Looking to pull a report from MOZ with global search volume
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I'm in need of a monthly report on campaign keywords with rank AND global search volume (not "just" traffic.) Is this doable from MOZ?
More generally, what does monthly SEO reporting to the C-Suite look like for most SEO's? Would be a good "#WhiteboardFriday" topic. We are a mid sized ecommerce retailer.
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The current Moz keyword ranking report doesn't offer that functionality. The new moz analytics apparently will offer a keyword opportunities report sorted by global search volume, but I don't think that's what you're looking for.
Probably the most "direct" (still indirect) way would be to pull the volume from adwords and use vlookup in excel to get the search volume per keyword.
And then if you're interested in coming up with a report based on Moz's keyword rankings specifically for C-level execs, then I highly recommend checking out AJ Kohn's old post which answers that question precisely.
And again, it looks like the new moz analytics will have a solid reporting graph that should cut out some of the work laid out in AJ's post.
If you haven't seen it yet, you may want to watch this guy's review of it: http://youtu.be/mnPUfiIj7u4
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