Advice on Content Publishing

[LeahHutcheon]

Hi,

I was rather hoping for a little advice on how to best get my content out there. I made a simple, and pretty poor quality (though funny I hope), guide on making homemade slippers for Father's Day - you can find it here http://appointedd.com/blog/homemade-slippers-for-fathers-day/

I guess my question would be, where would you put it up?

Being fairly new to this kind of content creation (and this was only something I did in my spare time), I'm still trying to get my head around some of it.

thanks!

[LeahHutcheon]

Thanks Chris - that's some very helpful and clear advice.

[Chris.Menke]

Phillip,

Nice slippers. You might start by eliminating those who may not want to give such a gift to their dads--and that would be most everyone who's not taking their first crack at an arts and craft project.  But since that leaves only a very young audience who's not likely to be reading your article, you'd probably want to target those who would be assisting them in their project--Mom.  So maybe go after the mommy bloggers and sites focused on craft projects for kids--that kind of thing.

FYI, in the future, try conceptualizing the content you'd like to make, then research the potential publishing outlets to get a good idea of what those blogs and websites are likely to publish or link to before you launch into actually crafting your content.  That way, you can tailor your content to your target audience and you already know who your going to reach out to once it's done.