Conent Marketing: Link Building Relationships: What to do on facebook
-
Hello,
We've developed a piece of niche content. We're building relationships with sites in our niche for link building. Below is our engagement process. What do we do on facebook (#5) other than 'like' them? Can you give me some exact ideas of what works?
1. Like them on facebook
2. Follow them on Twitter
3. Add them on G+
4. Read their recent blog posts.
5. Comment in their facebook account about what I liked about their latest blog posts and tweet
6. Post helpful blog post comments
-
How about guest posting? Asking them to allow you to write a quality post on their site helps to build deeper relationships, which may come in handy in the future if you're looking for support and participation from sites within your niche. Moreover, guest posting lets you tap on the audience of other sites, and gets your name known out there.
Here's an article about how Buffer managed to propel itself to success with guest posting: http://searchenginewatch.com/article/2194396/How-Guest-Posting-Propelled-One-Site-From-0-to-100000-Customers. Worth a read!
-
You can share to your friends not your fans.
I agree that your fans are fan because you are in some niche but your friends could like the blog posts or tweets like you.
-
I accidentally clicked your "Good Answer" button before I got this resolved. Could you read my comment and give a response? Thanks.
-
Sounds like that's usually a good strategy.
Except Phillipe, our fans happen to be a total mismatch for this content. Same general area but a total mismatch. What else can I do?
-
You can share their content and this will increase their exposure to your friends/fans.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Looking for new insights on link building for an SEO/Marketing Agency
I work Online Visibility/SEO for a marketing agency and we're looking for new ways to generate higher external links. We mostly do local B2B SEO - as well as our competitors. If anyone knows any great tips for social media, blogging, content, etc. send them over here!
Social Media | | CGR-Creative0 -
Add Tracking Parameters to Website Links on Facebook/Twitter
does anyone know of a way to add tracking parameters to facebook/twitter website links in the about us section so that we can understand what traffic is specifically coming from that page? I already add tracking to posts, but I am more trying to track each standard link on these social channels. I am currently running into character limits or the result looks like a long url that will most certainly deter clicks because it looks suspicious.
Social Media | | dsinger1 -
Why can't anyone check in on my Facebook Page?
Once upon a time, we were able to check in at our office on Facebook. Then, one day, we just...couldn't. I didn't (at least intentionally) change any settings on the page. I can't seem to even find a setting for this. What happened, and how do I fix it? Thank you so much in advance. (Edited to include the Facebook URL) https://www.facebook.com/LegacyTravel
Social Media | | cathibanks0 -
Facebook Likes gone through the roof
Howdy, We have seen our Facebook Likes increase by a staggering 20k in a week. At the beginning of last week we were sat at around 21k and it has been steadily increasing, but just 7 days later we now have 42k - Has their been some sort of algorithm change for this to happen, or should I be suspicious that something is not quite right? Thanks, James
Social Media | | Wedideas0 -
How do search engines understand what social pages are official pages of my brand? If my Facebook page name is not my brand name (even though there are links from website to page and vice-versa) will that confuse search engines?
My question is about social shares, and how search engines understand what profiles are linked to what businesses?
Social Media | | PlanetDISH0 -
Facebook Share Metrics
Is there a method, program, or app to view how many Facebook shares each page/content has on a website. Is there a plugin if the site is a wordpress blog? I'm looking to see how many shares or top shared content are on a specific website. Thanks!
Social Media | | MasonInteractive0 -
Facebook, LinkedIn, Twitter, etc. Is there value in a presence on them?
I have a client (professional practice) whose father is a marketing professor. He is pushing the client that he should have a professional page on social sites. While I believe having FB likes, shares, Tweet links, +1, etc. on the page, I really am ambivalent about building pages specifically for social media sites.
Social Media | | RobertFisher
For some of you who have tracked the efficacy of these it would be great to know your pros and cons.0 -
How do you make multiple Facebook Like/Welcome pages?
I have one running here http://www.facebook.com/pages/Podium-Magazine/174645832595027?sk=app_190322544333196 I want to add a different discussion piece, behind the "like us" form each month and not have to replace what I have Does anyone know how I can set up multiple different Like pages? Cheers Stephen
Social Media | | firstconversion0