Changing from Wordpress to html
-
I am desperately hoping that someone can help with this enquiry.
I set up a site www.drug-rehab.ltd.uk about two years ago, on wordpress. I was enjoying top four positions for my local search. Until, in my ignorant stupidity, I changed the site to html as the page load was about 15 seconds a page on wordpress.
At the time I didn't redirect the pages - I assumed that they would be deleted and Google would update the changes quite quickly.
I then employed an seo agency to try and fix the problem, and have been using these guys for about 6 months and there isn't any change in the seo, despite them creating the re-directs from the orphaned pages 6 months ago.
This are low competitive keywords.
I can find the indexed pages by URL on Google. i.e. http://www.drug-rehab.ltd.uk/drug-rehab-buckinghamshire.html
But I can't find the keyword phrase 'Drug Rehab Bedfordshire' etc anywhere.
I wrote to Google for page reconsideration and they told me that it doesn't have any spam penalties against it, and there is nothing to consider.
Does anyone please have any ideas how I might be able to revive this site?
Many thanks
Chris
-
I agree with Rui. If the 301's are in place, this should not be hurting the rankings anymore. WordPress can be a little slower, but you can use something like WP Super Cache to really speed it up.
I think the issue with the site now are things like the design, content, the on-site optimization, and also back links as Rui pointed out. I would refocus back onto making the site as best you can, and definitely don't shy away from using WordPress.
-Dan
-
'drug rehab Lincolnshire' is coming at page 5 for me on Google.co.uk
The keywords aren't that competitive -- you should be able to rank them in the top 10.
A few comments:
-
I don't think the change to HTML is the only cause for your drop in rankings
-
The footer displays a bit funny for me on Chrome browser
-
There aren't many back links to your website and a lot of them are nofollows
-
-
yes, bad example sorry. there are about 100 local search pages, and this is the only one that the seo company have done anything with. it won't move beyond this position either. pages like 'drug rehab Lincolnshire' drug rehab Staffordshire 'drug rehab Lancashire' are coming nowhere.
-
'Drug Rehab Bedfordshire' is coming up as number 8 on google.co.uk for me
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL change - Sitemap update / redirect
Hi everyone Recently we performed a massive, hybrid site migration (CMS, URL, site structure change) without losing any traffic (yay!). Today I am finding out that our developers+copy writers decided to change Some URLs (pages are the same) without notifying anyone (I'm not going into details why). Anyhow, some URLs in site map changed, so old URLs don't exist anymore. Here is the example: OLD (in sitemap, indexed): https://www.domain.com/destinations/massachusetts/dennis-port NEW: https://www.domain.com/destinations/massachusetts/cape-cod Also, you should know that there is a number of redirects that happened in the past (whole site) Example : Last couple years redirections: HTTP to HTTPS non-www to www trailing slash to no trailing slash Most recent (a month ago ) Site Migration Redirects (URLs / site structure change) So I could add new URLs to the sitemap and resubmit in GSC. My dilemma is what to do with old URL? So we already have a ton of redirects and adding another one is not something I'm in favor of because of redirect loops and issues that can affect our SEO efforts. I would suggest to change the original, most recent 301 redirects and point to the new URL ( pre-migration 301 redirect to newly created URL). The goal is not to send mixed signals to SEs and not to lose visibility. Any advice? Please let me know if you need more clarification. Thank you
Intermediate & Advanced SEO | | bgvsiteadmin0 -
Does Google Delay or Graduate SERP Changes?
You can request re-indexing of a single page via Google Search Console. It would seem to me you could use this feature to experiment with on-page changes to see the rank change to determine which changes have the most effect. For the sake of this thread, lets temporarily forget that the relative importance on various on-page factors has already been reverse engineered to a degree so we already have a general idea to som extent. It would seem to me if I were Google, I would introduce either a random delay period, or, temper rank change after reindexing. What I mean by that latter point is say a reindex takes a page from position 20 to 10. If it is 'tempered' so to speak on Day 2 after reindexing it might be at 18, day 5 it's at 16, day 7 it's at 16 until it reaches the actual "real" rank. Both the delay and or the tempering of rank change would make it difficult more difficult to reverse engineer relative importance of on-page factors. OR, does Google realize there are large SEO firms doing SEO over several years for many sites that can examine aggregate data to determine these factors so Google doesn't delay (aka sandbox) or temper rank changes due to manual re-indexing?
Intermediate & Advanced SEO | | Semush0 -
Structure of HTML Page
Hello, Is is true that search engine give more value to some part of the page than other ? Is only the main content considered ? or are the other also given weight but very small weight ? If I have div in the main content as those considered par of the main content or no ? Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Will changing category URLs on site hurt SEO?
Hi Moz Community, We're looking to replace some URLs on our Wordpress site and I want to make sure we won't hurt our SEO with the changes. The site is lushpalm.com When we originally launched our site we created pages (which are linked to in our main menu) to essentially display our categories. We did this as a workaround because we didn’t like the URL to have the word “category” in it. Now we would like to make some changes and we want to make sure we’re not going to hurt our SEO in any way by accidentally duplicating content or otherwise. We want to fix our structure and now link to our category pages from our main menu, BUT we want to change the URL of the category page so that it doesn’t have “category” in it, essentially renaming it the name of the page currently linked to in our main menu. So basically, the category lushpalm.com/category/surf-trips, would be renamed with the URL lushpalm.com/surf-trips and the current page that is at lushpalm.com/surf-trips would be therefore replaced. My questions are: If we did this, would that mean that the previous “lushpalm.com/category/surf-trips” would cease to exist? Or is there some imprint of that out on the web? And if it is then would it re-direct to the new page? Would replacing the current page URL with a category hurt our current SEO in any way? Would this change cause any duplicate pages somehow? Thanks so much for your help!
Intermediate & Advanced SEO | | TaraLP1 -
How to redirect whole site to home page without breaking wordpress
Hi all I had a phpprobid site which was heavily indexed but got hacked. I have deleted the old site and installed wordpress and a holding page. I can't work out how to 301 redirect all the old indexed pages to the home page without the existing wordpress redirect. Anyone care to help?
Intermediate & Advanced SEO | | RaceMedia0 -
Cleaning up /index.html on home page
All, What is the best way to deal with a home page that has the /index.html at the end of it? 301 redirect to the .com home page? Just want to make sure I'm not missing something. Thanks in advance.
Intermediate & Advanced SEO | | JSOC0 -
Request a 3rd party to change the URL to your site or 302 redirect it?
Hi, My new site design for small hope went live about 3 months ago and I changed the URL structure. I'm kind of new to the SEO game, but I've done quite a bit of research, successfully implemented all the 301s I need and tested them and everything is working fine. But I'm having a little trouble with this propagating through Google et al. Most of the advice is to sit tight and wait but I want to be a little more proactive. So even though the 301s are in place, can I ALSO send emails to our partners and request link changes? Would Google find this suspicious behaviour and penalise us? Thanks, Adam
Intermediate & Advanced SEO | | NaescentAdam0 -
Changing URLS - wondering about implications
We are in the process of changing our URLs from dynamic to more SEO friendly. The website is ciee.org and I'm specifically talking about ciee.org/study. While we work with the business to get approval for ciee.org/study-abroad, we are going with ciee.org/study/abroad. Can anyone foresee any difficulties or negative implications that could come if we change from study/abroad to study-abroad all within 6 months? Thank you in advance!!
Intermediate & Advanced SEO | | CIEEwebTeam0