Google Analytics Search Engine Optimisation Report

[HelloAlba]

Hello,

Quick question. How much data should be available within Google Analytics within the Search Engine Optimisation Reports? I was always of the impression it was 6 months, however the data available as of this date only extends back to January 1st 2013.

Thanks,

[EEE3]

Thanks. I thought that might be it. Definitely was considering that one. Great to know it's worthwhile.

[Francisco_Meza]

It was one of the best investment I ever made: http://www.marketmotive.com/internet-marketing-training-and-certification-signup?top=home&topic=WebAnalytics

[EEE3]

Francisco,

What is Avinash's program? Is it still offered?

Thanks!

[Francisco_Meza]

I always ignore GWT info from GA. I think it's pretty weak. I only use GWT to check the health and other things directly related to the site, not rankings. GWT is all over the place. Even Rand mentioned this long ago at MozCon.

If you are looking for real search engine custom reports, go to Avinash's website kaushik.net. He is VERY well know in the GA world. I'm a graduate of his program.

[EEE3]

90 days of data is available, as everyone's already pointed out.

Furthermore, you won't be able to see the previous 48 hours of GWT (Google Webmaster Tools) data from today's date as it's still being compiled.

Google Analytics will not store the "Queries" but will record any clicks on organic keywords in your Organic Search sources section.

[mikecp]

The data comes direct from Google Webmaster Tools, which only displays data back 3 months. I can't recall if GA stores the data for us so it holds further back, though. Still, this seems to be pretty common. Oh well.

[HelloAlba]

Much appreciated!

Not sure what has caused this, but looks like its been set to run from the New Year and I can't find any coverage on it. Very interesting!

[simon_realbuzz]

Yeah , same here. Stats from 1 Jan 2013.

[KevinBudzynski]

Same with me.

[Houses]

Just looked at our account and its the same date as you said - Jan 1st 2013.