Canonical tag: how to deal with product variations in the music industry?
-
Hello here.
I own a music publishing company:
http://www.virtualsheetmusic.com/
And we have several similar items which only difference is the instrument they have been written for.
For example, look at the two item pages below:
http://www.virtualsheetmusic.com/score/Canon2Vl.html
http://www.virtualsheetmusic.com/score/Canon2Vla.html
They are the exact same piece of music, but written in a different way to target 2 different instrumental combinations. If it wasn't for the user reviews that can make those two similar pages different, Google could see that as duplicate content. Am I correct? And if so, how do you suggest to tackle such a possible problem? Via canonical tags? How?
To have a better idea of the magnitude of the problem, have a look at these search results on our site which give you product variations of basically the same piece of music, the only difference is in the targeted instruments:
www.virtualsheetmusic.com/s.php?k=Canon+in+D
www.virtualsheetmusic.com/s.php?k=Meditation
www.virtualsheetmusic.com/s.php?k=Flight
And, similarly, we have collections of pieces targeting different instruments:
www.virtualsheetmusic.com/s.php?k=Wedding+Collection
www.virtualsheetmusic.com/s.php?k=Christmas+Collection
www.virtualsheetmusic.com/s.php?k=Halloween+Collection
Any thoughts and suggestions to tackle this potential page duplication issue are very welcome!
Thank you to anyone in advance.
-
Thank you, I think you clarified the problem very well.
Appreciated your help!
-
If you combine these topics you will have a loss of relevance for each of them individually..
The only way to avoid the loss is to write substantive and unique content for each keyword variant.
There is no way to get out of this work unless you give up and allow your site to suffer from the thin content and duplicate content.
-
Any ideas about what I just asked?
Thanks.
-
Well, what I am trying to understand is if consolidating 2 or more pages into a "main" page via canonical (in my case would be possibly 2 to hundreds of similar pages sharing the same piece of music for different instruments) will keep the same potential as having single indexed pages from a user search stand point.
I hope my question/concern makes sense... thanks!
-
This is not a simple question.
Keyword research, knowledge of how YOUR visitors search, and information about the content potential of your site should all be considered to arrive at an optimal decision.
Since I don't know much about your website, traffic, visitors and keywords I should not give poorly-considered advice.
-
Good point Danrawk, I am currently in a "thin content and duplicate content cleaning-up" phase of my website due to Panda issues, and I am getting rid (via noindex meta-tag) of thousands of very similar and thin content pages that may have hurt me (gradually, Google takes time to noindex pages), and I plan to keep just the best products and special items inside the index, but even by doing so I will end up having still similar pages due to the above "variations" issue, which in the long run could still give me trouble.
-
Yes, I think the best way to move for me, in the long term, will be to add unique contents to each page, but in the short term the Canonical tag could help to consolidate similar page.
I have an additional question though about using canonicals for this kind of music pieces:
If I have 3 versions of a piece named "Wedding Collection" like this:
1. Wedding Collection for violin and piano
2. Wedding Collection for cello and piano
3. Wedding Collection for guitar
And I consolidate all three pages with a canonical pointing to a main "Wedding Collection" page that lists those 3 different versions, what happens if someone search for "wedding collection for violin and piano"? Will I be able to rank for those specific keywords? And if so, what page will show-up in the index? Here is how the use of the canonical can become confusing to me... thanks for any further help!
-
Only thing i would be to add is to review your google webmaster account and seomoz spidering results to see if any of this is already showing up as duplicate. that way, you know for sure that you have a problem "right now". You're ahead of the game though in recognizing that the thin-ness of your product pages will cause an issue.
-
There are a few ways to solve this problem when you are offering very similar products.
-
Spend what it takes to write unique and substantive content for each product variant. I use this for my most important products, often writing over 1000 words and adding several photos and sometimes a video.
-
Combine similar products and offer them all on the same page. I do a lot of this with color, size, material variations.
-
Publish pages similar to what you currently have and risk a duplicate content problem. (this is called "take your chances with Panda)
-
Noindex similar pages or use rel=canonical to assign the duplicates to a single URL. I have a site with lots of pdf documents. All similar documents are offered via an image and a download button on the same page. The pdf documents are blocked from indexing and assigned to a single .html page using rel=canonical via htaccess. (I had a Panda problem on this site because of the many pdfs and their host pages. Rankings went down across the domain. After I noindexed pdfs and assigned each pdf to an html page with rel=canonical via htaccess my rankings came back in a few weeks)
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are there any downsides to using a canonical tag temporarily?
I'm working on redesigning our website. One of the content types has a main archive page (/success-stories) containing all of the success stories (written by graduates of our program). Because we plan to have success stories for other people (non-graduates), I'm using category hierarchies (/success-stories/graduates and success-stories/nonprofits, for example). It will go one level deeper to organize graduates by graduation year (/success-stories/graduates/%year%). I think this will work out well. However, we won't have non-graduate success stories for a little while, probably at least a few weeks, which means that /success-stories and /.../graduates indices will contain the same content for a while. So my question is this: Will it hurt to use a canonical tag that points to /success-stories/graduates as the authority until the main archive page contains more than just graduates? Or would it be better to use a 302 redirect from /success-stories to /.../graduates until more diverse content is added?
Intermediate & Advanced SEO | | bcaples0 -
H tags and Topics
Hello, When google is looking for topics does it combine all the H tags or does it look at H tag after H tag For example let's imagine I have an H2 and under that H2 I have 5 H3. To find the topic(s) of my page does it look at each H3 separtly and says H3 number 1 has this topic, h3 number 2 has this topic and so on or does it take all the content within the 5 H3 to find the topic of the H2 ? Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
URLs with parameters + canonicals + meta robots
Hi Moz community! I'm posting a new question here as I couldn't find specific answer to the case I'm facing. Along with canonical tags, we are implementing meta robots on our pages (e-commerce website with thousands of pages). Most of the cases have been covered but I still have one unanswered case: our products are linked from list pages (mostly categories) but they almost always include a tracking parameter (ie /my-product.html?ref=xxx) products urls are secured with a canonical tag (referring only to the clean url /my-product.html) but what would be the best solution regarding the meta robots? For now we opted for a meta robot 'noindex, follow' for non canonical urls (so the ones unfortunately linked from our category/list pages), but I'm afraid that it could hurt our SEO (apparently no juice is given from URLs with a noindex robots), and even maybe prevent bots from crawling our website properly ... Would it be best to have no meta robots at all on these product urls with parameters? (we obviously can't have 'index, follow' when the canonical ref points to another url!). Thanks for your help!
Intermediate & Advanced SEO | | JessicaZylberberg0 -
Should the Title Tag and the H1 Tag not be the same or not anymore and can that be classed as over optimization?
Hi All, I am just evaluating my title tags, H1,H2's etc and wondered in light of the google algorithm changes over the last 12 months , we should look at more diversity as opposed to things possibly looking over optimized... Originally (18 months ago) my Title tags considered of 2/3 keyword phrases , then I reduced this to my keyword phrase | Brand Name but a majority of my H1's and H2's had the same keyword phrases. Historically this has served us very well and rankings for good but over the last 12 months, we were hit by panda, hummingbird etc...and which we are trying to recover from and from what I have read, the rules have changed with regards to good seo./ over optimized SEO. We have been writting unique content , making more of our links branded etc to sort things out from that perspective but on the page stuff is just as important so I would like to get this right. I am now thinking , that I may be getting penalized if my H1 and title's , H2 are the same ? and that they should be obviously related but different. H2's again , need to be related but not the same as either of the above. Is that how things should be these days ? from what I have read about this, most of the articles are not that recent so I don't what to do what is now redundant advice Any advice greatly appreciated. Thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Partial duplicate content and canonical tags
Hi - I am rebuilding a consumer website, and each product page will contain a unique product image, and a sentence or two about the product (and we tend to use a lot of the same words in different ways across products). I'd like to have a tabbed area below the product info that talks about the overall product line, and this content would be duplicate across all the product pages (a "Why use our products" type of thing). I'd have this duplicate content also living on its own URL's so they can be found alone in the SERP's. Question is, do I need to add the canonical tag to this page, since there's partial duplicate content on the product pages? And if I did that, would my product pages go un-indexed?? I understand how to handle completely duplicated content, it's the partial duplicate that I'm having difficulty figuring out.
Intermediate & Advanced SEO | | Jenny10 -
Why does SEOmoz bot see duplicate pages despite I am using the canonical tag?
Hello here, today SEOmoz bot found and marked as "duplicate content" the following pages on my website: http://www.virtualsheetmusic.com/score/PatrickCollectionFlPf.html?tab=mp3 http://www.virtualsheetmusic.com/score/PatrickCollectionFlPf.html?tab=pdf And I am wondering why considering the fact I am using on both those pages a canonical tag pointing to the main product page below: http://www.virtualsheetmusic.com/score/PatrickCollectionFlPf.html Shouldn't SEOmoz bot follow the canonical directive and not report those two pages as duplicate? Thank you for any insights I am probably missing here!
Intermediate & Advanced SEO | | fablau0 -
Cross Domain Rel Canonical for Affiliates?
Hi We use the Cross Domain Rel Canonical for duplicate content between our own websites, but what about affiliates sites who want our XML feed, (descriptions of our products). We don´t mind being credited but would this present a danger for us? Who is controlling the use of that cross domain rel canonical, us in our feed or them? Is there another way around it?
Intermediate & Advanced SEO | | xoffie0 -
URL for New Product
Hi, We run an established website (mindflash.com) selling online training software. We are getting ready to launch a new section of the site where our users can sell their own online training programs. This will be branded as the 'marketplace'. This section will have a main page, category pages, tag pages, search and individual course pages. In our URL structure, I'd love to target the word 'training courses' but I don't want to neglect the product brand either. Is it better to use /training-courses in the marketplace urls or to use /marketplace? Or is it better to use both like /marketplace-training-courses or /marketplace/training-courses? Option 1: Example main section page: mindflash.com/training-courses Example category page: mindflash.com/training-courses/software-training Option 2: Example main section page: mindflash.com/marketplace Example category page: mindflash.com/marketplace/software-training Option 3: Example main section page: mindflash.com/marketplace-training-courses Example category page: mindflash.com/marketplace-training-courses/software-training Option 4: Example main section page: mindflash.com/marketplace/training-courses Example category page: mindflash.com/marketplace/training-courses/software-training Which option is better and why?
Intermediate & Advanced SEO | | mindflash0