get links or, just as good in my opinion, social mentions is to be active on social media with your great content - "Hey guys! Come check out our new article on the 10 best time saving tips on our website domain.com!"
Link building can be tough work, but keep at it.
Mike
-
Start here for general advice....
http://www.seomoz.org/pages/search_results?q=linkbuilding
The most effective advice is site specific. If you have a lot of great content you can attract links. If you don't have a lot of great content then you have to connive links. The type of content and the topic area also are variables that change the linkbuilding methods.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Zen and the art of link building.
If I understood correctly MozTrust measure the trust of a website, so getting a backlink from a website with a high MozTrust is generally better than getting a backlink from a website with a lower MozTrust, correct? I also saw a loose correlation between MozTrust and Majestic TrustFlow; in general if I take a list of websites and I order them by MozTrust or TrustFlow I get a somehow similar list, even if there's jumps here and there and the positions are not always the same. This reinforce my belief is better to have backlinks from website with high MozTrust (and high TrustFlow). I also understood Domain Authority is, instead, a measure of the potential ranking of a website. So, the two are measuring things which are different, MozTrust is telling you how good it is to get a link from a certain website, DA is telling you how much probable it is to rank well for that website. While hunting for backlinks and trying to figure out what is the best place to get one, I also use a third metric, the number of TOP20 positions for the website. I am doing this on a pure empirical basis, because in my little experience I saw much better results with backlinks when the the linking domain had a lot of positions in TOP20. If I got everything correctly, I would expect a correlation between all these factors. If a website has a high DA I would expect it to rank well and have a lot of TOP20 positions, also backlinks from that website should be worth something. But then... I have found a bunch of websites with a high DA, like 40/50/60, with incredibly small amount of TOP20 positions, like 5 or 10 or 50, and with a respectable MozTrust. And also I saw excellent results with backlinks from websites with 50k TOP20 position and a low DA and a low MozTrust and negligible results with backlinks from websites with a high DA/MozTrust but little or none TOP20 positions. What is your experience? As anyone an explanation of why DA/MozTrust/TrustFlow doesn't match with the count of SERP top postions? Am I getting too geeky?
Link Building | | max.favilli0 -
What are some Boilerplate Link-Building Activities for a new site?
Assuming you have built a new sophisticated site that involves high user engagement as in bounce rate < 30% sophisticated genuine content (pages > 2000 chars) best possible site speed what are some of the boilerplate link building activities you would execute under which considerations? Activities: I am thinking of things along the lines of building X social media links using a fiverr submission to curated link directories reach out for high quality links with thought leaders etc Considerations: I am thinking of things along the lines of keep a constant link gain velocity over the first 3 months make sure you place links across pages not just the root domain make sure you have a mix of follow and no-follow links and a natural anchor text distribution In short I am hoping we can crowdsource a linkbuilding starting guide in the SEO world of 2015. /T
Link Building | | petersocapro0 -
Link building with PDFs
I created a manual for a popular piece of equipment and placed it, as a PDF-file, on my website. The PDF contains a clickable link to the root domain of my website. Other websites have downloaded the PDF and put it on their own website, hosting it themselves. Since Google indexes PDFs, does the link in the PDF count as a regular 'link' from an external website, and does it have comparable value? Can't find any thoughts or studies about this anywhere.
Link Building | | RBenedict0 -
Guidelines for keyword-targeting and link building?
Hello, Every month, I set a goal of targeting 10 - 15 relevant keywords for my website. I then attempt to boost my site's rankings for these terms through a combination of content writing and white hat, non-paid link building. My question is: Are there general guidelines for keyword-targeting and backlinks? Is it healthy to target 10 - 15 different keywords (or more??) like this per month?
Link Building | | BBEXNinja0 -
What is the best way to find the best keywords to focus on?
Everyone seems to say "focus on the long tail" but how can you justify focusing on such small search volumes (often zero according to Google) especially if the site you're promoting's revenue is ad based? Also, how do you even identify the best search terms to target? What are the best tools out there? Thank you!
Link Building | | harrygardiner0 -
I am looking for a link building service, recommendations?
I am looking for a link building service, are there any recommendations or tips I need to consider. With so much to sift through on the web I figured I could get some good advise from the Moz community. Thanks!
Link Building | | d25kart0 -
Linking building tips please guys..
Hi Guys, I want to start linking building, but because it takes a lot of time it seems where is the best place to start? I have quiet a lot of PR articles and material, but are there any good places to target and quikcly? It seems link building can be a bit boring, so any help on how to best get the best links to help rankings would be very much grateful! Thanks guys Gareth
Link Building | | GAZ090 -
To hire a link building company.... or not?
I am doing a lot of the niche partnership link building but I am looking for a company to compliment some of my work in other related areas. Need some advice from the group. A couple of questions: 1. I'm looking for a company to acquire around 20-30 links per month. Not talking about easy directories or social links, but good (PR 3+) sites that are somewhat related to my business. Is that a reasonable request? 2. What should I expect to pay for this each month? 3. Any good suggestions on companies in the US. I am a small startup with a fairly limited budget, at least for now? Thanks everyone!
Link Building | | paddlej0