Ezine articles - worth it with a PA of 1?
-
If I write an article on Ezine Articles, it has a page authority of 1. I guess this is to be expected until that page is crawled, but is it actually worth writing these articles? Does the DA 'count' for anything here? Can I ever expect the PA to increase? (unless I build links to the article - in which case I may as well spend that time building links to my site)
-
Stephen has hit the nail on the head. In order to take advantage of a site's DA, you have to build up the PA and you do that by building links to it. The beauty of it is that you only need a handful of links, then the PA really soars.
-
I don't waste any time with article sites any more. It may work for some, but not for me.
I tried some tests last year where I took a medium competitive keyword and wrote a bunch of articles on ezine with anchor texted backlinks using that keyword pointing back to my site. I did no other SEO for those keywords. They did absolutely nothing to help my site.
Now I spend the time writing articles for my own site. But, the difference is that I don't whip up an article in 15 minutes any more. I spend about a week creating an incredible article - with pictures and charts and really good information that can't be found elsewhere on the web. If that article attracts even one relevant link it is much more worthwhile than an ezine article any day.
-
Excellent blog post on the subject - thank you.
-
DA does count, but its not worth the effort if you just post it and leave it - you still need to do the work to give that page PA, its not going to happen magically
Have a look at this suggestion from ViperChill - link to your other articles in each article you write to raise the PA of your distributed writings
Have a plan that has maybe 10 posts in it, pick 10 decent article directories and link between each. Then use open site explorer after a month to see if its picked any of the articles up
(or just write one really great post for a popular blog in your industry and get a ton more links, reads etc)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog articles on website vs submitting to article submission sites
I had some articles created for a client. The site is on WordPress. I'm wondering if it is best to add the articles to the blog page of the website or if it is better to submit the articles to ezine articles. Or can I submit the same article to both places? Is there a strategy that should be followed generally speaking when creating content for the blog vs article submission sites? The goal is to increase the ranking for target keywords. I realize that the answers could take a lot of different directions. But generally speaking I would like to know, If I have an article where is the best place to add it to achieve better rankings for target keywords? Thanks for the help.
Link Building | | rwaynick111 -
What are the best Article Submission Syndicates?
We are currently trying to ramp up our link building using article submission syndicates. So far I have researched -SeoCosmo -Isnare -SubmitShop What is everyones opinon on these three website for submitting articles. Can anyone recommend any other good Submission websites? Thanks You!
Link Building | | GladdySEO0 -
Is it even worth getting a link from PR0-2 , unrelated themed sites?
Is it even worth getting a link from PR0-2 , unrelated themed sites like http://www.area-rug-news.com/ or http://www.denvercohomerentals.com/ to my PR4 health training site that has been around since 2007? Can getting a sitewide blogroll link do more harm than good?
Link Building | | gundogs0 -
Where to start on building links for a news website? Should I focus on promoting individual articles or create linkbait and create friends with influencial bloggers/editors/ and news websites in the same niche?
Where to start on building links for a news website? Should I focus on promoting individual articles or create linkbait and create friends with influential blogger/editors/ and news websites in the same niche?
Link Building | | purch0 -
How much value link from SEOMOZ will worth?
How much value link from SEOMOZ will worth for jewelry company... ?
Link Building | | DiamondJewelryEmpire0 -
Www.text-link-ads.com, worth the trouble?
Has anyone used http://www.text-link-ads.com for link building. It is a service I've been reading a fair deal about and I was hoping to hear everyone's opinion on it.
Link Building | | calin_daniel0 -
What article directories (if any) are still worthing posting to?
While article marketing my not be at the top of the SEO strategy heap, it has, thus far, had a place small place at the table. In light of the Panda-Farmer-Anti-Demand-Media-Content update, I'm re-thinking article marketing altogether. Which, if any, general article directories are still worth adding content to in terms of links and eyeballs? Should these general article directories be avoided altogether?
Link Building | | Gyi0 -
Article Marketing - still valid if done right?
Much of the work I do tends to be on a lot of small to medium sized company websites, the kind of businesses that do not have thousands of pounds to spend or the budgets to create reems of quality content. That said, neither do the competition so one approach that has worked well in the past has been article marketing. The approach would usually be to develop some relevant content for the site itself, even if that is just a range of service type landing pages or answers to relevant customer problems and then build links from the article marketing sites (primarily ezinearticles.com). An average approach would be to write articles that are relevant to the individual services, for instance, problems that can be solved by the service and then to link these articles back to the service pages with the desired keywords in the anchor text. Another approach has been to develop an article with the client that solves a common customer problem for their own site and then to write a few summarised versions of the article for the article marketing sites. Again, with the intention of gathering traffic, giving a basic answer and linking back to the main article with the main keywords we wish to rank this page for. For smaller sites serving a fairly tight geographic area this approach, combined with submission to some quality directories (local and niche) has been a strong combo historically. I know there is a lot of junk on the article marketing sites and there could be negative affects from posting loads of pointless articles but using them properly, to broaden the net, provide answers (albeit summarised) and generate links - is this still a valid approach post the Google Farmers update? It may be interesting to see how the article sites like ezine have to tighten up the editorial process now and if the content becomes better across the board, it may possibly strengthen this approach over time. Do any of you still use article marketing as part of your SEO campaigns? If so, what are your strategies and where do you use? Would love to hear your thoughts folks. Marcus
Link Building | | Marcus_Miller0