Keyword stuffing in URL? Ekk. Help Please.
-
Okay, so I work as content manager in the travel industry and we're re-doing our site, pretty much from scratch, including the SEO, anchor text/route url, etc. I am struggling with one particular thing. If all my url's have similar keywords, ie example.com/atlanta-trip and example.com/boston-trip and so on and so forth for every destination, will using "trip" in the url be seen by Google as keyword stuffing? Should I make my url's more diverse?
My gut feeling is no based on all the Moz, Google and other SEO research I've done, because it's all relevant to the content and the user experience, but I'd like to be sure, since we really can't afford to get penalized by Google...again.
-
Agreed,
As long as each of the location pages are unique but all contain the word "trip" you'll be fine.
Have you considered taking it a step further and researching what people search most for each location?
Example:
Atlanta Trip vs Atlanta Tours vs Atlanta Holiday vs Atlanta Vacation etc.
Obviously it would need to match the intent of the page, but you could further improve the page by matching what people search for most for each location in the URL and Title. (If "trip" is a common term for all locations, then use this across them all)
Greg
-
Same feeling than Ron. I would care more about title and page stuffing. Checking the top 10 results and what they are doing can help you to decide.
-
Harry,
My guiding principle on all this type of thing is will this provide a better experience for end users. In my opinion your URL set up would as it logically lets people find what they are looking for. I would just make sure the navigation for the site takes advantage of this set up and gets users where they need to go. So I do not believe this URL structure would hurt you. it might actually help you as long as the content is relevant to the URL, meta description and tags.
Ron
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks to internal pages help website to rank better or vice versa?
Hi Moz community, We have our backlinks mostly pointed to our homepage. We are trying to rank better and not having minimum number of backlinks to our internal pages is one of the things I worry about. Backlinks to homepage alone help in ranking internal pages or backlinks to internal pages help in ranking homepage? Or both required? Thanks
Algorithm Updates | | vtmoz0 -
How to determine the best keyword strategy/purpose for a blog in 2014?
Currently our blog has been used to add content to our site targeting desired keywords (fairly top-level). For example, if we wanted organic traffic for "Some City Contractors" (by no means a longtail), we would write a blog using this key term in the Title, url, a sub heading perhaps and a couple variations of the term throughout any subheadings or body copy. I think the idea was that since there was so much work to be done to get the static site pages optimized (rewriting that copy), we just decided to crank out fresh content targeting these high level KWs, assuming a search engine result is a result and as long as we got real estate there, a click and there was a link to the relevant site page in that article, we were golden (well, maybe not golden, but good). We are now building a new, responsive site and taking care to make sure that the site's relevant pages are nicely optimized. Higher level page are optimized for high-level KWs and sub pages target longer tail KWs identified in KW research. Along the way an SEO said it was bad that so many of our blogs were better optimized for key terms than the actual site pages (i.e. service pages, things you would find in the main nav.) This does make some sense to me so... So what is the new purpose for our blogs in this new age of Google and ever-increasing social influence? Should we forget about focusing on KWs already addressed within the site's core? Focus more on interesting, super long-tails that maybe don't have a ton of traffic, but are relevant (and oh by they way, something like 3 million terms are searched for the first time each day, right?)? Or forget the keywords, as long as the topic is relevant and interesting the real pay-off is in social interactions. I'm really interested to see if this results in clear-cut answer or more of a lengthy discussion...
Algorithm Updates | | vernonmack1 -
Google Sign-In increasing organic encryption keywords?
I am curious how brands that have implemented Google Sign in dealing with the organic encryption keywords. Have encrypted keywords increased after applying Google Sign-in?
Algorithm Updates | | LNEseo
How are you dealing with the missing keyword information?0 -
Does Word Order Matter in Local Keywords?
We do a lot of local SEO, and we're wondering if it's better to target "keyword location" or "location keyword"? Does it affect ranking and keyword difficulty if we're trying to rank for "plumbing appleton" or "appleton plumbing"? Any insight would be great.
Algorithm Updates | | optimalwebinc0 -
Vanity URL's and http codes
We have a vanity URL that as recommended is using 301 http code, however it has been discovered the destination URL needs to be updated which creates a problem since most browsers and search engines cache 301 redirects. Is there a good way to figure out when a vanity should be a 301 vs 302/307? If all vanity URL's should use 301, what is the proper way of updating the destination URL? Is it a good rule of thumb that if the vanity URL is only going to be temporary and down the road could have a new destination URL to use 302, and all others 301? Cheers,
Algorithm Updates | | Shawn_Huber0 -
How do you determine if Google thinks you’re guilty of Key Word Stuffing?
I believe that Google sees our website: www.getyourphotosoncanvas.com/
Algorithm Updates | | rdominey
as being guilty of keyword stuffing. I don’t see any specific tools on SEOmoz
that will evaluate Keyword Density as viewed by Google. Just to be clear; I have not attempted to use KWS as a SEO tactic. I feel that the
content of each page is written for the customer. I do realize that Google may
see it differently. I think that I am being penalized for the use of the words
Photo and Canvas. My domain name is “GetYourPhotosonCanvas.com” The business
name is “Get Your Photos on Canvas”, the website title is “Get Your Photos on Canvas”, and each page of our website talks about Photos and Canvas. I have tried to
vary the use of Photo with Pictures, Photographs, Prints, Digital Images and so
on. It is difficult to vary the word Canvas. I guess according to Google this paragraph
would be guilt of Keyword Stuffing! I have conducted some tests on other SEO site tools and some indicate that KWS is
a problem on my website. If you search a specific page title that contains either Photo or Canvas it does
not rank in the top 200 on Google, although it is #1 or #2 on Yahoo or Bing. Drop those two Keywords and the page shows up
as #2 on Google. I think that is a good indication that we are being penalized
for KWS. Pease take a look at our website and give me your opinion/advice regarding the Key
Word Stuffing Issue. Do I need to rewrite my site content for Google?0 -
Any health bloggers/writers out there want to help in an experiment?
Hey mozzers, I'm trying a post-penguin experiment with a brand new website. New domain, separate hosting from all my other stuff, all that. It is run on an article script that allows new authors to make articles and post them. It is all health related and there are no other topics. I'm trying to see if a brand new site can get something to rank quickly with no SEO being done. No links of any kind, just social media sharing of articles. Authors can put links in their articles to anywhere they want, so if you want to help your health site out with a link, go for it. I'm looking for any writers who want to join us in this experiment. i figure if we get a lot of content on there, all original, no spun, natural links, we can do well. if so, I'm abandoning all penguin hit domains and starting over. And you all can get some links out of it. I've already got me and my employees, so the more the merrier. Just let me know if interested.
Algorithm Updates | | DanDeceuster2 -
Why would my keywords never ranking in Bing but have great position in both Google and Yahoo?
I have several keywords ranking top 5 for Google and Yahoo but nothing from Bing. Any ideas?
Algorithm Updates | | CIEEwebTeam0