New .TLD domains - SEO Value?
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Hi all,
I see that a new wave of domains are to be released soon. We are not talking or 1 or 2 new extensions, but more like 700 new extensions on a TLD level.
What's your views on their SEO value?
thanks!
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There's no difference, SEO-wise, between domain.com and domain.___ (insert your flavor here, .xxx, .info, .ws, .travel, etc). No search engine considers any TLD to be better than another (not even coveted .edu and .gov).
Some things I do expect to see, tho
- Phising explosion - Hey, you have a complaint listed against you on ebay.web. Hurry and get it fixed!
- A massive spike in exact match domains and generic terms
- Branding is about to be a LOT harder. Previously, it wasn't too hard to police things. If you owned a .com you could kinda fend off the pretenders. There weren't too many TLDs to choose from and people aren't as likely to be fooled by a .ws as they are a .net. But now? You can be moz.web and host your own Whiteboard Fridays! Sure, Moz has an army of lawyers and will probably legally pile drive you into the ground but if 100 people did that... Yikes to the legal bills. How close can you get to someone using the same domain in a different TLD before it infringes on your identity? Something tells me it going to be left up to the courts to sort that one out.
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