How can a site with no content, non SEO optimized or any value rank better?
-
I understand there are many more variables to rank #1, but this site is currently #1 for one of our top keywords and I really don't understand what they
- Competior site barely has 200 words on any given page, very few content other than images with no ALT tags, titles, No H1 tags. in other words the website is not SEO optimized.
- My site has content, product descriptions, images, relevant titles, and definitely more optimized than competitor.
My site VS competitor
- Total pages: 246 (me) vs 49 (them)
- Page Authority: 34 vs 26
- MozRank: 5.3 vs 4.5
- MozTrust: 5.7 vs 5.4
- Domain Authority: 22 vs 17
- External Links: 65 vs 7
- Internal Links 152 vs 1
- Followed Links 14 vs 5
- More C-Blocks 14 vs 4
- Total Social Shares: 127 vs 4
-
Jorge-
Can you check the age of the domain name? I've seen instances where sites that have been alive for a long, long, long time can outshine other sites with better statistics, but they've withstood the test of time for Google. That's one place I'd look to see if there is a substantial difference.
-
It can be really hard to pin down without seeing the sites, but one possibility - are they 301-redirecting another domain to this one? Sometimes, you'll see a domain ranking that makes no sense and it turns out someone is passing authority from another site with a 301 or cross-domain rel=canonical. We try to pick up 301s in OSE, but we miss some, and we don't detect cross-domain canonical.
-
I'm not being penalized - I've verified this
Their links are definitely not high quality at all - I've verified this
The keywords barely appear on any pages - they just throw some words and photos on every page
-
Not really, his few backlinks come from sites with a 11 or less domain authority while mine come from sites with domain authority of 50's through 70's, 80's, and 90's.
The do indeed have the keyword in the domain. The stats I posted are homepage vs homepage.
-
- Are you being penalized or over optimized for this keyword?
- Are their links (any or all) very high quality?
- Are they more focused / content of the website pages semantically centered around this other keyword?
- Lastly, those numbers are not particularly high and can be build in a few months, so Google may be seeing this as more of an apples-to-apples comparison than you may.
-
Out of those 7 links they have, is one very powerful? Quality over quantity maybe?
Do they have the keywords in their domain name?
Is it their homepage vs your internal page?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Other sites linking to our site through sitewide footers
Hello, We have other sites linking to our site through images in sitewide footers, resulting in a link from every page of each site. Those sites are not owned by us and they decided to link to us on their own. They usually link to us as their "sponsor" or "partner", sponsor as in sponsor of some event and partner as in we sometimes work together on joint initiatives. I've searched Moz forum and other articles, but haven't been able to find an answer to this question. We'd like to make sure Google doesn't consider it to be spammy and we don't get any sort of penalty. Should we ask them not to link to us through those images in a sitewide footer or ask them to simply add "nofollow"? We don't want to remove those links if they are not considered to be harmful and removing them will hurt our DA/PA.
Link Building | | marynau0 -
Accidentally generated navigation links that point to American site from Australian site.
Somehow we ended up getting hundreds-of-thousands of links coming from our .au (Australia site) to our .com (America site). We believe that something happened during a change that turned a handful of our example.com.au navigational and footer links into back links pointing to example.com and sub-domains of the American version. We are currently fixing this, but we are wondering if this could potentially be problematic in terms of a penguin penalty due to an unnatural linking campaign or back link scheme. Could this error create major problems for us in the near future if we have corrected the issue? Your thoughts are welcome! Thanks!
Link Building | | tdawson090 -
Does having our products on Amazon or EBay help with our SEO ranking?
We have an ecommerce web site, which ranks ok , but we are trying to build up our SEO scores. We're looking at links and were wondering if having our products listed on either Amazon or Ebay (or both) will actually help with ranking of our site? We sometimes have products listed on ebay with a reference to the higher price that the item is selling for on our main site. Thank you.
Link Building | | onwardsandupwards0 -
Better Business Bureau
Two questions about BBB. 1. The PA for some company listings is 0 and the PA for others is much higher. Is this because some companies have a link back to their listing and others do not? 2.I checked a random sample of companies with links from BBB to their company site, but the links are not listed in the OSE. Why is that? Best,
Link Building | | ChristopherGlaeser
Christopher0 -
Satellite Sites ?
Hello, One of my competitors has a large amount of sites/blogs, similar to the attachment/screenshot. Is it possible that they own these are are using them to boost their rankings? Thanks! ICZTX.jpg
Link Building | | TP_Marketing0 -
Do you think my homepage can still be optimized ?
Hi all ! Do you think my homepage can still be optimized ? Here is the URL : http://www.proximeety.com Of course I'm not only speaking about the home page but I also think about the pages structure, links, etc. The fact is that my collegues and I are working hard on our SEO since 7 years and the result is that we still see our websites going down in the SERPS during months... What are we doing wrong ? Our opponents don't seem to be more backlinked or more optimized... I personnaly think that there should be a big mistake on our site that penalize us and our SEO but I can't find what it is... Can you help us ? Thank you in advance !
Link Building | | B-CITY0 -
Can too many high PR links can hurt SEO
I recently accuired about 10 PR 4- 5 for my website after getting mostly PR 1-2 for the past 6 months. After a couple of day my rankings not only didn't go up, but actually went down really drasticly for many keyphrases that i used to rank at the top 3. Should i keep building those high PR links in the same fast pace, should i slow down? Or maybe i should even those out with some low PR link?
Link Building | | atohad0
