How to put structured data on your site?

[lucidsoftech]

HI All,

I Would like to know your views on structured data on your site. What are the qualities and point that should keep in mind when we talking about the "structured data on your site".

how we can apply structured data.

How we use data highlighter for the website which don't have any events.

your thoughts please.
thanks

[FedeEinhorn]

If you have a blog, you can use structured data, if you are selling movies you can use structured data. It has several uses and you should read each structured data type (schema.org, microformats, microdata, RDFs) to see which one you can use.

Personally I use microdata on my blog to give the author data a structure using "Person", the post date, etc.

I would go first with Schema.org, as you are just starting: http://www.schema.org/

[lucidsoftech]

Hi  Federico,

These links are helpful and already had read it. But thanks for these useful links.

so we can say that the structured data and the data highlighter shouldn't use for the websites which have any product selling, discount offers, few special things on the website, a information that may be very useful for others.

Is there any tools that will help to make a website highlight on the search engines. I already follow all points that should be on the website.

Thanks Again....

[FedeEinhorn]

Google has great resourced to help you started with structured data.

Your first read should be this: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2650907

Once you do the implementation, you can test it using their testing tool: http://www.google.com/webmasters/tools/richsnippets

Data Highlighter is a structure created for events. If you don't have any events, then you shouldn't use data highlighter. More info on Data Highlighter here: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=2692911&topic=2692946&ctx=topic

Hope that helps!