Decent domain authority score with no links other than their own linking back to them. How is that possible?
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Hello everyone
I just spotted the following 'abnormality' while doing a little link analysis with Open Search Explorer.
I checked out a site that has a domain authority score of 35, when the only domain linking back to them is ''the site itself'. They happen to have a domain authority of 35 themselves, but no other links pointing back to them apart from their own and yet they have the same authority as other sites with twice the amount of content and an actual backlink profile.
How is that possible?
Links and authority scores, stills baffles me... -
Agreed, different scenarios are possible. If you could share the URL it might help pinpoint the exact cause. If it's a problem, no worries.
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This is very easy to achieve. If they bought a couple of domain names with decent domain authority and 301 re-directed them to this new site, then they will boost up their own authority. At the same time, no links will be seen in any link index.
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can we see the URL?
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