Moz reporting incorrect ranking
-
Moz is reporting no ranking on one of my keywords, but when I search that keyword on Google we are on the first page. What would cause Moz to report that incorrectly?
-
Hi Theresa,
Thanks for writing in and sorry that your rankings are looking off in the Web App. I'm not sure why you would be getting different results in the Web App rankings than you would be getting when you run the searches yourself; it could be a lot of things. The search engines - Google, Yahoo! & Bing - all maintain multiple indices that run across multiple datacenters. This means if you query different datacenters, you can get somewhat different ranking results. Other elements, such as personalization, geography and search history (even if you're logged out of your Google/search engine account) can also influence ranking positions. Hence, there can be a lot of variation in what different people, searching from different computers/locations might see in the rankings.
Our solution has been to run searches from a variety of IP addresses and IP blocks using non-personalized, search history/location agnostic requests. In our experience, these have provided the most accurate results, showing what the "most" users see, though we know there's still quite a bit of room for fluctuation. If you have suggestions about how we might improve the technical process of fetching rankings data to get better data, please let us know and we'll pass it on to our engineering team. We're always looking for ways to get you better data.
In the meantime, I can try to see if it's a bug on our side if you can let us know by emailing help@moz.com and provide...
1. The campaign that is having this issue
2. The login email address for the account that the campaign is part of
3. The keyword and URL combination that is having discrepancies
4. The ranking that you're getting in Google versus what the Web App tells you.This way I'll be able to check it out on my side to see if it's a bug or something else. Thanks so much!
Hope that helps!
Peter
Moz help team. -
Not sure what causes this, but for our sites, it's been common to see some discrepancies in Moz's keyword ranking tool. It's not 100% right, but I'd say it's at least 90%. I see some that are off by one position but I've occasionally seen rankings off by 30+ positions.
-
Yes, it's off. Any other reasons you can think of? Thanks
-
Hello Theresa,
There could be many reasons Moz is reporting a different ranking than what you see. First, have you already confirmed you are not receiving personalized results when you search for this phrase? Cyrus Shepard provides a method for un-personalizing Google Search in this post.
Also, here's another related question with some tips.
-
Hi Theresa,
Are you sure that you have search history turned off in your google account ?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Malware on Moz?
Hi guys. Today at evening I received few notifications from my anitivirus about malware on Moz. Does anyone have similar issue? q8gWqIo.jpg
Moz Pro | | Dmitriy_S0 -
Why did my rankings drop so fast?
Hi Mozzers, One of my clients have suffered from a sudden ranking loss that started beginning of August. A little background: My client is a big cleaning company that has many franchises nationwide and had very good rankings for the past few months. Generally the busiest time of the year is summer and the 4th quarter is the slowest. Organic Traffic generally drops by 5 to 10% between Q3 and Q4 of each year. 2 things have caught my attention while investigating these ranking losses The latest recent Update from the moz index evaluated the website's DA of 48 when in the summer we had a DA of 56. Never seen such a drop before!! My first question is how accurate is the moz index? How can I make sure this data is accurate? I am very surprised because we have been working hard on getting good quality links for the past year and a half. If the DA is accurate then that could explain the ranking loss Google updating its search engine to the Hummingbird version. Do you guys think this has anything to do with the drop in rankings? The content on the website is not the best but is fairly decent. I am still not sure how the ranking drop could be related to Hummingbird? I have also checked webmaster tools to see if I got hit somehow by penguin and it seems fine. Thanks mozzers
Moz Pro | | Ideas-Money-Art0 -
Not provided traffic in Moz
Hello, I was wondering, if anyone knew how moz handles non provided keywords? is it not displayed, or is it labeled as something else? I know in WMT, it still displays it. Thanks for your help.
Moz Pro | | PeterRota1 -
Custom Report Dates
Is it possible to run manual reports for set dates? I would like to give a current standing report to a client rather than wait a whole month.
Moz Pro | | creati540 -
Rankings Report Tool
Hi, One of my campaigns gets updated every Thursday, but the keywords ranking hasn't been updated yesterday. The last update was made on 28th February. Is there anything wrong with this tool? Thanks in advance.
Moz Pro | | cvissi0 -
When will the rankings be updated?
Hi we are still waiting for our new rankings, since Tuesday, I understand there is a problem, but when will it be fixed? Thanks. James.
Moz Pro | | Quime0 -
My rankings report is giving out wrong information
Hi, i am very puzzled about the rankings report. For some reason the past couple of weeks it is giving wrong information for example, my site www.in2town.co.uk the report says that the keyword gastric band hypnosis is eight in google on page one but when i have checked i cannot find it. It also says the word gastric band hypnotherapy is sixth place in google on page one can anyone please let me know what is going on
Moz Pro | | ClaireH-1848860 -
OSE Link Report Question.
Hi, when i export a link report as a csv file via the export tool on OSE, there is a column in the exported table called "Numder of Link". Please explain me, what does this column says exactly. Its located between "Domain Authorithy" and "Number of Domains Linking to Domain". Thanx, Seb.
Moz Pro | | TheHecksler0