Do search results differ greatly when you search on mobile?
-
If you have a site with responsive design, is Google likely to look upon you more favourably and dramatically change rankings?
-
Hard to say how much Google rank mobile friendly website more, it depends on intent mostly. Mobile does differ based on localised results.
-
Does mobile search differ primarily with things like localized results? Or is Google likely to actually switch up the rankings based on sites that are more mobile friendly?
-
Yes, results can differ when searching on mobile compared to desktop. Ushave usually differs different intent when searching on mobile and search engines will react to this.
Google does favour responsive design. One of the key reasons for this is because the problem of having duplicate content is significantly reduced. Previously, you would have had at least two URLs - one for your mobile site and the other for your desktop version. With responsive web design, all content is held within one site with a single URL. This not only benefits the user but it also allows search engines to crawl your website much easier.
You can read more about Google's recommendation to use responsive web design below:
https://developers.google.com/webmasters/smartphone-sites/details
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Sitelinks Search Box
For some reason, a search for our company name (“hometalk”) does not produce the search box in the results (even though we do have sitelinks). We are adding schema markup as outlined here, but we're not sure about: Will adding the code make the search bar appear (or at least increase the chances), or is it only going to change the functionality of the search box (to on-site search) for results that are already showing a search bar?
Intermediate & Advanced SEO | | YairSpolter0 -
What URL parameter settings in GWT to choose for search results parameter?
Hello,we're about to disallow search results from crawling in robots.txt, but in GWT we have to specify URL parameters. URLs with 'search' parameter look like these: http://www.example.com/?search=keyword So in GWT we're setting the following parameter: search Question, what settings to set for it?
Intermediate & Advanced SEO | | poiseo0 -
Ranking better in different countries than in the UK
My URL is: www.geckonewmedia.comMy friend's site is being ranked in the top 10 in Google in countries such as Norway, Poland, Spain, Germany and France for the term "web design Edinburgh"The site is UK based and it's ranking on page 3 over here. I went into the webmaster tools and changed the location setting to UK on Monday this week as I thought that might be the issue. So far there's been no change.Can anyone help me out with the reason why it might be ranking so well abroad but not in the UK?Thanks
Intermediate & Advanced SEO | | geckonm0 -
Problem with description on Google search results.
A few months ago I changed the description of one of the pages on my site.
Intermediate & Advanced SEO | | Tiedemann_Anselm
And I noticed that Google does not display the entire description of his search results. Description page is: "Get yourself a personalized name necklace, we offer a huge range of silver, gold and gold plated name necklaces." And Google only shows this line: "Get yourself a personalized name necklace, we offer a huge ... " Did someone have an idea why is that? 2EPSLGX.png0 -
Block search bots on staging server
I want to block bots from all of our client sites on our staging server. Since robots.txt files can easily be copied over when moving a site to production, how can i block bots/crawlers from our staging server (at the server level), but still allow our clients to see/preview their site before launch?
Intermediate & Advanced SEO | | BlueView13010 -
301 or 302 Redirects to Mobile Site
When it's detected that a mobile device is accessing the site it has the ability to redirect from www.example.com to m.example.com. Does it make more sense to employ a 301 or 302 redirect here? Google says a 301 but does not explain why (although usually I stick to "when in doubt, 301") . It seems like a 302 would prevent passing link juice to the mobile site and having mobile-optimized results also showing up in Google's index. What is the preference here?
Intermediate & Advanced SEO | | SEOTGT0 -
How can I penalise my own site in an international search?
Perhaps penalise isn't the right word, but we have two ecommerce sites. One at .com and one at .com.au. For the com.au site we would like only that site to appear for our brand name search in google.com.au. For the .com site we would like only that site to appear for our brand name search in google.com. I've targeted each site in the respective country in Google Webmaster Tools and published the Australian and English address on the respective site. What I'm concerned about is people on Google.com.au searching our brand and clicking through to the .com site. Is there anything I can do to lower the ranking of my .com site in Google.com.au?
Intermediate & Advanced SEO | | Benj250 -
Need a mobile XML Sitemap?
We're going to be running our mobile site on the same domain and generating content for users on mobile devices with style sheets (will not have m.domain). The content on our URLs will be the exact same. My question is if we need to create a mobile XML Sitemap to submit to the search engines. Do we need to create the Sitemap, that will contain the exact same URLs as our non-mobile Sitemap, and just include <mobile><mobile>tags around the URLs? Or do we need to create a mobile Sitemap at all to alert the search engines that we have mobile content?</mobile></mobile> Thanks!
Intermediate & Advanced SEO | | bonnierSEO0